or


[06/11/07 - 10:48 AM]
Oxygen and Glam Media Partner for Online Game
The "Fight Girls Fantasy League" allows participants to draft fighters from the series as players on their team and watch as they compete throughout the season.

[via press release from Oxygen]

Oxygen and Glam Media Partner for Online Game

"Fight Girls Fantasy League" Video Game to Launch June 12 on Oxygen.com and Glam.com

NEW YORK, June 11 -- Oxygen and Glam Media have partnered together to create a unique online game pegged to the premiere of Oxygen's newest original series Fight Girls, which follows ten female Muay Thai fighters as they compete for the ultimate title. The "Fight Girls Fantasy League" launches on June 12 and will run exclusively on Oxygen.com and Glam.com

The "Fight Girls Fantasy League" allows participants to draft fighters from the series as players on their team and watch as they compete throughout the season. Participants will earn or lose points based on events that take place throughout the season, like who wins the weekly competitions. The player with the most points at the end of the season will win a grand prize of $1,000.

This game is intended to acquaint viewers with the show and characters, drive buzz about the show and encourage tune-in, as well as continued interest throughout the season. The game will primarily be promoted by Glam Media and Oxygen will promote the game during each episode and banner ads on Oxygen.com. The game was developed by Fafarazzi, an online game developer and fantasy league website.

"Gaming is such a huge industry right now and we wanted to create something that tapped into that arena and also resonated with our audience," said Cynthia Ashworth, SVP of Marketing for Oxygen. "This game allows our audience to have a fully interactive experience and participate in a new way, which is something Oxygen is interested in exploring further in the future."

"As the fastest-growing property on the Web, Glam Media is committed to offering highly-engaging lifestyle entertainment for women," said Samir Arora, chairman and CEO of Glam Media. "Oxygen's Fight Girls and the unique video game and the interactive marketing campaign we've created together is a leading example of how Glam works with leading content providers and advertisers alike to create the ultimate digital experience." Premiering Tuesday, June 12th at 10:30 pm, Fight Girls chronicles ten tough female fighters who are out for the fight of their lives and attempt the impossible -- to beat the best female fighters in the world in a battle for the World Muay Thai Championship. Trained by Muay Thai guru Master Toddy, a champion and Thai native, ten women fight for the opportunity to travel to Thailand and compete in the country's historic sport also known as Thai Boxing.

About Oxygen Media

Oxygen, the only cable network owned and operated by women, is currently available in over 72 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including The Janice Dickinson Modeling Agency, The Bad Girls Club, Tori & Dean: Inn Love and Campus Ladies. Geraldine Laybourne, the network's founder, Chairman and CEO, has led the company to be a strong advocate for women. Through programs like The Mentor's Walk, Oxygen's national program for bringing along the next generation, and "Who Cares About Girls," Oxygen's new documentary series -- Oxygen is creating The New Girls Network.

About Glam Media

Glam is the fastest growing lifestyle Web property reaching over 12 million unique visitors a month in the US and 22 million unique visitors worldwide and ranks second in Top 10 Women's Web properties, as measured by comScore Media Metrix. Glam Media allows people to easily browse content on its flagship website, Glam.com, by fashion, beauty, and lifestyle channels and through the Glam Publisher Network of more than 300 magazines, websites, and blogs. Glam Media is backed by blue-chip venture-capital firms leading the new media wave: Accel Partners (Facebook, BrightCove), DAG Ventures (Friendster, Plaxo), Draper Fisher Jurvetson (Skype: eBay, Technorati), Walden Venture Capital, and Information Capital (Tickle/eMode: Monster, NetObjects).

SOURCE Oxygen; Glam Media
http://www.glam.com http://oxygen.com/





  [june 2007]  
S
M
T
W
T
F
S
     


· FIGHT GIRLS (OXYGEN)





[12/09/16 - 10:01 AM]
Video: Netflix Releases Trailer for Sand Storm, Written and Directed by Elite Zexner
Israel's official submission for the 2017 Foreign Language Film Academy Award(R) will launch on Netflix Friday, December 15.

[12/09/16 - 09:54 AM]
American Heroes Channel to Pay Tribute to Late Senator John Glenn with Special Programming Stack
Starting Monday, December 12, AHC will encore episodes of "When We Left Earth: The NASA Mission," which showcase our nation's quest to conquer the last frontier - outer space.

[12/09/16 - 09:50 AM]
"Mariah's World" Series Premiere Event Delivers 2.2MM A18-49 and Nearly 4MM Total Viewers Across E! and Bravo on Sunday Night
E! further spins the numbers for Sunday, December 4.

[12/09/16 - 08:29 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock cruises to victory among total viewers and adults 18-49.

[12/09/16 - 07:38 AM]
Video: BBC America's "Doctor Who" Christmas Special Trailer Released Today
The Doctor, played by Peter Capaldi, teams up with an investigative journalist, played by Charity Wakefield and a superhero to save New York from a deadly alien threat.

[12/09/16 - 07:17 AM]
Comedy Central Unveils Winter Programming Schedule
Newcomers include "The Comedy Jam," "Detroiters," "Jeff & Some Aliens" and "The High Court."

[12/08/16 - 05:43 PM]
Discovery to Pay Tribute to Space Pioneer John Glenn - Special Broadcast Airing Sunday
Look for an encore presentation of "When We Left Earth: The NASA Missions" this Sunday, December 11 at 9 AM ET/PT.

[12/08/16 - 04:36 PM]
President Barack Obama to Appear on "The Daily Show with Trevor Noah" on Monday, December 12 at 11:00 p.m. ET/PT
President Obama's first appearance on "The Daily Show with Trevor Noah" will be simulcast across Comedy Central, MTV and BET.

[12/08/16 - 02:32 PM]
Merry Mythmas from Science Channel
Science Channel will marathon every episode ever of "MythBusters" beginning Friday, December 23.

[12/08/16 - 02:09 PM]
Make Your January Must-Watch List with Lifetime's Movies and Series
Newly announced season premieres include "Little Women: Atlanta" on Wednesday, January 4 and "Bring It!" on Wednesday, January 13.

[12/08/16 - 01:46 PM]
"Late Night with Seth Meyers New Years Eve Special" Goes Primetime on Saturday, Dec. 31 with A-List Lineup
Jennifer Lawrence, Arnold Schwarzenegger, Leslie Jones and Kelly Clarkson will all appear in the 10:00/9:00c telecast.

[12/08/16 - 12:15 PM]
NBC's New Comedies Earn Key Timeslots with Strong Support While Powerful Sunday Lineup Launches March 5 as #1 Network Sets Midseason Slate
The Peacock locks in dates for newcomers "Powerless," "Trial & Error," "Great News" and "The Blacklist: Redemption," among others.

[12/08/16 - 12:03 PM]
"Caraoke Showdown" Hosted by Craig Robinson Premieres January 12 on Spike TV
"Caraoke Showdown" takes groups of passengers on a musical journey to win money by competing in a variety of karaoke-style challenges.

[12/08/16 - 12:03 PM]
"The Defiant Ones," Four-Part Documentary Event Telling the True Story of Music Legends Dr. Dre and Jimmy Iovine, to Debut on HBO Next Year
Director Allen Hughes has made an unquestionably bold film about the unlikely but ultimately unbreakable bond of trust and friendship between two street-smart men from different worlds who have shaped many of the most exciting and extreme moments in recent pop culture.

[12/08/16 - 11:55 AM]
Tuesday's "The Late Show with Stephen Colbert" Tops Late Night with Its Largest Tuesday Audience Since Oct. 2015
CBS spins the late-night numbers for Tuesday, December 6.