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[07/14/08 - 01:45 PM]
See What Happens When 'What If' Meets 'Why Not' -- Discovery Project Earth Re-Engineers the Planet's Possibilities
The series, from Impossible Pictures, premieres Friday, August 22 at 9:00/8:00c.

[via press release from Discovery]

SEE WHAT HAPPENS WHEN 'WHAT IF' MEETS 'WHY NOT'

DISCOVERY PROJECT EARTH Re-Engineers the Planet's Possibilities

World Premiere Series Airs Friday, August 22 at 9 pm ET/PT on Discovery Channel

(Silver Spring, MD) You've heard the dire warning; you've seen the detailed PowerPoint, you've even bought that lightbulb with the swirls, but how about some real action? Now the world's leading scientists meet three un-compromising visionaries to put the most ambitious geo-engineering ideas to the test tackling global climate change in DISCOVERY PROJECT EARTH premiering Friday, August 22 at 9 pm ET/PT.

From covering acres of Greenland's glaciers in protective blankets to stop it from melting, to constructing space rockets to send tiny reflective lenses into orbit, to planting thousands of saplings via a mass aerial drop to reforest barren areas; these are experiments on an epic scale. Each one will push the boundaries of science and technology but will they produce groundbreaking environmental results?

DISCOVERY PROJECT EARTH literally spans the globe, from the Arctic Circle to the Hawaiian Islands, pinpointing areas of both concern and opportunity in confronting climate change.

Working with the scientists on these large scale experiments is the DISCOVERY PROJECT EARTH task force, each with a unique specialty on these ambitious projects. Jennifer Languell, the tough talking eco-house-building engineer, for whom no task is too daunting; Basil Singer, the scientific boy wonder who, at 29, has a PhD in Astrophysics and builds robots for a living; and finally billionaire entrepreneur and venture capitalist, Kevin O'Leary, the businessman who can fund the impossible. �DISCOVERY PROJECT EARTH is a thrill ride of trial and error, of cause and effect, of asking tough questions about our environment and finding the brightest minds and most innovative approaches to tackle these challenges,� said John Ford, President and General Manager of Discovery Channel.

Bank of America is the presenting sponsor of DISCOVERY PROJECT EARTH.

DISCOVERY PROJECT EARTH is produced for Discovery Channel by Impossible Pictures. Tim Haines is executive producer for Impossible Pictures. Paul Gasek is the executive producer for Discovery Channel. Gasek also serves as Senior Science Editor for Discovery Channel.

About Discovery Communications

Discovery Communications is the world's number-one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. Discovery Communications is owned by Discovery Holding Company (NASDAQ: DISCA, DISCB), Advance/Newhouse Communications and John S. Hendricks, Discovery's founder and chairman. For more information, please visit www.discoverycommunications.com.





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· DISCOVERY PROJECT EARTH (DISCOVERY)









[04/25/15 - 08:42 AM]
"Grimm" Is Steady Week to Week in Adults 18-49, Grows in Men and Women 18-49, Adults, Men and Women 25-54 and Total Viewers
NBC spins the numbers for Friday, April 24.

[04/25/15 - 08:40 AM]
"20/20: Bruce Jenner - The Interview" Draws 16.9 Million on Friday - Biggest "20/20" in 15 Years
ABC spins the numbers for Friday, April 24.

[04/25/15 - 08:33 AM]
Friday's Broadcast Ratings: "Bruce Jenner - The Interview" Posts Big Numbers for ABC
Nearly 17 million viewers on average tune into the two-hour special.

[04/24/15 - 11:33 PM]
Development Update: Friday, April 24
Updates include: Brooklyn Sudano joins Hulu's "11/22/63"; Disney Channel adds trio to "Jessie" spin-off; and Danielle Sanchez-Witzel to run NBC's "The Carmichael Show."

[04/24/15 - 07:43 PM]
E! Announces New Documentary Series Following Bruce Jenner's Life as a Transgender Woman
The eight-part, one-hour series will premiere Sunday, July 26 at 9:00pm on E! and will also air on the E! channels internationally.

[04/24/15 - 04:25 PM]
Oscar(R) Nominee and Multiple Tony(R) Winner Frank Langella to Return to FX's Peabody Award-Winning Drama "The Americans"
Langella will reprise his role as "Gabriel," Philip and Elizabeth's mysterious KGB handler.

[04/24/15 - 03:05 PM]
Whipclip Teams Up with Pop to Offer Fans Easy Access to Create and Share Video Clips from Network's Original Programming Line-Up
Using Whipclip, viewers can create customized clips of their favorite moments and share them instantly on Facebook, Twitter, Tumblr, Pinterest and via email and SMS.

[04/24/15 - 12:48 PM]
Discovery Channel Renews Hit-Series "Deadliest Catch" for Twelfth Season
From Original Productions, the 13-time Emmy Award-winning series follows the real-life adventures of Alaskan fisherman with one of the most dangerous jobs in the world - crab fishing on the unpredictable Bering Sea.

[04/24/15 - 12:43 PM]
FOX Sports 1 Presents First Ever "U.S. Open Media Day Special"
Originating from the United States Golf Association's Media Day at Chambers Bay, the program, recorded earlier in the day, airs in primetime Monday, April 27, (9:30 PM ET) on FOX Sports 1.

[04/24/15 - 12:32 PM]
Discovery Channel Grabs #1 in Both Persons 25-54 and Persons 18-49 on Cable for the Week
Discovery spins the numbers for the week of April 13-19.

[04/24/15 - 11:17 AM]
"Garbage Time with Katie Nolan" Attracts Largest Audience Ever with Total Viewership Over 1.6 Million
FOX Sports further spins the numbers for Sunday, April 19.

[04/24/15 - 10:35 AM]
Meet the New Class of Students on "Are You Smarter Than a 5th Grader?"
Following a nationwide search, these six kids were chosen to help the grown-ups graduate toward the top prize of $1 million.

[04/24/15 - 10:31 AM]
Live + 3 Day Ratings: ABC's "Once Upon a Time" Emerges at Sunday's Top Broadcast Series
ABC further spins the numbers for Sunday, April 19.

[04/24/15 - 10:26 AM]
Evan Peters the Latest "American Horror Story" Veteran to Join "Hotel"
Lady Gaga, Kathy Bates, Sarah Paulson, Matt Bomer, Cheyenne Jackson, Wes Bentley and Chloë Sevigny also star in the latest installment, due in October.

[04/24/15 - 10:11 AM]
"Thought Crimes: The Case of the Cannibal Cop," Featuring Exclusive Access to Former NYPD Officer Gilberto Valle, Explores Issues of Crime in the Internet Age When It Debuts May 11 on HBO
Dubbed "The Cannibal Cop," former NYPD officer Gilberto Valle was convicted of conspiring to kidnap and eat women in March 2013.