or


[05/27/08 - 12:15 PM]
Media Rights Capital Announces Fall Line-Up for Original Sunday Night Primetime Slate to Air on the Cw
The block will launch with a one-hour narrative reality show, a half-hour family comedy and two one-hour long dramas.

[via press release from The CW]

MEDIA RIGHTS CAPITAL ANNOUNCES FALL LINE-UP FOR ORIGINAL SUNDAY NIGHT PRIMETIME SLATE TO AIR ON THE CW

Primetime on Sunday nights will launch from 6:30-10:00 p.m., featuring narrative reality, family comedy and hour-long dramas by award-winning creative teams including Craig Piligian, Diane Frolov and Andrew Schneider, Kevin Abbott and Kevin Murphy

May 27, 2008 (Burbank, CA) Media Rights Capital and The CW are ready to roll-out their Sunday night primetime programming block for the upcoming fall 2008-09 broadcast television season. The strategic alliance between the two companies will launch with a one-hour narrative reality show, one half-hour family comedy and two one-hour long dramas. The Sunday night block will begin at 6:30 p.m., taking advantage of the traditional family viewing night and expanding the reach of the evolving network. The announcement was made today by MRC co-CEO's Modi Wiczyk and Asif Satchu and Keith Samples, President, Television, Media Rights Capital, along with CW President of Entertainment Dawn Ostroff and COO John Maatta.

The programs scheduled to premiere in September, 2008 are:

6:30-7:30 IN HARM'S WAY � A reality show that looks at lives of people doing dangerous jobs. Executive Producer is Craig Piligian ("Dirty Jobs," "American Chopper," "Survivor").

7:30-8:00 SURVIVING SUBURBIA � Half-hour comedy about a family and their new neighbors. Kevin Abbott is Executive Producer ("Roseanne," "Grace Under Fire," "Reba," "My Name is Earl").

8:00-9:00 VALENTINE, INC. � One-hour drama/comedy about an agency that finds lost loves, true loves and mends broken hearts. Kevin Murphy is Executive Producer ("Reaper," "Desperate Housewives").

9:00-10:00 EASY MONEY � One-hour drama about a family that runs a high-interest loan business. Executive Producers are Andy Schneider and Diane Frolov ("Northern Exposure," "The Chris Isaak Show," "The Sopranos").

All of the shows will begin production, pilot-free, by mid-June. MRC and The CW sales team will begin meeting with advertisers and agencies this week. Consistent with the MRC integrated business model, all five showrunners will participate in the initial meetings to present their creative points of view and hear advertiser needs from the on-set of the creative process.

"Our approach...is simple: when you put talented people like our artist partners and the advertising folks together in a room, they come up with smart and creative solutions to problems. We want them integrated and talking from the beginning," explained Satchu and Wiczyk.

MRC and the CW will announce Sunday programming for the 5-6:30 p.m. time slot in the near future.

About Media Rights Capital:

MRC is a leading independent film, television and digital studio. The company specializes in the creation of premium content, custom building distribution for each of its projects and partnering directly with leading creative talent. 2008 film projects include "Shorts," written and directed by Robert Rodriguez; "The Box," written and directed by Richard Kelly and starring Cameron Diaz; "Linha de Passe," written and directed by Walter Salles; "Foxcatcher," written and directed by Bennett Miller; "Alfred Hitchcock and the Making of Psycho" and new films by Sacha Baron Cohen and Todd Field. Upcoming television projects include "The Goode Family" created by Mike Judge, John Altschuler and Dave Krinsky for ABC; "Outnumbered" by Larry Levin for Fox Television; "The Life and Times of Tim" created by Steve Dildarian, premiering in June on HBO; "Rita Rocks" and "Libertyville" for Lifetime Television; "Krod Mandoon" for Comedy Central; and a newly conceived "Name That Tune" in an unmatched cross-network arrangement between MTV, VH-1 and CMT. MRC is producing digital projects including an original series with Raven-Symone, Second City's QUARANTINE, "Sometimes Daily" with Amanda Congdon and an upcoming animated series with original characters created by Seth MacFarlane.

