BRAVO MEDIA ANNOUNCES "TOP CHEF: THE COOKBOOK" PUBLISHED BY CHRONICLE BOOKS
Book Launches In March
NEW YORK � January 9, 2008 � Bravo Media, Bravo's global, multimedia content company, announced the group's first publication, "Top Chef: The Cookbook," to be published by Chronicle Books, a leading publisher in the cooking category (Michael Chiarello's Casual Cooking, Weber's Big Book of Grilling) and packaging by Melcher Media (Sex in the City, Curb Your Enthusiasm). Launching in March, the book will be the official companion cookbook to Bravo's Emmy-nominated culinary hit series "Top Chef" � the No. 1 food show on cable � and will reveal the dish on the food, chef'testants and the show. The announcement was made by Jason Klarman, Executive Vice President, Marketing and Digital Strategy, Bravo.
"'Top Chef' fans are as passionate about the food on the show as they are about the contestants," said Klarman. "This book serves them the best of both, allowing them now to enjoy the show in their kitchens as well as their living rooms."
"Chronicle Books is thrilled to be publishing the Top Chef Cookbook. Many of us here are fans of the show---it all began in San Francisco, after all � and more than that, we are admirers of Bravo's creative approach to entertainment," said Mikyla Bruder, Publishing Director, Chronicle Books. "We know we will have great fun collaborating with them on this exciting project."
With more than 100 recipes from the first three seasons of the series, "Top Chef: The Cookbook" includes dishes from the Elimination Rounds and the Quick-Fire Challenges, daring fans to join the fun by recreating their favorite recipes at home. With an introduction written by lead judge Tom Colicchio, the book features in-depth discussions with contestants, judges and crew that reveal the inner workings of the series � answering questions like who creates the challenges, who came up with the "Pack your knives and go" tagline and 'where are they now?' Extensively photographed, readers will get a satisfying look into the "Top Chef" pantry (as well as what to stock in their own kitchen), see close-ups of competition sites and relive a variety of classic show moments.
In addition to publishing, Bravo Media has extended the "Top Chef" brand with "Top Chef Challenge," a new mobile game from LimeLife, one of the premiere mobile gaming companies, via the web with Bravo For Foodies (www.BravoTV.com) and with "Top Chef" knives from Master Cutlery.
One of the most admired and respected publishing companies in the U.S., Chronicle Books was founded in 1967 and over the years has developed a reputation for award-winning, innovative books. Recently recognized as one of the 50 best small companies to work for in the U.S. (and the only independent publisher to receive this award), the company continues to challenge conventional publishing wisdom, setting trends in both subject and format, maintaining a list that includes illustrated titles in design, art, architecture, photography, food, lifestyle and pop culture, as well as much-admired books for children and ancillary products through its gift division. Chronicle Books' objective is to create and distribute exceptional publishing that's instantly recognizable for its spirit, creativity, and value.
Award-winning content producer and packager Melcher Media translates big-ticket brands into books and propels them onto the bestseller list. With more than 40 titles and 4.5 million books in print, Melcher Media creates stylish, market-savvy books that break conventions, broaden corporate impact, and attract new audiences � such as unusually great-looking and successful insiders' guides to shows such as MTV's The Real World, with The Real Real World and The Real World Diaries, and most recently with the official companion to the HBO phenomenon Sex and the City.
Bravo Media � a global, multimedia content company � reaches every consumer touch point, with its all-encompassing group of divisions: talent management, publishing, merchandising, Bravo To Go (wireless), Bravo Experience, digital, television, radio and international. With Bravo's television content serving as a blueprint for the multiplatform business, Bravo Media's divisions are organic extensions, providing the network's highly-engaged fans with a menu of options to experience the network in a four-dimensional manner. Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com.