or


[07/11/08 - 02:06 PM]
Premiere of "Greatest American Dog" Chews Through Competition Among Canines 1.79-7 Years Old (18-49 in Dog Years)
Plus: The show's opener will be rebroadcast on Saturday, July 12 at 8:00/7:00c.

[via press release from CBS]

PREMIERE OF "GREATEST AMERICAN DOG" CHEWS THROUGH COMPETITION AMONG CANINES 1.79-7 YEARS OLD (18-49 IN DOG YEARS)

CBS Research Estimates It's the Most Watched Telecast by Dogs Since "Lassie" In 1974

"Greatest American Dog" Marks Its Territory Over ABC's "Ugly Betty" in Key Upscale Purebreds

The premiere of CBS's GREATEST AMERICAN DOG, a reality series that pits 12 teams of dogs and owners in a competition that tests owners' skills in handling dogs, won its time period among dogs 1.79-7 years old (18-49 in dog years) and delivered the highest prime time audience among canines since Lassie in 1974, according to the CBS data that hasn't been chewed apart or eaten.

Airing against ABC's catfight comedy "Ugly Betty," GREATEST AMERICAN DOG premiered in first place in dog-patrolled households, canine viewers, upscale purebreds, "Heinz 57" (mutt) adults and the advertiser coveted 1.79-7 years olds.

GREATEST AMERICAN DOG captured cross-breed success, with particularly strength among golden retrievers, beagles, terriers, female poodles ages 3.6-7.7 years old (25-54 in dog years) and the elusive young, male pit bull audience. In contrast, time period competitor "Ugly Betty" captured Siamese cats and tiara-wearing Chihuahuas in the same timeslot. Against NBC's "Last Comic Standing," GREATEST AMERICAN DOG won the entire mammal viewing audience, including dogs, cats, ferrets, skunks and rodents.

GREATEST AMERICAN DOG also dominated the upscale canine audience, placing first with English bulldogs, Akitas, Cavalier King Charles spaniels and Norfolk Terriers

Impressively, GREATEST AMERICAN DOG improved on last year's "Ultimate Frisbee Competition" by +71%.

"Our testing audience with schnauzers in Vegas suggested a high opening number, but this exceeds our wildest expectation," said CBS Research Chief David Poltrack when he saw the preliminary numbers. Poltrack said the number should go even higher in Live Plus 7, factoring in dogs who know how to use their paws to program their DVRs.

Viewers who missed last night's GREATEST AMERICAN DOG premiere can circle the computer three times, sit down and watch the full episode on cbs.com and across the CBS Audience Network.

GREATEST AMERICAN DOG was also quite popular among humans. The show premiered with a time period win in households (6.1/12), viewers (9.46m), adults 25-54 (2.7/09) and adults 18-49 (2.1/08).

Updated Thursday ratings will be available this afternoon. Data on endangered species viewing has been postponed.

CBS RATINGS EXTRA... CBS IS TOP DOG THURSDAY AT 8:00 PM

The Premiere of "Greatest American Dog" Finishes First in Its Time Period in Viewers and Key Demographics

The premiere of CBS's new reality series GREATEST AMERICAN DOG won its time period in viewers and key demographics, according to updated Nielsen live plus same day ratings for Thursday, July 10.

At 8:00 PM, GREATEST AMERICAN DOG premiered with a time period win in households (6.2/12), viewers (9.53m), adults 25-54 (2.8/09) and tied for first in adults 18-49 (2.1/08, with FOX).

GREATEST AMERICAN DOG will be rebroadcast on Saturday, July 12 (8:00-9:00 PM, ET/PT).





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· GREATEST AMERICAN DOG (CBS)
· LAST COMIC STANDING (NBC)
· UGLY BETTY (ABC)





[09/19/18 - 02:30 PM]
FOX Orders 10th Season of Television's No. 1 Cooking Show, "MasterChef," To Air During the 2018-2019 Season
In addition, multi-award-winning television producer Natalka Znak has been added as executive producer.

[09/19/18 - 12:44 PM]
Travel Channel Gets Dangerously Close to Real "Monster Encounters" with Wildlife Expert Casey Anderson
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[09/19/18 - 11:15 AM]
FX Orders Third Season of "Snowfall"
The third season will premiere on FX in 2019.

[09/19/18 - 10:04 AM]
OWN Announces Fourth Season Renewal of Hit Megachurch Drama "Greenleaf" from Lionsgate
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[09/19/18 - 10:02 AM]
Gearheads Put Their Motor Knowledge to the Test in Discovery's All-New Game Show "Brake Room" Hosted by Comedian Nick Stevens
Comedian and unapologetic Boston sports nut Nick Stevens hosts the series and pits gearheads against each other to test their motor knowledge in the hopes of winning the alluring "mystery box."

[09/19/18 - 10:00 AM]
CBS' "Murphy Brown" to Debut with a Special Extended Episode, Thursday, Sept. 27, 9:30-10:05 PM
To make room, the second season premiere of "S.W.A.T." will air 10:05-11:05 PM, ET/PT.

[09/19/18 - 10:00 AM]
Amazon Studios Signs Overall Deal with Emmy Award-Winning Producer and Director Reed Morano
Morano made history by being the first woman to ever win the Emmy and DGA Award in the same year for a dramatic series - both for her work on "The Handmaid's Tale" and was the first woman to win an Emmy in the Drama series category in 22 years.

[09/19/18 - 09:16 AM]
Comedy Special "Flight of the Conchords: Live in London" Debuts Oct. 6
The HBO special was taped before a live audience at the Eventim Apollo and features the Conchords performing songs from their recent "Flight of the Conchords Sing Flight of the Conchords Tour."

[09/19/18 - 09:00 AM]
TBS Sets October 23 Premiere Date for Season Two of 2017's #1 New Cable Comedy "The Guest Book"
New series regulars include Jimmy Tatro, Kimiko Glenn and Dan Beirne.

[09/19/18 - 08:15 AM]
Tuesday's Broadcast Ratings: NBC Dominates Another Tuesday with "Got Talent"
The penultimate episode of this summer's edition easily wins the night in all categories.

[09/19/18 - 08:00 AM]
Video: Netflix Debuts Terrifying New Trailer for "The Haunting of Hill House"
A modern reimagining of Shirley Jackson's iconic novel, "The Haunting of Hill House" explores a group of siblings who, as children, grew up in what would go on to become the most famous haunted house in the country.

[09/19/18 - 07:34 AM]
Video: Netflix Debuts Trailer & Key Art for "Shirkers"
"Shirkers" was a Singapore-made 1992 cult classic from teenage friends Sandi Tan, Jasmine Ng and Sophie Siddique - or it would have been, had the 16mm footage not been stolen by their enigmatic American collaborator Georges Cardona.

[09/19/18 - 06:31 AM]
Music Superstars Carrie Underwood, Imagine Dragons and Post Malone Featuring Ty Dolla $ign to Perform at the "2018 American Music Awards"
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[09/19/18 - 06:00 AM]
"The Kelly Clarkson Show" Sold to the NBC Owned Television Station Group
The 11 NBC owned stations can be viewed in nearly 30% of U.S. households.

[09/18/18 - 03:31 PM]
"Monday Night Football" Helps ESPN Win the Night Among All Networks
ESPN spins the numbers for Monday, September 17.