[10/25/07 - 09:40 AM]
CBS Television Distribution Launches DR. Phil Spinoff, the Doctors, from Jay Mcgraws Stage 29 Productions
The one-hour talk show is a go in all of the top 10 markets and 18 of the top 20 markets.

[via press release from CBS]


First-run Hour Sold in 50% of the United States, Including All Top 10 Markets, for Fall 2008 Debut

LOS ANGELES (October 24, 2007) -- CBS Television Distribution is partnering with Dr. Phil McGraw and Jay McGraw to bring "The Doctors," a dynamic new first-run hour into syndication for Fall 2008, selling it in all of the top 10 markets and 18 of the top 20 markets, it was announced today by Roger King, CEO of CBS Television Distribution.

Covering 50% of U.S. households, this initial sale includes*:

CBS Television Stations's WCBS (New York, market rank #1), KCBS/KCAL (Los Angeles, #2), KYW (Philadelphia, #4), KTVT/KTXA (Dallas, #5) and WFOR (Miami, #16);

Gannett Broadcasting's WUSA (Washington, D.C., #9), KARE (Minneapolis, #15), WKYC (Cleveland, #17) and KUSA (Denver, #18);

Cox Television's KTVU (San Francisco, #6), WSB (Atlanta, #8) and WPXI (Pittsburgh, #22);

Scripps Howard Broadcasting's WXYZ (Detroit, #11), WMAR (Baltimore, #24) and KSHB (Kansas City, #31);

Belo's KHOU (Houston, #10) and KTVK (Phoenix, #12);

Post-Newsweek Stations' WKMG (Orlando, #19) and WJXT (Jacksonville, Fla., #49); and

LIN Television's WISH (Indianapolis, #26), WOOD (Grand Rapids, Mich., #39), WAVY (Norfolk, #42), WDTN (Dayton, Ohio, #62) and WTHI (Terre Haute, Ind., #151).

"The Doctors" (working title), under executive producer Jay McGraw, features a dream team of five practicing medical professionals, ranging from a plastic surgeon to an OB/GYN to a therapist, who each day will engage viewers by investigating and discussing hot-button medical topics such as painkillers, obesity, how to lose weight, what not to feed your child and why some vaccines can be dangerous. They'll bust medical myths and answer burning questions viewers are too embarrassed or afraid to ask their own doctors.

In making the announcement, King said, "This is one of the most exciting launches we've had since �Dr. Phil.' Every major broadcast group in the country has been talking about it. It's really fun to introduce a whole new genre to first-run syndication, and it'll take CBS Television Distribution to even greater heights."

"Whenever people meet a doctor, nine times out of 10 they start asking questions about their own health," said Dr. Phil McGraw. "That's why Jay's concept of bringing together a panel of experts is right on. We thought it would be valuable to provide a national forum to viewers to get their questions answered by accessible, practicing physicians."

Added Jay McGraw: "We're really creating a new daytime format here with a medical version of �Dr. Phil.' Over the past decade I've watched my Dad perfect the formula for giving advice to America. It seems like a natural extension to apply that �gold standard' formula to medical problems."

Hosted by ER doctor, Dr. Travis Stork ("The Bachelor"), other experts making the rounds include Dr. Lisa Masterson, an obstetrician/gynecologist; Dr. Andrew Ordon, a leading plastic surgeon; Dr. Tara Fields, a licensed marriage and family therapist; and Dr. Jim Sears, a renowned pediatrician. These doctors will make appearances on "Dr. Phil" throughout the 2007-08 season. At the same time, "The Doctors" producers will shadow the Emmy-nominated "Dr. Phil" production team.

Distributed by CBS Television Distribution, "The Doctors" will be produced by Stage 29 Productions, in association with CTD. Jay McGraw will serve as executive producer. He has served as co-executive producer or executive producer of seven "Dr. Phil" CBS primetime specials as well as executive producer of MyNetworkTV's current series "Decision House" and the upcoming CBS series "Moochers." He also served as the host of the FOX reality series, "Renovate My Family."

In addition, Jay McGraw is a New York Times best-selling author of three books, The Ultimate Weight Solution for Teens: The 7 Keys to Weight Freedom, Life Strategies for Teens and Closing the Gap: A Strategy for Bringing Parents and Teens Together.

CBS Television Distribution is the preeminent company in worldwide television syndication. Comprised of the assets of King World Productions, CBS Paramount Domestic Television, CBS Paramount International Television and CBS Home Entertainment, CTD produces or distributes 11 first-run series and holds the largest internationally distributed television library at 70,000 hours strong. Among CTD's critically-acclaimed programs are the #1 syndicated series Wheel of Fortune; the #2 rated game show Jeopardy!; the top two talk shows The Oprah Winfrey Show and Dr. Phil; Rachael Ray, which debuted as the highest-rated talk show since Dr. Phil; the top three newsmagazines Entertainment Tonight, Inside Edition and The Insider; the top two court shows Judge Judy and Judge Joe Brown; long-running talk show Montel Williams; popular off-network product, including the CSI and Star Trek franchises, Frasier, Everybody Loves Raymond and Medium; and international formats such as America's Next Top Model. CTD is a unit of CBS Corp.

  [october 2007]  


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