or


[01/31/08 - 09:37 AM]
Showtime Networks Teams with Brightcove to Revolutionize the 2008 Primetime Emmy(R) Campaign
In lieu of DVD screeners, Showtime will now stream its "for your consideration" episodes online for ATAS members.

[via press release from Showtime]

Showtime Networks Teams With Brightcove to Revolutionize the 2008 Primetime Emmy(R) Campaign

Eco-Friendly Online outreach is first initiative in a broad relationship

LOS ANGELES, Jan. 31 -- Showtime Networks is taking its 2008 Primetime Emmy(R) campaign online in a modern approach which provides members of the Academy of Television Arts and Sciences (ATAS) an efficient and eco- friendly option to screen eligible programming for awards consideration. Working with Internet TV leader Brightcove Inc., they will deliver a customized Internet-based experience that allows voting members to view full seasons of Showtime's original series beginning February 15 and throughout the June balloting and final August judging phases. SHOWTIME is the first network to make entire seasons available to Academy members via the internet.

Showtime will utilize Brightcove's soon-to-be-released Internet TV service, "Brightcove Show," an innovative Internet TV application that delivers an instant, full screen, broadcast quality viewing experience direct to each member's computer through standard Web browsers. Showtime will send a brochure/mailer with program information and select episodes on three DVD's (down from 20 last year) along with a unique passcode that will allow access to an ATAS members only site, http://sho.com/foryourconsideration, to view full seasons of its signature original programming eligible for Primetime Emmy Award consideration.

Members will be able to stream complete current seasons of "Weeds," "Dexter," "Brotherhood," Californication," and "The L Word (R)". Shows that have yet to debut on the network --"The Tudors Season 2," "Tracey Ullman's State of the Union," "This American Life Season 2," and a new television film "An American Crime," starring Catherine Keener (CAPOTE) and Ellen Page (JUNO) -- will roll out throughout the campaign season as they become available.

"This year's Primetime Emmy campaign initiative was driven by a goal to create a new and unique way for voters to view Showtime's eligible programming anywhere in the U.S," said Richard Licata, Executive Vice President, Corporate Communications for Showtime. "Rob Hayes, Senior Vice President/General Manager, Showtime Digital Media, suggested we collaborate with the creative minds at Brightcove -- a win-win not only for Showtime and its programming but for the thousands who will enjoy this cutting edge TV/internet experience. This will eliminate the enormous amount of packaging which has inundated members and ultimately ends up in our landfills," he added.

"Showtime's rollout of Brightcove Show to support its 2008 Primetime Emmy Campaign is demonstrative of the network's continued willingness to push innovation on all fronts, from its original programming to the way it interacts with Academy members," said Jeremy Allaire, Brightcove Chairman and CEO. "This campaign is the latest extension of Brightcove and Showtime's ongoing relationship to deliver high quality web video to Showtime's broader online audience. We look forward to helping Showtime execute a successful Primetime Emmy campaign."

This initiative is the first in an overall working partnership between the two companies, which includes Showtime's use of Brightcove for the programming and distribution of video content on http://www.sho.com, the network's official home on the Internet.

The new Showtime Emmy site will be live exclusively to Television Academy members as of February 15, 2008.

ABOUT SHOWTIME NETWORKS

Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks SHOWTIME(R), THE MOVIE CHANNEL(TM) and FLIX(R), as well as the multiplex channels SHOWTIME 2(TM), SHOWTIME(R) SHOWCASE, SHOWTIME EXTREME(R), SHOWTIME BEYOND(R), SHOWTIME NEXT(R), SHOWTIME WOMEN(R), SHOWTIME FAMILY ZONE(R) and THE MOVIE CHANNEL(TM) XTRA. SNI also offers SHOWTIME HD(TM), SHOWTIME 2 HD(TM), THE MOVIE CHANNEL HD(TM), SHOWTIME ON DEMAND(R), THE MOVIE CHANNEL ON DEMAND(TM) and FLIX ON DEMAND(R). SNI is also an owner and manager of SUNDANCE CHANNEL(R), a venture of NBC Universal, Robert Redford and SNI. SNI also manages Smithsonian Networks(TM), a joint venture between SNI and the Smithsonian Institution which recently launched SMITHSONIAN CHANNEL(TM). All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV(R).

ABOUT BRIGHTCOVE

Brightcove is an Internet TV platform that empowers video producers and programmers to build broadband businesses while giving viewers more choices and control over their use of video and television. Founded by Internet pioneer Jeremy Allaire in 2004 and based in Cambridge, Massachusetts, Brightcove is the market-leading Internet video partner for international news and entertainment businesses, including A&E Television Networks, CBS Corporation, Discovery Communications Inc., Dow Jones & Company, Inc., Fox Entertainment Group, MTV Networks, National Geographic, The New York Times Company, Sony BMG Music Entertainment, Time, Inc., Warner Music Group, and Washingtonpost.Newsweek Interactive.

