or


[08/07/08 - 10:43 AM]
Spike TV and Electronic Arts Team Up to Celebrate 'Maddenpalooza' with 'Madden NFL 09 Kickoff! Live'
The special airs Monday, August 11 at 11:40 PM, ET (tape delay on West Coast).
[via press release from Spike TV]

Spike TV and Electronic Arts Team Up to Celebrate 'Maddenpalooza' with 'Madden NFL 09 Kickoff! Live'

Special Presentation Commemorating Launch of 'Madden NFL 09' Premieres LIVE Monday, August 11 at 11:40 PM, ET and Features Bevy of NFL Superstars, the Super Bowl Champion New York Giants and a Message from John Madden Action Begins at 9:00 PM ET/PT with a Special Presentation of 'Rudy'

NEW YORK, Aug. 7 -- Electronic Arts (Nasdaq: ERTS) and Spike TV (http://www.spike.com/) are teaming up to celebrate the 20th anniversary of the most successful franchise in video game history on Monday, August 11 at 11:40 PM, ET (tape delay on West Coast) with the "Madden NFL 09 Kickoff! Live" special.

It all begins with a special presentation of "Rudy" at 9:00 PM ET/PT, during which the action will cut away to host Geoff Keighley of Game Trailers TV (http://www.gametrailers.com/) LIVE from the Rose Bowl in Pasadena, CA, to begin the countdown to the release of "Madden NFL 09" at midnight. At 11:40 PM, ET/PT, the "Madden NFL 09 Kickoff! Live" special begins, continuing the countdown to the game's release and featuring the sale of its first copy courtesy of Wal-Mart(TM).

Thousands of Madden aficionados will fill the Rose Bowl to play the game before its release at midnight, including past cover athletes and NFL superstars Marshall Faulk, Ray Lewis, Shaun Alexander and Daunte Culpepper, who all will give their impressions of the game to the audience at home. Also, the namesake, John Madden, speaks about the 20th iteration of this historic franchise and takes a look at both its past and its future.

Viewers will get an in-depth look at some of the game's new and exciting features as Keighley meets with the game's developers at Tiburon studios for a hands-on preview of "Madden NFL 09." He also visits the New York Giants training camp to talk to some of the reigning Super Bowl Champions as they get their first look at the game and their player ratings.

"Madden NFL 09 Kickoff! Live" also will feature interviews with some of the artists involved with the game's soundtrack, which includes music from the likes of Good Charlotte, Busta Rhymes and Rev Theory.

Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is http://www.spike.com.





  [august 2008]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




[08/31/26 - 12:48 PM]
TNT Sports' College Football Coverage Highlighted by Season-Long Big 12 Football, Expanded Five-Game CFP Lineup & Multiplatform Programming Across TNT, truTV, HBO Max & Bleacher Report
Kicking off TNT's second year of Big 12 football, the West Virginia Mountaineers will host the Coastal Carolina Chanticleers on Saturday, September 5, at Noon ET on TNT, truTV and HBO Max.
[08/31/26 - 11:03 AM]
ESPN Announces MLB Game of the Day Schedule for September
The September slate includes games on ESPN's linear networks and the ESPN App through MLB.TV, along with a daily selection of out-of-market matchups available through ESPN Unlimited's Game of the Day offering.
[08/31/26 - 10:09 AM]
Norman Reedus Joins James Marsden in a New Action Thriller Series "Disavowed" Coming to Apple TV
Art Marcum and Matt Holloway are behind the project.
[08/31/26 - 10:00 AM]
Pluto TV Expands Its Anime Strategy with Major Franchises, Broader English Dub Access and New Simulcast Programming
More than 45 billion minutes of anime content were streamed in the U.S. in 2025, according to Nielsen, underscoring the genre's growing place in mainstream entertainment.

[08/31/26 - 09:31 AM]
"Tires" Renewed for Season 4 on Netflix
The news arrives as Season 3 earned its highest-ever ranking on the Global Top 10 English TV list, reaching #5 the week of August 17, 2026.

[08/31/26 - 09:01 AM]
Netflix's "Lupin" Part 4 - First Look Debut
Part 4 will premiere on October 23 on Netflix.
[08/31/26 - 08:31 AM]
Manny Halley Nets Five Bonus Episodes of Hit Mockumentary Comedy Series "Lot Patrol" on BET
The five bonus episodes will be shot at IMANI Studio, Manny Halley's newly rebranded production facility in Pacoima, formerly operated as Quixote North Valley Studios.
[08/31/26 - 08:00 AM]
HBO Original Documentary Series "A Killer Story" Debuts September 10
The three-part documentary series examines a polarizing murder case that spanned more than two decades and captured national attention.
[08/31/26 - 07:31 AM]
Roku Originals and Paris Hilton's 11:11 Media Revisit Fame, Frenzy and Pop Culture in "The It Girls: Inside the 2000s" (wt)
The upcoming documentary will go behind the glossy images of early 2000s tabloid culture to tell the stories of the women who became headlines - and the women still living that story today.

[08/31/26 - 07:01 AM]
Video: "Tyler Perry's Doing Life" - Official Trailer - Netflix
A single mother and an incarcerated man forge an unlikely bond through heartfelt letters, unlocking a door to redemption, hope and love against all odds.
[08/31/26 - 07:01 AM]
"Maxton Hall," The Final Season Premieres December 9
Nothing will ever be the same.
[08/31/26 - 06:00 AM]
HBO Max Brings "The Howard Stern Show" to Streaming, Debuting September 17
Each week, Howard's SiriusXM show will be adapted into a streamable episode for HBO Max.
[08/30/26 - 08:01 PM]
Video: "My Happy Marriage" Special Episodes - Official Teaser - Netflix
As their relationship blossoms, the young couple face new challenges as Miyo meets Kiyoka's parents and ominous conspirators threaten their peace.
[08/30/26 - 11:01 AM]
Video: "Outside" - Official Trailer - Netflix
"Outside" is the Sidemen's latest spin-off, moving the action from "Inside's" four walls into the forest.
[08/28/26 - 11:10 PM]
Development Update: Week of August 24-28
Updates include: Hulu cancels newcomer "Not Suitable for Work"; Peacock eyes "Bel Air" spin-off focusing on Hilary Banks; and Golf Channel pulls "Big Break" reboot series.