or


[10/22/07 - 10:47 AM]
Myspace Launches Its First Co-Developed Original Web Series with "Roommates"
The first of 45 episodes goes live today on MySpaceTV with new episodes debuting each weekday at 1:00 pm PT/ 4:00 pm ET.

[via press release from MySpace]

myspace LAUNCHES ITS first co-developED ORIGINAL web series with "Roommates"

FORD SIGNED ON AS "ROOMMATES" TITLE SPONSOR

First of 45 Original Episodes Unveiled Globally Today on MySpaceTV

LOS ANGELES�October 22, 2007�MySpace, the world's most popular social network, today announced the launch of an original scripted web series, Roommates, in collaboration with Iron Sink Media and sponsored by the 2008 Ford Focus. The first of 45 episodes goes live today on MySpaceTV (http://www.myspacetv.com) with new episodes debuting each weekday at 1:00 pm PT/ 4:00 pm ET. Roommates is the company's first co-development project and the first original web series created specifically for MySpaceTV.

"Whether it's network television shows, original web productions, or user-generated genius, we're committed to offering our users the most exciting content anywhere on the net," said Jeff Berman, GM of MySpaceTV. "We're thrilled to see that MySpaceTV is quickly becoming Hollywood's digital playground."

Roommates is an original scripted web series that follows a group of eight former college roommates after graduation. The four main characters � Peyton, Violet, Heather, and Sigourney � move to Los Angeles where they are invited to participate in a "reality show" by living in a house wired with cameras and computers to document their every move. The series is a combination of raw and voyeuristic segments, confessionals, and college flashback footage, and allows old friends and romances of the main characters to address viewers interactively via video blogs.

MySpace's co-development role in Roommates allows MySpaceTV to retain creative control over all aspects of the show's development including casting, story development, location scouting, and wardrobe�allowing the company to create the series exclusively with the MySpace audience in mind.

With high levels of interactivity built into every aspect of the show, Roommates is uniquely suited to MySpace and the immersive experience it affords. The official Roommates profile (www.myspace.com/roommates) will house all new episodes, individual profiles for each character in the series, exclusive video blog postings from the characters, on-demand archives, and other interactive content. By interacting with the characters through their individual profiles and participating in online discussions, the MySpace community will have the opportunity to influence the arch of the show as it progresses. The "Roommates" profile will also utilize a polling tool to gauge real-time audience opinions on character developments and specific aspects of the storyline.

MySpace partnered with Los Angeles-based new media entertainment production company, Iron Sink Media, to manage the day-to-day production of the show. Best known for the creation of the popular series "Soup of the Day," "NoHoGirls," "WeHoGirls" and "VanNuysGuys," Iron Sink has a deep understanding of serial Web programming and production.

"Working with MySpace is the brass ring of online video and we're thrilled to have the opportunity to engage with them in the first series created specifically for MySpace users," said Scott Zakarin of Iron Sink Media and creator of "The Spot", the first-ever episodic Internet serial. "Given the frequency with which people are checking their profiles and viral nature of the platform, MySpaceTV is the quintessential launch pad for an episodic daily web series like Roommates."

As part of the launch, the new 2008 Ford Focus will serve as a title series sponsor providing products which will be integrated into the storyline across multiple episodes. Ford branding will be featured prominently on the "Roommates" custom community profile (www.myspace.com/roommates) along with in-stream advertising.

"Today's small car customer is more connected than ever, and the new Focus with SYNC allows them to seamlessly transition from their home or office into their car," said John Zaremba Focus marketing manager. "The My Space audience is youthful, on the go, and very social which is exactly like the customer who will be drawn to Focus and use SYNC."

MySpaceTV (http://www.myspacetv.com) is an integrated component of the company's worldwide community and content platform, continuing the evolution of the company's video offering by aggregating the best elements of video and empowering MySpace users to view, create, and share videos in new ways throughout the community. Localized versions of MySpaceTV are available in seven different languages across the United Kingdom, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, and Finland.

About MySpace

MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views(a), MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace's international network includes localized community sites in the United States, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, Finland and the United Kingdom. Fox Interactive Media is a division of News Corp. (NYSE:NWS)(NYSE:NWS.A)(ASX:NWS)(ASX:NWSLV).

