or


[08/07/08 - 10:43 AM]
Spike TV and Electronic Arts Team Up to Celebrate 'Maddenpalooza' with 'Madden NFL 09 Kickoff! Live'
The special airs Monday, August 11 at 11:40 PM, ET (tape delay on West Coast).

[via press release from Spike TV]

Spike TV and Electronic Arts Team Up to Celebrate 'Maddenpalooza' with 'Madden NFL 09 Kickoff! Live'

Special Presentation Commemorating Launch of 'Madden NFL 09' Premieres LIVE Monday, August 11 at 11:40 PM, ET and Features Bevy of NFL Superstars, the Super Bowl Champion New York Giants and a Message from John Madden Action Begins at 9:00 PM ET/PT with a Special Presentation of 'Rudy'

NEW YORK, Aug. 7 -- Electronic Arts (Nasdaq: ERTS) and Spike TV (http://www.spike.com/) are teaming up to celebrate the 20th anniversary of the most successful franchise in video game history on Monday, August 11 at 11:40 PM, ET (tape delay on West Coast) with the "Madden NFL 09 Kickoff! Live" special.

It all begins with a special presentation of "Rudy" at 9:00 PM ET/PT, during which the action will cut away to host Geoff Keighley of Game Trailers TV (http://www.gametrailers.com/) LIVE from the Rose Bowl in Pasadena, CA, to begin the countdown to the release of "Madden NFL 09" at midnight. At 11:40 PM, ET/PT, the "Madden NFL 09 Kickoff! Live" special begins, continuing the countdown to the game's release and featuring the sale of its first copy courtesy of Wal-Mart(TM).

Thousands of Madden aficionados will fill the Rose Bowl to play the game before its release at midnight, including past cover athletes and NFL superstars Marshall Faulk, Ray Lewis, Shaun Alexander and Daunte Culpepper, who all will give their impressions of the game to the audience at home. Also, the namesake, John Madden, speaks about the 20th iteration of this historic franchise and takes a look at both its past and its future.

Viewers will get an in-depth look at some of the game's new and exciting features as Keighley meets with the game's developers at Tiburon studios for a hands-on preview of "Madden NFL 09." He also visits the New York Giants training camp to talk to some of the reigning Super Bowl Champions as they get their first look at the game and their player ratings.

"Madden NFL 09 Kickoff! Live" also will feature interviews with some of the artists involved with the game's soundtrack, which includes music from the likes of Good Charlotte, Busta Rhymes and Rev Theory.

Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is http://www.spike.com.





  [august 2008]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[03/01/15 - 09:12 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Demos with "48 Hours"
The veteran newsmagazine leads the night in both categories.

[03/01/15 - 08:59 AM]
"SNL" Is the #1 Telecast of the Night on the Big 4 Networks in Adults 18-49 in the Local People Meters
NBC spins the numbers for Saturday, February 28.

[02/28/15 - 08:57 AM]
Friday's "Dateline" Increases by 20% vs. Its Prior Telecast to the Show's Top Rating Since January 30
NBC spins the numbers for Friday, February 27.

[02/28/15 - 08:47 AM]
Friday's Broadcast Ratings: ABC Continues Its Demo Reign
"Last Man Standing" takes the top spot among adults 18-49 last night.

[02/28/15 - 08:37 AM]
ABC's Is #1 on Friday for 8th Straight Week with "Last Man Standing" and "20/20" the Top 2 Shows
ABC spins the numbers for Friday, February 27.

[02/27/15 - 11:48 PM]
Development Update: Friday, February 27
Updates include: Tom Ellis set as "Lucifer" at FOX; Terry O'Quinn to lead ABC's "The Adversaries"; and Dave Annable boards "Heart Matters" at NBC.

[02/27/15 - 03:09 PM]
Statement From E! Entertainment Regarding Kelly Osbourne
Osbourne is departing E!s "Fashion Police" to pursue other opportunities.

[02/27/15 - 01:19 PM]
Discovery Channel Tops Cable Prime Time for Men and Ranks in the Top 10 for Women and Persons 6-11 in February
Discovery spins the numbers for the month to date.

[02/27/15 - 01:01 PM]
ABC Family Orders a Fifth Season of Hit Original Comedy Series "Baby Daddy"
The order came just as production has wrapped on the series' fourth season.

[02/27/15 - 12:47 PM]
Discover the Fascinating World of the Ocean's Most Intelligent Creatures in "Dolphins: Spy in the Pod" Airing Saturday, March 7 at 8 PM ET/PT on the Discovery Channel
The hour-long journey will discover the relationships and habits of bottlenose and spinner dolphins, some of the world's most playful, clever and beloved animals.

[02/27/15 - 12:45 PM]
Syfy Will Pay Tribute to Science Fiction Icon Leonard Nimoy with Special Five Hour Programming Salute This Sunday, March 1 from 9AM-2PM
Said lineup includes an episode of the original "Twilight Zone" series; his guest star arc on "Star Trek: The Next Generation," and the final Star Trek original cast movie, "Star Trek 6: The Undiscovered Country."

[02/27/15 - 11:06 AM]
ABC's "American Crime" Post-Show Podcast Series to Launch Exclusively on PodcastOne
The podcast debuts today with a preview of what to expect in the television series, followed by weekly post-show episodes taking fans through the final episode of the season.

[02/27/15 - 10:23 AM]
Time Period-Winning "The Odd Couple" Retains Solid 90% of Its Premiere Adults 18-49 Rating
CBS spins the numbers for Thursday, February 26.

[02/27/15 - 10:17 AM]
MTV Renews "Are You the One" for Season 3, "The Challenge" for Season 27 and Greenlights Pilots "Girl Code Live" and "Greatest Party Story Ever" to Series
"Girl Code Live" is a live weekly talk show from the popular "Code" franchise; and "Greatest Party Story Ever" is a half-hour weekly that will showcase peoples' most outrageous epic tales.

[02/27/15 - 10:01 AM]
"LEGO(R) Star Wars(TM): Droid Tales," An All-New Series of Event Specials, Acquired by Disney XD
The animated content series consists of five 22-minute episodes that re-tell the Star Wars saga in chronological order from "Star Wars: The Phantom Menace" up through "Star Wars: Return of the Jedi."