SOURCE Showtime Networks
http://www.SHO.com http://sho.com/foryourconsideration





  [january 2008]  
S
M
T
W
T
F
S
  


· BROTHERHOOD (SHOWTIME)
· CALIFORNICATION (SHOWTIME)
· DEXTER (SHOWTIME)
· L WORD, THE (SHOWTIME)
· STATE OF THE UNION (SHOWTIME)
· THIS AMERICAN LIFE (SHOWTIME)
· TUDORS, THE (SHOWTIME)
· WEEDS (SHOWTIME)





[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.

[08/20/25 - 11:01 AM]
Global Boxing Superstars Jake "El Gallo" Paul and Gervonta "Tank" Davis to Face Off in Most Valuable Promotions "Jake vs. Tank" on Friday, November 14 from State Farm Arena in Atlanta, Georgia, Live Globally Only on Netflix
Paul now returns to Netflix following his record-shattering Jake Paul vs. Mike Tyson matchup in November 2024.

[08/20/25 - 09:42 AM]
New Animated Series "Paris & Pups," Inspired by Paris Hilton and Her Real-Life Pets, Set to Premiere on YouTube September 23, 2025
Created for kids 5-8, the series launches with four episodes in week one, followed by weekly episode drops.

[08/20/25 - 09:18 AM]
ESPN Taps John Cena, Complex, Lyft, Samsung and More in Massive Multi-Platform Marketing Campaign for ESPN Direct-to-Consumer & Enhanced App Launch
The campaign - which features John Cena in its creative TV spots - is designed to build excitement and encourage personalization around the reimagined ESPN App and DTC service.

[08/20/25 - 09:06 AM]
Tilly Ramsay to "Dish It Out" in New Prime Video Original Series September 5
The 32-episode series will release eight new episodes weekly on Fridays through September 26.

[08/20/25 - 09:01 AM]
Video: "Reasonable Doubt" Season 3 - Official Trailer - Hulu
After a tumultuous season of fighting to save her best friend from a life sentence while healing from her own deadly affair, Jax Stewart has finally earned some peace in her life... even if she sees it all as a little boring.

[08/20/25 - 09:01 AM]
Prime Video Names John Wall to NBA on Prime Studio Team
The longtime Washington Wizards guard will make appearances in-studio alongside Blake Griffin, Dirk Nowitzki, Steve Nash, Dwyane Wade, Candace Parker and Udonis Haslem.

[08/20/25 - 09:00 AM]
A24's "Friendship" Begins Streaming Exclusively on HBO Max September 5
The film stars Tim Robinson, Kate Mara, Jack Dylan Grazer, and Paul Rudd.

[08/20/25 - 09:00 AM]
"Survivor" Announces the 18 New Castaways Competing on the 49th Edition with a Two-Hour Season Premiere on Wednesday, Sept. 24
The series returns with a fresh set of dynamic and determined competitors, including two players who will ultimately compete in the show's landmark 50th season, premiering in spring 2026.

[08/20/25 - 09:00 AM]
Acorn TV's Brooke Shields Mystery Series "You're Killing Me," Produced by Topsail Entertainment & Shaftesbury, Cast Amalia Williamson and Tom Cavanagh
The six-episode series, which starts production in Nova Scotia, Canada this September, is set to debut on Acorn TV in 2026.

[08/20/25 - 08:31 AM]
MTV and Paramount+ Greenlight New Seasons of "RuPaul's Drag Race," "RuPaul's Drag Race All Stars" and "Untucked"
"RuPaul's Drag Race" will return to MTV for its 18th season following a standout year, with season 17 delivering the highest-rated premiere in seven years.

[08/20/25 - 08:02 AM]
Video: Paramount+ Reveals Official Teaser for "Mayor of Kingstown" Season Four, Starring Oscar Nominee Jeremy Renner and Emmy and Golden Globe Winner Edie Falco
In season four, Mike's control over Kingstown is threatened as new players compete to fill the power vacuum left in the Russians' wake, compelling him to confront the resulting gang war and stop them from swallowing the town.

[08/20/25 - 08:02 AM]
Antonia Thomas, Josh Dylan and Imelda Staunton to Star in "Agatha Christie's Tommy & Tuppence" for BritBox
In the first contemporary English language television series adaptation of Agatha Christie's stories, Tommy and Tuppence are a detective duo for the ages.

[08/20/25 - 08:01 AM]
Benvenuto! "Emily in Paris" Season 5 First Look & Date Announcement
All episodes of Season 5 will premiere on December 18.

[08/20/25 - 08:00 AM]
Video: Trailer & Key Art - Hulu Original K-Drama "Tempest"
The new spy thriller with an international cast, including Gianna Jun, Gang Dongwon, John Cho and more, is launching with three episodes on September 10 on Hulu and Disney+.