CMT AND BISCHOFF HERVEY ENTERTAINMENT PRESENT THE ULTIMATE BACKWOODS SURVIVAL SERIES WITH "RUNNIN' WILD... FROM TED NUGENT" PREMIERING AUGUST 2009

NASHVILLE � April 2, 2009 � CMT, Bischoff Hervey Entertainment and Insomnia Media have teamed up to present RUNNIN' WILD... FROM TED NUGENT, an eight episode competition series in which iconic rocker, hunter and modern day Davy Crockett, Ted Nugent, teaches ordinary people how to survive in the wild, and then evade the master... .Nugent himself. Beginning in August on CMT, RUNNIN' WILD... FROM TED NUGENT will feature competitors who struggle in wilderness-based endurance challenges created by Nugent and his eighteen-year-old son, Rocco, with only one competitor emerging as the winner.

"Ted is the ultimate outdoorsman and all-around wildman," said Bob Kusbit, head of development for CMT. "This series takes us inside Ted's head as he trains competitors to survive in the wilderness, creates challenges to test their abilities and mentally pushes them to their breaking points. It's a game of cat and mouse that showcases the strategy and skill of outdoor survival, as only Ted can do."

"Eric and I couldn't be happier in extending our relationship with CMT. This series incorporates action, drama and comedy with an over the top character in Ted out front." said Jason Hervey.

In each one-hour episode of RUNNIN' WILD... FROM TED NUGENT, Nugent instructs three competitors on one of what he calls the "Big Five of Survival," which include psychology of Survival, Shelter, Water, Fire and Food, and will then design an obstacle centered on that skill. The lessons learned in each episode will be put to the test in the "big hunt," as the competitors try to survive on their own, all while Nugent and Rocco, attempt to hunt them down. In this twist on the competition/elimination format, Nugent will determine the outcome himself at the end of each episode.

Detroit born Ted Nugent first grabbed America's attention as the Gibson Byrdland wielding lead guitarist of the band Amboy Dukes. After almost a decade together, Nugent left Amboy Dukes to pursue a solo career. As a solo musician, Nugent has sold over 35 million albums, which include hits such as "Stranglehold," "Spirit of the Wild," and "Cat Scratch Fever." In recent years, Nugent has become widely acknowledged as a hunter and conservationist. In recognition of his prowess, Nugent was inducted into the National Bowhunters Hall of Fame in 2009. A devoted hunter since the age of five, for Nugent, hunting is not a sport... it's a way of life. As America's top proponent of the Second Amendment, Nugent has served on the Board of Directors of the National Rifle Association (NRA) since 1995.

RUNNIN' WILD... FROM TED NUGENT is executive produced by Eric Bischoff and Jason Hervey of Bischoff Hervey Entertainment, as well as Steve Bowler, Bret Saxon and Jeff Bowler of Insomnia Media. Bob Kusbit, John Hamlin and Claire McCabe will executive produce for CMT.

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 88 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.