[10/06/08 - 11:19 AM]
ABC.com Goes Retro for the Premiere of "Life on Mars"
Beginning Thursday, October 9, the home page of ABC.com will give a nod to 1973 with a retro main page.

[via press release from ABC]


Beginning Thursday, October 9, the home page of ABC.com will give a nod to 1973 with a retro main page for the premiere of the new drama, "Life on Mars." The home page will offer the same categories (schedule, shows, community, full episode player, etc.) but in the signature monochromatic green font, popular to DOS in the �70s. After clicking on their desired section, users will be transported back to the ABC.com of 2008.

Additional ABC.com "Life on Mars" features include:

� "Welcome to 1973 Radio" � Get down with streaming songs on the 1973 Radio Player. The selections will include album cover art, song title and album title.

� "The Sam Tyler Challenge" � Fans place themselves in Detective Sam Tyler's shoes when they're confronted with a series of situations that test how well they would fare living in 1973 versus 2008.

� "Life on Mars" 1973 Computer Electronic Game � Fans play a computer game that features segments containing trivia and factoids about the year 1973.

� "Life on Mars" Branded Embeddable Short Form Player � check out extensive behind-the-scenes footage and share the video with your friends.

About "Life on Mars" (Thursdays from 10:01-11:00 p.m., ET)

Premieres Thursday, October 9

Where were you in 1973? NYPD Detective Sam Tyler (Jason O'Mara) finds himself in the cultural hotbed of New York City in the tumultuous times of the Vietnam War, Watergate, women's lib and the civil and gay rights movements � without a cell phone, computer, PDA or MP3 player -- suddenly hurtled back in time when he's ripped from 2008 after being hit by a car while chasing down a criminal. He's trying mightily to understand what has just happened to him and how he can get back "home."

"Life on Mars" stars Jason O'Mara ("In Justice," "Grey's Anatomy," "Men in Trees") as Sam Tyler, Harvey Keitel ("Bugsy," "Reservoir Dogs," "The Piano," "Mean Streets") as Lieutenant Gene Hunt, Michael Imperioli ("The Sopranos," "Oprah Winfrey Presents: Mitch Albom's For One More Day") as Detective Ray Carling, Gretchen Mol ("3:10 to Yuma," "The Notorious Bettie Page," "The Memory Keeper's Daughter") as Annie Norris and Jonathan Murphy ("October Road") as Detective Chris Skelton. Lisa Bonet ("High Fidelity," "Enemy of the State," "The Bill Cosby Show") will appear as a recurring guest star as Maya Daniels.

Josh Appelbaum ("Alias," "October Road"), Andr� Nemec ("Alias," "October Road") and Scott Rosenberg ("October Road") are executive producers. "Life on Mars" is produced by 20th Century Fox Television and ABC Studios.

  [october 2008]  


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