[11/29/07 - 01:34 PM]
NBC.com and IvillagE.com Partner with 'The Biggest Loser' to Offer Tips for a Healthy Holiday Season
The "More You No" section on NBC.com will feature tips from trainer Jillian Michaels and show nutritionist/chef Cheryl Forberg, RD.

[via press release from NBC]


"The More You 'No'" Gives Users Healthy Holiday Ideas

BURBANK and NEW YORK � November 29, 2007 - NBC.com and iVillage.com are partnering with "The Biggest Loser" on healthy-holiday themed suggestions and content � "The More You 'No.'" The sites will help users "just say no" to holiday temptations and excuses as well as offer healthier alternatives to holiday traditions. The announcement was made by Vivi Zigler, Executive Vice President, NBC Digital Entertainment and Linda Boff, Chief Marketing Officer, iVillage.

The "More You No" section on NBC.com will feature tips from trainer Jillian Michaels and show nutritionist/chef Cheryl Forberg, RD. Users will also find lighter recipes for traditional high-calorie holiday favorites, techniques to cut down on holiday over-eating, smart suggestions for enjoying holiday treats and strategies to keep the workouts going through the cold weather.

"'The Biggest Loser' has done a tremendous job raising awareness across the country about the quest for healthier living," said Zigler. "We are delighted to partner with iVillage to get the word out further and offer our collective users help and support through the holiday season."

iVillage.com will feature special recipes directly from "The Biggest Loser" cookbook, so viewers can enjoy some of the delectable, healthy snack alternatives from the show. Additionally, in the spirit of making minor, yet significant changes during the daily grind, iVillage is sponsoring a 6 - week fitness challenge where participants will be motivated by nationally renowned diet and exercise experts to offer helpful, simple tips on getting healthy and staying healthy into the New Year. For added inspiration, "Biggest Loser" contestants will blog on iVillage.com, sharing behind the scenes insight from their time on the show, and details about their journey to get fit.

"Our diet and exercise challenges bring together women from all over the country who want to get in better shape but don't want to go it alone. The built-in support system from fellow participants, as well as the guidance from our coaches, will help keep everyone on track," said Boff. "'The Biggest Loser' content is a great way to remind people to say no to holiday temptations."

About iVillage.com

iVillage Inc., a division of NBC Universal, is the first and largest media company dedicated exclusively to connecting women at every stage of their lives. Ranked the #1 online destination for women with 31.4 million unique visitors (comScore MediaMetrix), iVillage.com offers an authentic community infused with compelling content from experts on health, parenting, pregnancy, beauty, style, fitness, relationships, food and entertainment. The site's interactive features include thousands of message boards and a wide variety of social networking tools, allowing women around the world to connect, share ideas, and seek advice and support about everything from fertility to fashion.

Established in 1995, iVillage's brand extensions include iVillage UK, iVillage Total Health and owned sites Astrology.com, GardenWeb and gURL.com, in addition to the Newborn Channel. The company, acquired by NBC Universal in May 2006, is based in New York.

  [november 2007]  


[10/03/15 - 09:18 AM]
"Dateline NBC" Grows Week to Week by 10% in Both 18-49 and Total Viewers
NBC spins the numbers for Friday, October 2.

[10/03/15 - 09:03 AM]
"Gotham" Week 2 Rises 63% in Nielsen Live + 3 Day, Outrating Season Premiere
FOX further spins the numbers for Monday, September 28.

[10/03/15 - 08:47 AM]
"Blindspot" Generates NBC's Biggest Live + 3 Day 18-49 Lift in Nearly a Year
NBC further spins the numbers for Monday, September 28.

[10/03/15 - 08:21 AM]
ABC Wins Its 2nd Straight Friday in Adults 18-49, Outdelivering Runner-Up CBS by 17%
ABC spins the numbers for Friday, October 2.

[10/02/15 - 03:33 PM]
ABC to Give "Quantico" Another Encore on Tuesday; "Beyond the Tank" Pushed Again
The newcomer's second episode, due this Sunday, will likewise rebroadcast on Tuesday, October 6 at 10:00/9:00c.

[10/02/15 - 02:25 PM]
ABC Family to Give Fans Access to Talent and Unique Photo Opportunities During New York Comic Con on October 8-11
"Pretty Little Liars," "Stitchers" and "Shadowhunters" are among the participating series.

[10/02/15 - 01:52 PM]
"Baring It All: Inside New York Fashion Week," a Special Programming Event, to Air October 14 on ABC Family
The two-hour documentary produced by Gennifer Gardiner and IMG's Will Staeger and Mike Antinoro showcases a fresh take on New York Fashion Week, following industry insiders who are changing the fashion landscape.

[10/02/15 - 01:09 PM]
VH1's Primetime Ratings for Third Quarter Surge Ahead 34% Over Prior Quarter Among Adults 18-49
VH1 spins the numbers for the third quarter of 2015.

[10/02/15 - 12:50 PM]
Investigation Discovery Tops All of Ad-Supported Cable for Delivery of W25-54 in September
Investigation Discovery spins the numbers for the month of September.

[10/02/15 - 12:44 PM]
Showtime(R) Debuts Critically-Acclaimed Documentary Film "Listen to Me Marlon" on Saturday, November 14th at 9 PM ET/PT
Directed by Stevan Riley, the film unlocks two-time Oscar(R) winner Marlon Brando's extensive never-before-heard personal audio archive.

[10/02/15 - 11:11 AM]
ABC Prime Posts the Biggest L+3 Lifts with 6 of the Top 10 Playback Gainers
ABC further spins the numbers for the week of September 21-27.

[10/02/15 - 11:00 AM]
More People Watch Portions of CBS News' Major News Programs During Premiere Week Than Any Other Broadcast Network's News Offerings
CBS News spins the numbers for the week of September 21-27.

[10/02/15 - 10:51 AM]
CBS Premiere Week Multi-Platform Snapshot
CBS further spins the numbers for the week of September 21-27.

[10/02/15 - 10:44 AM]
"The Big Bang Theory" Moves Ahead of "Sunday Night Football" as Premiere Week's Number One Program with L+3 Viewing
CBS further spins the numbers for the week of September 21-27.

[10/02/15 - 10:32 AM]
CBS Renews "Zoo," Summer's #1 Scripted Series, For Summer 2016
"'Zoo's' thrilling stories clicked with audiences each week during a very competitive summer," said Glenn Geller.