or


[10/14/08 - 09:09 AM]
CBS and 1-800-FlowerS.com(R) Team Up to Create "Ex Day"
The "Ex List"-inspired bouquets "give those who long for the good old days with an ex an easy and fun way to reconnect with a past romantic interest."

[via press release from CBS]

CBS AND 1-800-FLOWERS.COM� TEAM UP TO CREATE "EX DAY"

NEW YORK and CARLE PLACE, NY, Oct. 14 - The CBS Marketing Group and 1-800-FLOWERS.COM, Inc. (NASDAQ:FLWS), the world's largest florist and leading multi-channel retailer, today announced an initiative to create "Ex Day" ?? a brand new holiday on October 16 ?? designed to "let love bloom again" and bring new life to past relationships through a special "Ex Day" bouquet.

Inspired by the new CBS series THE EX LIST, the bouquets give those who long for the good old days with an ex an easy and fun way to reconnect with a past romantic interest. According to a recent study by Wakefield Research, 39% of people feel they let "the One" get away, and more than 2 in 5 Americans still have romantic feelings for an ex.. Tapping into an American impulse to reconnect with a past love, the Ex BouquetTM sends a heartfelt and understated message and can be delivered same day at the click of a mouse, thereby eliminating the stress of an awkward "ex encounter."

Crafted from fresh carnations, Gerbera daisies, Asiatic lilies, daisy poms and button poms, the aromatic arrangement says, "How have you been?" in muted green and white hues. The bouquets are available through 1-800-FLOWERS.COM and its network of professional BloomNet� florists nationwide.

"Some people may yearn to get back in touch with �the One' who got away, while others are just looking to re-establish a friendship with someone who once played a significant role in their lives," says Jim McCann, CEO and founder of 1-800-FLOWERS.COM. "Ex Day creates the ideal platform for consumers to get in touch with a special someone from the past and in an appropriate and meaningful way."

"The Ex Bouquet is a fun way to extend an olive branch in the form of flowers to a special someone from the past," said Anne O'Grady, Executive Vice President, CBS Marketing. "This promotion is designed to help people reconnect and rekindle their relationships, while bringing added exposure to THE EX LIST."

About THE EX LIST

THE EX LIST stars Elizabeth Reaser as Bella Bloom, an attractive flower shop owner who learns from a psychic that she's already dated her future husband. With the help of her friends, Bella goes on a quest to find this mystery man from her past. Watch it Friday nights on the CBS Television Network (9:00-10:00 PM, ET/PT). For more information, please visit: http://www.cbs.com/primetime/the_ex_list/

About CBS Television Network

CBS was established in 1928, when founder William Paley purchased 16 independent radio stations and christened them the Columbia Broadcast System. Today, with more than 200 television stations and affiliates reaching virtually every home in the United States, CBS's total primetime network lineup was watched by nearly 100 million people a week during the 2007/2008 season. The Network has the Number One newsmagazine, 60 MINUTES; Number One sitcom, TWO AND A HALF MEN; and Number One daytime drama, THE YOUNG AND THE RESTLESS. Its programming arms include CBS Entertainment, CBS News and CBS Sports.

About 1-800-FLOWERS.COM

1-800-FLOWERS.COM, Inc. is the world's leading florist and a provider of specialty gifts for all occasions. For more than 30 years, 1-800-FLOWERS.COM, Inc. has been providing customers with fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, balloons and plush stuffed animals perfect for every occasion. 1-800-FLOWERS� (1-800-356-9377 or http://www.1800flowers.com/), is one of the top 50 online retailers by Internet Retailer, as well as 2008 Laureate Honoree by the Computerworld Honors Program and the recipient of ICMI's 2006 Global Call Center of the Year Award, offers the best of both worlds: exquisite arrangements created by some of the nation's top floral artists and hand-delivered the same day, and spectacular flowers shipped overnight from its "Fresh From Our Growers�." collection. As always, 100% satisfaction and freshness are guaranteed. The Company's BloomNet� (file:///C:/Documents%20and%20Settings/kjorgensen/u3100/Local%20Settings/Local%20Settings/Local%20Settings/Temporary%20Internet%20Files/OLK62/www.mybloomnet.net) international floral wire service provides a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably. The 1-800-FLOWERS.COM, "Gift Shop" also includes gourmet gifts such as popcorn and specialty treats from The Popcorn Factory� (1-800-541-2676 or http://www.thepopcornfactory.com/); exceptional cookies and baked gifts from Cheryl&Co.� (1-800-443-8124 or http://www.cherylandco.com/); premium chocolates and confections from Fannie May� confections brands (http://www.fanniemay.com/ and http://www.harrylondon.com/); gourmet foods from Greatfood.com� (http://www.greatfood.com/); wine gifts from Ambrosia� (http://www.ambrosia.com/); gift baskets from 1-800-BASKETS.COM� (http://www.1800baskets.com/) and DesignPac as well as Home Decor and Children's Gifts from Plow & Hearth� (1-800-627-1712 or http://www.plowandhearth.com/), Wind & Weather� (http://www.windandweather.com/), HearthSong� (http://www.hearthsong.com/) and Magic Cabin� (http://www.magiccabin.com/). 1-800-FLOWERS.COM, Inc. stock is traded on the NASDAQ Global Select Market under ticker symbol FLWS.





