or


[12/03/07 - 04:40 PM]
Promax/Bda, the CW and Blink Launch 2nd Annual College Promo Competition: Making the Cut 2008
This time, students will have the opportunity to submit entries for The CW's "Supernatural," "Gossip Girl" and "Smallville."

[via press release from The CW]

PROMAX/BDA, THE CW AND BLiNK LAUNCH 2nd ANNUAL COLLEGE PROMO COMPETITION: MAKING THE CUT 2008

Winner to be Announced during Special Session at Annual Promax/BDA Conference in June

Los Angeles, CA - December 3, 2007 - Promax/BDA is joining forces again with The CW Network and BLiNK to launch "Making the Cut 2008." This unique competition calls for undergrad college students to create and submit original multiplatform trailers and commercials for the chance to jumpstart their creative careers with a CW internship and invaluable exposure.

The competition kicks off December 3, and the finalists and winner will be revealed during a special panel at the annual Promax/BDA Conference, June 17-19, New York City. This time, students will have the opportunity to submit entries for The CW's Supernatural, Gossip Girl and Smallville.

"Making the Cut" is part of Promax/BDA's ongoing educational initiative, an effort headed by Promax/BDA Committee Chair Kim Rosenblum, Senior Vice President Creative, TV Land, to engage students by introducing them to an exciting growth industry and the association that represents it.

"This competition, with its connection to America's future creative talent, is an important initiative for the Promax/BDA organization," said Rosenblum. "We are thrilled to bring the opportunity back, and we hope to attract even more students with this earlier launch date."

"'Making the Cut' has been a great way to reach out and genuinely connect with the college demo," said Anthony Armenise, Senior Creative Executive, On-Air Promotion, The CW. "Our Year One winner is excited about starting her internship with us, and we will build on that success with Promax/BDA and BLiNK by giving more students a chance to cut their promo teeth with us on buzz shows like Gossip Girl and Smallville."

Beginning December 3, 2007, undergraduate students may visit http://www.promax.tv/studentalliance to obtain the official rules and register for the competition. While participants will be provided with program footage from which to draw, they are encouraged to incorporate imagination and other visual tools available to them.

Promax/BDA and The CW will identify finalists and feature their work in a June 2008 special conference session produced by the competition's creator, BLiNK's Seth Berkowitz.

" 'Making the Cut' puts Promax/BDA and The CW front and center in the growing field of viewer-created content," explained Berkowitz. "Competitions like this are sprouting up all over the internet, but I'll bet none of them produce the variety of entries we received from students on six different continents, or the quality of entry we saw from our winner and nine finalists. And I'm certain none offer as valuable a prize."

Last year's winning entry, from Stacey Young of Vancouver, Washington's Clark College, has since then been shown both on CWTV.com and also on-air for The CW Network. Young's work was personally reviewed Supernatural creator Eric Kripke, who was "very impressed," and she begins her internship in the spring.

Commented Young: "I had never done anything like the 'Making the Cut' competition before, so I really didn't expect to win. I just thought of it as a fun project to do during my spring break. I am certainly glad I entered, though, because that fun project has now led to amazing opportunities."

Promax/BDA will hold its 53rd annual North American conference June 17-19 in Manhattan's Hilton New York Hotel. More details will be announced shortly.

About The CW

The CW Network, which is owned jointly by CBS Corp. and Time Warner, Inc., consists of a six-night, 13-hour primetime lineup including Monday through Friday nights from 8:00-10:00 p.m. ET; Sundays from 7:00-10:00 p.m. ET; Sunday from 5:00-7:00 p.m. ET outside of primetime as well as a Monday-Friday afternoon block from 3:00-5:00 p.m. ET and a five-hour Saturday morning animation block. Altogether, the new network programs 30 hours a week over seven days. For more information, visit www.cwtv.com.

