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MTV Networks Unveils Targeted Online Syndication Strategy, Delivering the Most Diverse Line-Up of Video Content through First-Class Partners
Dailymotion, GoFish, imeem, MeeVee and Veoh to Distribute Content from
COMEDY CENTRAL, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV,
AtomFilms and GameTrailers
New Agreements Follow Recently Announced Syndication Partnerships with AOL,
Bebo, Comcast's Fancast, Joost and MSN
NEW YORK, Jan. 8 -- MTV Networks, a unit of Viacom (NYSE:
VIA, VIA.B), today unveiled its targeted online syndication strategy,
announcing partnerships with select, first-class online video sites to
deliver a vast library of short and long-form video content from MTVN's
popular music, kids and family, comedy and pop-culture brands. These sites
include Dailymotion, GoFish (OTC Bulletin Board: GOFH.OB), imeem, MeeVee
and Veoh, and join AOL, Bebo, Comcast's Fancast, Joost and MSN to comprise
MTVN's portfolio of online syndication partners.
"We believe in a targeted approach to online video syndication, which
means working with select partners who value our content and have the
ability to build deep and interactive experiences around it," said Greg
Clayman, Executive Vice President, Digital Distribution and Business
Development, MTVN. "By partnering with these premium online video
destinations, we're giving our audiences even more opportunities to
interact with our content and each other online, while increasing
engagement with our brands and driving viewership back to our core linear
channels and Web properties. We are delighted to be in business with
partners who respect the value of our content and are proactive about
protecting it from piracy."
MTVN's targeted online syndication strategy will enable the company to
build dynamic relationships with its partners across the globe and work
closely with them to enhance their content offerings. The company will
collaborate with each site to engage users, co-market and optimize MTVN's
programming line-up, and use filtering technologies to ensure copyright
protection. All of MTVN's partner sites will carry individual channels for
each participating MTVN brand, streaming ad-supported video clips free to
the consumer. Like MTVN's own branded websites, the partner sites will
enable global audiences to embed MTVN clips on their own blogs, social
networking pages or websites.
The new agreements strengthen MTVN's position as the world's largest
provider of diverse programming on-air, online and on mobile spanning
nearly every demographic from kids and teens, to young adults, men, boomer
and LGBT audiences. Beginning in the coming weeks, audiences across
Dailymotion, GoFish, imeem, MeeVee and Veoh will be able to view video from
COMEDY CENTRAL, MTV, Nickelodeon, VH1, CMT, Logo, The N, Spike TV,
AtomFilms and GameTrailers, including show clips from COMEDY CENTRAL's Emmy
and Peabody-Award winning "The Daily Show with Jon Stewart," MTV's "The
Hills," Nickelodeon's "iCarly," "VH1's "The Salt-N-Pepa Show," and much
more.
In addition to its online syndication partners, MTVN currently has
agreements with all domestic cable operators and MSOs and delivers video
content through all major download-to-own services. The company also makes
a wide variety of video available through its portfolio of approximately
300 websites, including TheDailyShow.com, which archives more than 13,000
clips dating back to 1999. Additionally, the company has more than 80
mobile distribution agreements in place globally, with all major carriers.
Globally, MTV Networks programs more than 145 television channels that
reach more than 510 million viewers. The company also boasts a portfolio of
more than 300 websites that attract 90 million unique visitors around the
world each month.
About Dailymotion
A top 40 website worldwide (source: Alexa, November 2007), Dailymotion
is the world's largest independent video entertainment website (source:
Alexa; Comscore, November 2007). Every day, over 15,000 new videos are
uploaded into Dailymotion's global network of localized video entertainment
sites, where a programming team turns the user-generated and licensed
content into a high- quality, entertainment experience for its 32.3 million
monthly unique users (source: Comscore World Metrix, November 2007). In
November 2007, Dailymotion registered 667 million video views across its
global network. Using the most advanced technology for both users and
content creators, Dailymotion provides high-quality video in a fast,
easy-to-use Web site that also automatically filters infringing material.