(a) Among the top 2000 domains comScore Media Metrix, September 2007. For more information on comScore Networks, please go to http://www.comscore.com.





  [october 2007]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.

[09/24/16 - 08:48 AM]
Friday's Broadcast Ratings: "MacGyver" Debuts on Top for CBS
The Eye's reboot leads the night in both total viewers and adults 18-49.

[09/23/16 - 02:31 PM]
"Superstore" Is Stocking Up! NBC Orders Full Second Season
NBC's crowd-pleasing comedy "Superstore" has added nine more episodes to its inventory bringing the season total to 22.

[09/23/16 - 12:21 PM]
Oxygen Media Presents "Snapped: Notorious - The Menendez Brothers" Premiering Sunday, October 2nd from 9PM - 11PM ET/PT
Oxygen Media will take an unflinching look at the Menendez Brothers' case, from their privileged upbringing, to the shocking details of their savage crime, to the ongoing debate that asks: Are the brothers monsters? Or are they victims of parental abuse?

[09/23/16 - 12:18 PM]
Video: "Shameless" Season Seven Premiere Available Now Across Multiple Platforms
Said installment comes in advance of its linear premiere on Sunday, October 2.

[09/23/16 - 11:10 AM]
Showtime(R) Presents "Sebastian Maniscalco: Why Would You Do That?"
Directed by Joe Demaio, written by Maniscalco and filmed live at New York City's famed Beacon Theatre during one of the seven sold-out shows on his 2016 tour, the hour-long special is chock-full of skepticism.

[09/23/16 - 10:06 AM]
Freeform Greenlights Development on Late-Night Series with Comedian Iliza Shlesinger
"A late-night show has been THE goal for me and I'm ready to throw my hat into the ring," said Shlesinger.

[09/23/16 - 10:03 AM]
AMC Renews Travel Docu-Series "Ride with Norman Reedus" Featuring Star of "The Walking Dead" for Second Season
Season two will consist of six one-hour episodes featuring "The Walking Dead" actor and motorcycle and travel enthusiast Reedus as he takes viewers back on the open road to journey to amazing places and sample local cultures.

[09/23/16 - 09:54 AM]
Comedy Central Announces Slate of Stand-Up Specials Filming This Fall with Comedians Lewis Black, Kurt Braunohler, Joe DeRosa, Mark Normand and Roy Wood Jr.
"Lewis Black: Black to the Future" kicks things off on Friday, October 7.

[09/23/16 - 08:41 AM]
Thursday's Broadcast Ratings: CBS, NFL Stifle Its Competition
ABC's "Notorious" (1.2) and FOX's "Pitch" (1.1) are outshined by the Eye's football coverage in adults 18-49.

[09/23/16 - 08:29 AM]
BBC America Takeover at New York Comic Con Launches First Ever Panels at the Theater at Madison Square Garden
The takeover features panels and a world premiere screening with the casts and creators of "Doctor Who," new original series "Dirk Gently's Holistic Detective Agency" and new "Doctor Who" spin-off, "Class."

[09/23/16 - 07:43 AM]
Superstar Illusionist Criss Angel Returns to A&E with A One-Hour Special "Criss Angel Trick'd Up" Premiering Wednesday, October 12 at 9PM ET/PT
Celebrated worldwide as the "Magician of the Century," renowned illusionist Criss Angel dares to transcend boundaries once again.

[09/23/16 - 07:13 AM]
Season Two of WE tv's Hit Series "Growing Up Hip Hop" Premieres Thursday, October 13th, 10pm ET/PT
Hip Hop royalty Angela Simmons, Romeo Miller, Damon "Boogie" Dash, Kristinia DeBarge, TJ Mizell and Egypt Criss all return for a drama filled season where shocking truths are finally revealed, changing the lives of this tight-knit group of friends forever

[09/22/16 - 02:37 PM]
"Saturday Night Live" Premieres with Margot Robbie and The Weeknd
Robbie can currently be seen starring as Harley Quinn in the hugely successful blockbuster hit "Suicide Squad."