About The CW:

The CW Network was formed as a joint venture between Warner Bros. Entertainment and CBS Corporation. The CW is America's fifth broadcast network and the only network targeting women 18-34. The CW offers a six-night, 13-hour primetime lineup that runs Sunday through Friday; a two-hour weekday afternoon block; and a five-hour Saturday morning animation block that delivers a total of 30 hours of programming a week over seven days. The network's primetime schedule includes such popular series as "America's Next Top Model," "Gossip Girl," "Everybody Hates Chris," "Smallville" and upcoming series including "90210" and "Stylista."





  [may 2008]  
S
M
T
W
T
F
S
    


· AMERICAN CHOPPER (DISCOVERY)
· CHRIS ISAAK SHOW, THE (SHOWTIME)
· DESPERATE HOUSEWIVES (ABC)
· DIRTY JOBS (DISCOVERY)
· EASY MONEY (CW)
· IN HARM'S WAY (CW)
· MY NAME IS EARL (NBC)
· REAPER (CW)
· REBA (CW)
· SOPRANOS, THE (HBO)
· SURVIVING SUBURBIA (ABC)
· SURVIVOR (CBS)
· VALENTINE (CW)









[04/16/14 - 04:26 PM]
NBC Flips "American Dream Builders," "Dateline" on Sunday Nights
"American Dream Builders" will now lead off the night at 7:00/6:00c followed by "Dateline NBC" at 8:00/7:00c.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."

[04/16/14 - 12:30 PM]
Two-Time Oscar(R) Nominee Jeremy Renner to Narrate "The World Wars"
The three-night event series premieres Memorial Day, May 26 at 9:00/8:00c on History.

[04/16/14 - 12:08 PM]
Chicago Fire Host New England Revolution Saturday at 4 P.M. ET on NBCSN
The two teams last met in September when Chicago's Alex scored the game-winning goal in the 86th minute of play to put the Fire ahead 3-2.

[04/16/14 - 12:07 PM]
Strong Debut for FX's Universally Acclaimed Limited Series Fargo?" You Betcha!!!
FX spins the numbers for Tuesday, April 15.

[04/16/14 - 12:04 PM]
"Live with Kelly and Michael" Broadcasts Live from the White House Easter Egg Roll April 21, 2014
Michael Strahan will broadcast live from the annual White House Easter Egg Roll in the Jacqueline Kennedy Garden outside of the East Wing of the White House.

[04/16/14 - 11:42 AM]
ESPN's Coverage of 2014 Men's Division I Frozen Four Increases Viewership
ESPN spins the numbers for Thursday, April 10 and Saturday, April 12.

[04/16/14 - 11:39 AM]
TLC Explores the Fast-Paced Lives and Memorable Stories of Emergency Medical Techs in New Series "OMG EMT!"
The four-part series bows Saturday, May 3 at 10:00/9:00c on the cable channel.

[04/16/14 - 11:03 AM]
Time and Network for ESPN's 2014 Season-Opening Neutral Site College Football Schedule
The lineup will showcase five teams ranked in an early ESPN.com preseason top 25 poll for 2014 on Saturday, August 30.

[04/16/14 - 10:48 AM]
Princess Twilight Sparkle Struggles to Prove Herself as a Princess in the Fourth Season Finale of "My Little Pony Friendship Is Magic" on the Hub Network, May 10
In addition, on April 28, a new My Little Pony game, "My Little Pony Friendship is Magic Rainbow Falls Flight School" will launch on HubNetwork.com.

[04/16/14 - 10:38 AM]
2014 WNBA Draft: Most-Watched Ever on ESPN2
ESPN spins the numbers for Monday, April 14.

[04/16/14 - 10:09 AM]
Stars of ABC Family's "Melissa & Joey" and "Baby Daddy" to Participate in Live Twitter Chat with Fans During East Coast Broadcasts Tonight
Starting at 8:00/7:00c, fans can tweet Christopher Rich at @AceCharmer and Melissa Peterman at @Followtheblonde.

[04/16/14 - 10:03 AM]
GSN Announces a New Lineup of Competitors for Third Season of "The American Bible Challenge," Premiering Thursday, May 22 at 8 PM (ET/PT)
Season three premieres with two back-to-back original episodes on Thursday, May 22 at 8:00/7:00c, and will air new episodes every Thursday at 8:00/7:00c.

[04/16/14 - 10:00 AM]
E!'s "Live from the Red Carpet" Exclusively Broadcasts from the Inaugural iHeartRadio Music Awards
Giuliana Rancic and Terrence Jenkins will host the one-hour special, airing Thursday, May 1 at 7:00/6:00c.