Dailymotion's mission is to provide the best possible entertainment
experience for users and the best marketing opportunities for advertisers,
while respecting content protection. For more information, please visit
http://www.dailymotion.com.
About GoFish Corporation
GoFish Corporation, (OTC Bulletin Board: GOFH.OB) headquartered in San
Francisco, is a leading Internet Video Network that, in two years, has
grown to deliver millions of videos per month to a rapidly growing audience
of enthusiasts. The first publicly traded company in the space and a
pioneer in the development of original, Made-for-Internet programming,
GoFish is a destination on the web where millions of people come to watch,
create, upload and share the best in online video entertainment. For more
information about the company, go to http://www.gofish.com.
About imeem
imeem is the leading social media network where users create, recommend
and discover music, film/video, art, and pop culture media and connect
directly with people with similar tastes. By offering innovative media
expression tools and social discovery features, including custom music
playlists, video channels, photo slideshows and blogs, the imeem community
can share their tastes with friends and fans on imeem and across the Web.
imeem is the first social network to partner with all four major labels
as well as thousands of indie labels and video providers to offer free,
on-demand streaming of all music and video content on an ad-supported
basis. Since the launch of its Web-based service in March 2006, the
community has attracted over 19 million unique users each month. imeem was
the fastest growing social site in the U.S. in September and October 2007*.
To learn more, visit http://www.imeem.com.
Copyright (C) 2007 imeem, inc. All rights reserved. imeem, the imeem
tagline and the imeem logotype are trademarks of imeem, inc., which may be
registered in some jurisdictions. All other trademarks used are owned by
their respective owners.
*Source: comScore Media Metrix
About MeeVee
MeeVee Inc. provides the only video guide that helps television viewers
and video enthusiasts discover what to watch both online and on TV. Using
unique personalization capabilities, MeeVee finds television shows,
on-demand programming and web video based on consumers' interests. Its
community and editorial features help users discover what's new and hot on
TV and online. MeeVee also syndicates and licenses its TV and video search
and personalization service to leading newspaper portals, content providers
and cable operators. For more information, please visit
http://www.meevee.com.
About Veoh Networks
Named one of AdWeek's Top 10 Digital Hotlist sites in 2007, Veoh
Networks is an innovative Internet Television company that delivers
broadcast-quality video programming via the Internet.
The Veoh Networks portfolio includes Veoh.com, one of the most popular
video hosting services on the Internet, and VeohTV, a free downloadable
application that turns online video into Internet Television. Veoh.com has
more than 100,000 content publishers - from CBS, Lions Gate, PBS, National
Lampoon, Road and Track and Us Magazine to thousands of independent
filmmakers and content producers - and currently attracts over 21 million
unique users per month. VeohTV makes it easy to turn any computer into a
digital video recorder that allows viewers to watch and record shows from
thousands of Internet video sources. For advertisers, Veoh offers
compelling ways of engaging with a targeted audience and measuring
performance of their ad buys.
Veoh Networks is a privately held company that is backed by leading
technology and media investors, including Goldman Sachs, Shelter Capital
Partners, Spark Capital, Michael Eisner's Tornante Company, Time Warner
Inc., Tom Freston and Jonathan Dolgen. The company's principal offices are
in Los Angeles and San Diego, California. For more information, visit
http://www.veoh.com.
About MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the
world's leading creators of programming and content across all media
platforms. MTV Networks, with more than 145 channels worldwide, owns and
operates the following television programming services - MTV: MUSIC
TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV
LAND, SPIKE TV, CMT, NOGGIN, THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE
DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of
these networks trademarks of MTV Networks. MTV Networks connects with its
audiences through its robust consumer products businesses and its more than
300 interactive properties worldwide, including online, broadband, wireless
and interactive television services and also has licensing agreements,
joint ventures, and syndication deals whereby all of its programming
services can be seen worldwide.
SOURCE MTV Networks
http://www.mtv.com
http://www.dailymotion.com
http://www.gofish.com
http://www.imeem.com
http://www.meevee.com
http://www.veoh.com
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