  [october 2008]  
S
M
T
W
T
F
S
   


· EX LIST, THE (CBS)











[03/26/15 - 02:04 PM]
Nickelodeon's 28th Annual Kids' Choice Awards to Simulcast Across Nickelodeon, TeenNick, Nicktoons and TV Land, Live Stream on Nick.com and Nick App Saturday, March 28, at 8:00 P.M. (ET/PT)
The night begins with a super-sized episode of "The Thundermans" at 7:00 p.m. (ET/PT) and ends with an exclusive first-look of the all-new animated series "Harvey Beaks" immediately following the slime ceremony at 9:30 p.m. (ET/PT).

[03/26/15 - 01:03 PM]
"Living with Lincoln," The Story of One Family's Efforts to Save the Photographs of Abraham Lincoln Over the Course of Five Generations, Debuts April 13 on HBO
The film explores his family's physical and emotional connection to the president, revealing a personal side of the immortal leader through a modern-day journey of discovery, obsession, depression and despair.

[03/26/15 - 01:00 PM]
Saoirse Ronan and Cynthia Nixon Star in "Stockholm, Pennsylvania" Premiering May 2 on Lifetime(R)
The original movie centers on a young woman, kidnapped as a child, who struggles to readjust to life after being returned home.

[03/26/15 - 12:27 PM]
William Petersen Returns to Television in WGN America's Critically Acclaimed Series "Manhattan," Produced by Lionsgate, Skydance and Tribune Studios
Production will begin on its second season in New Mexico in April for a 2015 debut on WGN America.

[03/26/15 - 12:18 PM]
"Halt and Catch Fire" Dials Up Season Two on Sunday, May 31 at 10:00 P.M. ET/PT
Viewers will also be able to catch up on season one on Netflix beginning Wednesday, April 8.

[03/26/15 - 12:13 PM]
Nickelodeon and Paramount Television Set the Stage with the Cast of "School of Rock"
The series is scheduled to air fall 2015 and is currently in production at Paramount Studios in Los Angeles.

[03/26/15 - 12:01 PM]
Colin Ferguson Cast to Join Andie MacDowell and Dylan Neal in Season Three of Hallmark Channel's Highly-Rated Primetime Original Series, "Debbie Macomber's Cedar Cove"
The #1 primetime drama makes its anticipated return with a special two-hour season premiere July 2015.

[03/26/15 - 11:52 AM]
NBC Sets Aug. 5 Premiere Dates for Two New Comedies and Robust List of Reality Series as Network Looks for Fifth Straight Summer Win in 18-49
"Mr. Robinson" and "The Carmichael Show" will launch on Wednesday, August 5 at 9:00/8:00c and 9:30/9:30c, respectively.

[03/26/15 - 11:52 AM]
Kevin Hart Brings His Boys to Comedy Central(R) with the World Premiere of "Kevin Hart Presents: Plastic Cup Boyz" on Saturday, April 11 at 11:00 PM ET/PT
Three man act Plastic Cup Boyz, Joey Wells, Will "Spank" Horton and Na'im Lynn, taped their debut special at The House of Blues in San Diego.

[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 10:00 AM]
HBO and Vice Enter Major News Content Deal
Highlights include a four-year extension (with an increase from 14 to 35 episodes a year) of the Emmy(R)-winning documentary show.

[03/26/15 - 09:35 AM]
TLC Sings Into Spring with New Series Following "The Willis Family"
The series will follow Brenda and Toby Willis as they share the challenge of maintaining their large, fourteen-member family while keeping up with the workload required to manage their touring band.

[03/26/15 - 09:22 AM]
LMN Premieres New Original Series "I Love You... But I Lied" Wednesday, April 8 at 10PM ET
Inspired by true events, each episode of "I Love You... But I Lied" reveals two stories of personal deception.

[03/26/15 - 09:14 AM]
"Top Chef at Sea" Heats Up as Celebrity Cruises and Bravo Media Extend Partnership Through 2016
Setting sail November 14 onboard Celebrity Reflection, the one-of-a-kind Eastern Caribbean cruise vacation will give guests an up-close-and-personal culinary experience with six former "Top Chef" competitors.