or


[12/11/07 - 06:02 PM]
Hallmark Channel Taps Television Legend Regis Philbin to Kick Off Year-Long Salute to Local Heroes
The campaign is "a new social outreach initiative that will recognize ordinary Americans who make extraordinary contributions to their communities and who change the lives of others."

[via press release from The Hallmark Channel]

HALLMARK CHANNEL TAPS TELEVISION LEGEND REGIS PHILBIN TO KICK OFF YEAR-LONG SALUTE TO LOCAL HEROES

Philbin to Serve as Host of On-Air Specials Developed in Partnership with and Produced by Omnicom Media Group's Full Circle Entertainment

Hallmark Channel is set to launch "Hallmark Heroes with Regis Philbin," a new social outreach initiative that will recognize ordinary Americans who make extraordinary contributions to their communities and who change the lives of others. The campaign will utilize the many venues of the powerful Hallmark brand � on-air, online and in stores � and culminate with two emotionally riveting themed on-air specials hosted by Regis Philbin, co-host of "Live with Regis and Kelly."

"The Hallmark brand is the guiding light for strong family values among which is the importance that we as Americans attach to helping the less fortunate among us," said Henry Schleiff, President and CEO, Hallmark Channel. "Not only does this initiative strongly reflect �the very best' of the Hallmark brand but with Regis Philbin, we have the perfect host for these two specials because his legendary humor is exceeded only by his compassion for those whose selfless contributions make them unsung heroes."

"I'm delighted to be involved with Hallmark Channel and this important initiative and to host these specials," said Regis Philbin. "There are so many unsung American heroes who do so much to help others who are less fortunate, and I am not only proud to help them in this way but hope that their stories and these specials on Hallmark Channel will help to inspire others to make their own contributions."

"We are very proud to have been asked by the Hallmark Channel to create this unique television project that will concurrently entertain and inspire viewing audiences across America. As well, our Full Circle team is pleased to be partnered with Regis Philbin who is an icon in the industry," said Robert Riesenberg, President and CEO, Full Circle Entertainment.

Hallmark Channel will launch an on-air and online campaign for "Hallmark Heroes with Regis Philbin" this month encouraging viewers to visit www.hallmarkchannel.com to nominate their favorite local hero � a teacher who tutored underprivileged students for free, or a teenager who saved their babysitting money and sent it to a hurricane Katrina family. Users will be asked to submit an essay and post a photo or video of their hero.

Hallmark Channel is set to produce at least two editions of "Hallmark Heroes with Regis Philbin" which was developed in partnership with Omnicom Media Group's Full Circle Entertainment (FCE) who will produce the specials and related interstitial programming. The first special, spotlighting mothers, fathers, and veterans who have served our country, is scheduled to air in June 2008. The second special will be holiday themed and air in fourth quarter 2008. Leading up to the on-air event, the network will showcase each honoree via 30-second on-air vignettes.

During each "Hallmark Heroes with Regis Philbin" special, four honorees will be awarded a relevant prize that showcases their amazing contribution � an education scholarship for the local teacher that tutored for free and is now eager to further his own education; a new car for a woman that rescued stray animals in her broken down minivan.

To complement the network's on-air and online promotion of "Hallmark Heroes with Regis Philbin," Hallmark Gold Crown� stores will feature tune-in information prior to the premiere of each on-air special and www.hallmark.com will include a link to the channel's website.

Full Circle Entertainment (www.omnicomgroup.com) was launched in February 2004 with the hiring of Robert Riesenberg to develop and produce quality programming that has strong viewer appeal, while providing an ideal environment and marketing platforms for major sponsors. The company's production team is best known for executive producing numerous television series and movies including: The Restaurant, Bound For Glory, House Rules, Meet Mister Mom, Young Americans, He's a Lady, The Winning Season, Miss Lettie and Me, Bojangles as well as creating the highly-regarded movie franchises, Chrysler Showcase Theater, and Johnson & Johnson Spotlight Presentation. Full Circle Entertainment is part of Omnicom Media Group, the media services division of Omnicom Group Inc. (NYSE).

Omnicom Group Inc. is a leading global marketing and corporate communications company. Omnicom's branded agency networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of nearly 85 million subscribers. The top tier program service is distributed through more than 5,300 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation's leading network in providing quality family programming. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel.





  [december 2007]  
S
M
T
W
T
F
S
      


· LIVE WITH KELLY & MICHAEL (SYNDICATION)









[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 01:16 PM]
NBC's "The Night Shift" Collaborates with First Lady Michelle Obama, Dr. Jill Biden and Joining Forces
The First Lady and Dr. Biden will also appear in the show's episode airing on Monday, May 4.

[04/17/15 - 11:47 AM]
CBS Announces 2014-2015 Season Finale Storylines, Featuring Dramatic Conclusions, Big Reveals and a Couple of Weddings
The Eye details its May sweeps programming highlights (SPOILERS!).

[04/17/15 - 10:20 AM]
Spike TV Partners with Jerry Bruckheimer Television and Warner Horizon Television to Develop Family Drama "Harvest"
The project centers on a mild-mannered cemetery caretaker who finds his small town life in jeopardy when his estranged, criminal father tracks him down.

[04/17/15 - 09:04 AM]
The Black Eyed Peas & ESPN Collaborate to Make 2015 NBA Playoffs "Awesome"
The broadcast open stars The Black Eyed Peas members' will.i.am, Taboo and apl.de.ap and features their hit single "Awesome," which they wrote for the NBA Playoffs and to capture the energy and excitement of the action.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.

[04/17/15 - 08:33 AM]
ABC's "Scandal" Returns Up and Wins Its Hour Among Adults 18-49
ABC spins the numbers for Thursday, April 16.

[04/17/15 - 08:22 AM]
LION BABE Covers Legendary Chicago Artist Curtis Mayfield's "Move on Up" for ESPN's NFL Draft
"Chicago has such a great music tradition and since the draft is here for the first time, we really wanted to use the song of a legendary artist from this city," said Kevin Wilson.

[04/17/15 - 08:04 AM]
TLC's "My 600-lb Life" Renewed for Season Four Following Highest Rated Season Ever
Currently in production for season four, the series will return to TLC with ten all new episodes and compelling weight loss stories in 1Q 2016.

[04/17/15 - 06:32 AM]
Early Look at BBC America's New Drama "The Last Kingdom" Coming in 2015
The project is an adaptation of Bernard Cornwell's best-selling series of novels "The Saxon Stories," by award-winning writer Stephen Butchard.

[04/16/15 - 03:20 PM]
Jennifer Lopez to Be Honored with the Hero Award at the 2015 Radio Disney Music Awards
Additionally, Rachel Platten will perform her single "Fight Song" as the RDMA Heroes for Change award is presented to two Radio Disney listeners in recognition of their efforts to make a difference in their communities.