About BLiNK

BLiNK develops creative solutions to the marketing challenges of today's entertainment industry and companies seeking to partner with entertainment entities to further their brands. Visit www.theblinkcompany.com

About Promax/BDA

Promax/BDA is a global, non-profit association dedicated to advancing the role and effectiveness of promotion, marketing and broadcast design professionals in the electronic media. For further information, please visit, http://www.promaxbda.tv.





  [december 2007]  
S
M
T
W
T
F
S
      


· GOSSIP GIRL (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)





[02/09/16 - 10:30 AM]
Super Bowl MVP Von Miller of the Denver Broncos to Visit CBS's "The Late Late Show with James Corden," Tuesday, Feb. 9
Miller is the fourth linebacker in Super Bowl history to take home the MVP honors.

[02/09/16 - 10:05 AM]
Bryan Fuller Set as Co-Creator and Showrunner of the New "Star Trek" Television Series
As previously announced, the new series, produced by CBS Television Studios, will launch with a special preview broadcast on the CBS Television Network in early 2017.

[02/09/16 - 09:34 AM]
"Live with Kelly and Michael" Beats "Dr. Phil" and "Ellen" to Rank as the Week's No. 1 Syndie Talker in Women 25-54
Disney/ABC Domestic Television spins the numbers for the week of January 25-29.

[02/09/16 - 09:31 AM]
Monday's Broadcast Ratings: FOX, "The X-Files" Hold Off Surging Competition
ABC and CBS both see week-to-week gains among adults 18-49.

[02/09/16 - 09:30 AM]
Anthony Anderson, Molly Ringwald, Ellen Pompeo, Gabourey Sidibe, Vanessa Williams and Ludacris Join Season 4 of Disney Junior's "Doc McStuffins"
The new season will find Doc and her toy friends magically transported to a make-believe town, made up entirely of toys, where Doc serves as chief resident of the Toy Hospital.

[02/09/16 - 09:27 AM]
FS1 Offers Extensive Live Coverage of the FIFA Presidential Election
"This is an important news story with international repercussions, and as the primary home for televised soccer in the U.S., it's our duty to cover it, and cover it well," said David Nathanson.

[02/09/16 - 08:45 AM]
"Last Week Tonight with John Oliver" Kicks Off Its Third Season Feb. 14, Exclusively on HBO
The show has already been renewed for a fourth season, scheduled for 2017.

[02/09/16 - 08:34 AM]
Science Channel Delivers Highest Rated Month Ever in Prime Time Among Key Demos and Viewership in January
Science Channel spins the numbers for the month of January.

[02/09/16 - 08:34 AM]
"The Bachelor" Stands as Monday's No. 1 Series in Adults 18-34 and Key Women for the 6th Week Running
ABC spins the numbers for Monday, February 8.

[02/09/16 - 08:25 AM]
"Biggest Loser" and "Telenovela" Grow Week to Week in 18-49
NBC spins the numbers for Monday, February 8.

[02/09/16 - 08:01 AM]
"When Calls the Heart" Season Three Premieres Sunday, February 21
In season three, Elizabeth (Erin Krakow) puts down roots in Hope Valley after spending extended time in Hamilton with her family.

[02/09/16 - 06:42 AM]
"2 Broke Girls" Returns to Thursday on Feb. 18
The fifth-year comedy, which has been leading off CBS Wednesdays since January 6, will replace "Angel from Hell" in the Thursday 9:30 PM time period.

[02/09/16 - 06:30 AM]
Four Artists to Salute MusiCares Person of the Year Lionel Richie on "The 58th Grammy(R) Awards," Feb. 15
Luke Bryan, John Legend, Demi Lovato and Meghan Trainor will take audiences on a musical journey through the 2016 MusiCares(R) Person of the Year's songbook.

[02/09/16 - 06:04 AM]
Multi-Golden Globe Award-Winning Amazon Original Series "Mozart in the Jungle" Renewed for Third Season
The series will begin production later this year and will continue the story of the talented musicians who perform and live with passion under the baton of its spirited conductor, best known simply as Rodrigo.

[02/08/16 - 03:42 PM]
"Lopez" Premieres March 30th on TV Land
The cable channel also releases the show's key art and logo.