[12/12/07 - 02:17 PM]
MTV Networks and Aol to Deliver Expansive Library of MTVn Entertainment Content Through Aol Video
Beginning later this week, audiences will be able to view short-form video from Comedy Central, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV, MTV2, AtomFilms and GameTrailers.

[via press release from MTV]

MTV Networks and AOL to Deliver Expansive Library of MTVN Entertainment Content Through AOL Video

Comprehensive Offering Includes Show Clips from COMEDY CENTRAL, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV, MTV2, AtomFilms and GameTrailers

NEW YORK, Dec. 12 -- MTV Networks (MTVN), a unit of Viacom (NYSE: VIA, VIA.B), and AOL today announced that show clips from MTVN's music, kids and family, comedy and pop-culture brands will be available to consumers for free through AOL Video (http://video.aol.com). Beginning later this week, audiences will be able to view short-form video from COMEDY CENTRAL, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV, MTV2, AtomFilms and GameTrailers, including show clips from COMEDY CENTRAL's Emmy and Peabody- Award winning "The Daily Show with Jon Stewart," MTV's "The Hills," Nickelodeon's "iCarly," "VH1's "I Love New York," and much more.

The comprehensive offering strengthens MTV Networks' position as the world's largest provider of diverse programming on-air, online and on mobile spanning nearly every demographic, from kids and teens, to young adults, men, boomer and LGBT audiences.

"Whether it's on-air, online or on mobile, our audiences form communities around our content in all the places they explore and engage with our brands across platforms," said Mika Salmi, President, Global Digital Media, MTVN. "By delivering a vast library of clips from our hit shows through AOL Video, we're increasing engagement with our brands across the digital space, creating additional online ad inventory, and closing the loop by driving audiences back to our popular linear channels."

"AOL Video is a central hub for video content from the world's leading entertainment brands as well as from anywhere across the Web," said Kevin Conroy, Executive Vice President, AOL. "We're excited to work with MTVN to make their extensive library of programming available free and on demand, giving consumers a seamless experience that helps them connect easily and effortlessly to the widest selection of high-quality video content on the Web."

The new agreement significantly broadens the comprehensive lineup of high- quality video offered through AOL Video, which has the largest collection of network-branded programming available online. By combining industry-leading technology with a unique, easy-to-use user experience, AOL Video makes it easy for consumers to find, watch and share high-quality, branded video content as well as millions of videos from across the Web without having to visit multiple websites.

Through AOL Video (http://video.aol.com), users can find participating MTVN content which will be viewable through MTVN's broadband video player embedded on AOL pages.

In addition to its agreements with all domestic cable operators and MSOs, MTVN currently delivers video content through all major download-to-own services and several online syndication partners. The company also makes a wide variety of video available through its portfolio of approximately 300 websites, including TheDailyShow.com, which archives more than 13,000 clips dating back to 1999. Additionally, the company has more than 80 mobile distribution agreements in place globally, with all major carriers.

Globally, MTV Networks programs more than 145 television channels that reach more than 510 million viewers. The company also boasts a portfolio of more than 300 websites that attract 90 million unique visitors around the world each month.

At launch, MTVN will provide video clips from hit shows including, but not limited to:

-- COMEDY CENTRAL: "The Daily Show with Jon Stewart," "The Colbert Report," "Reno 911!"

-- MTV: "The Hills," "My Super Sweet 16," and "Boiling Points"

-- Nickelodeon: "iCarly," "The Naked Brothers Band," "SpongeBob SquarePants," "Dora the Explorer," and "Go, Diego Go!"

-- VH1: "I Love New York," "The Salt-N-Pepa Show," "Best Week Ever," and "America's Most Smartest Model"

-- CMT: "CMT Crossroads," "Dallas Cowboys Cheerleaders: Making the Team," and "Trick My Truck"

-- Logo: "The Big Gay Sketch Show," "Rick and Steve: The Happiest Gay Couple in All the World," and "CBS News on Logo"

-- The N: "Degrassi" and "Instant Star"

-- Spike: "MXC," "TNA iMPACT," as well as a number of Spike web originals.

-- MTV2: "The Andy Milonakis Show," "Celebrity Deathmatch," and "WonderShowzen"

-- AtomFilms: Hit web shows and UGC videos, including "HellHoles" and "80s Ending"

-- GameTrailers: The latest from the world in gaming including world premier game trailers, in-depth interviews, top ten lists and extensive event coverage.

AOL(R) is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc. (NYSE: TWX), AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. Learn more at AOL.com.

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 145 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.


  [december 2007]  


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