or


[09/24/09 - 01:50 PM]
MTV's All-New Scripted Supernatural Mystery Series, 'Valemont,' to Premiere with 'The Hills' and 'The City' on Tuesday, September 29
Kristen Hager, Eric Balfour and Nikki Blonsky co-star in the short-form series, which will run for six consecutive weeks.

[via press release from MTV]

MTV's All-New Scripted Supernatural Mystery Series, 'Valemont,' To Premiere With 'The Hills' and 'The City' on Tuesday, September 29

Verizon Wireless to Sponsor Online and Mobile Content; Post Bonus Content on V Cast

NEW YORK, Sept. 24 -- MTV today announced that "Valemont," its all-new scripted, supernatural mystery series, co-produced with Electric Farm Entertainment, will premiere on Tuesday, September 29. "Valemont" is the first short-form series of its kind: a co-branded project that seamlessly weaves the narrative throughout linear, digital and mobile platforms. For six consecutive weeks, two and a half minute episodes of "Valemont" will premiere in the commercial pods directly preceding "The Hills" (10 p.m. ET/PT) and following "The City" (10:30 p.m. ET/PT). The concluding 23 episodes of the series will be made available online at MTV.com and on V Cast Video from Verizon Wireless, along with other bonus footage.

"Valemont" follows 18 year-old Sophie, played by Kristen Hager ("Wanted," "Aliens vs. Predator," "I'm Not There"), as she infiltrates Valemont University, an exclusive and distinguished East Coast college that her brother Eric attended. As Sophie delves deeper into the mystery of her brother's disappearance from school, more details emerge about her family and the origins of the elite Valemont students.

Eric will be played by Eric Balfour ("Six Feet Under," "24," "The O.C.") and "Valemont" will co-star Nikki Blonsky ("Hairspray," "Ugly Betty"), Jessica Parker Kennedy ("Smallville") and Dillon Casey ("Warehouse 13").

Verizon Wireless' phones will play an integral role in the storyline, as each episode begins with a video clip or text message from Eric's mobile device. The phones will provide clues to characters in the show, as well as to viewers watching at home - through SMS messages that fans can register to receive - and through an online gaming experience at ValemontU.com. In addition, a five second Verizon Wireless billboard will close each new episode of "Valemont," driving to additional exclusive content on V CAST.

"With 'Valemont,' we're taking storytelling to new heights by incorporating central parts of the show's narrative on-air, online and on mobile," said John Shea, Executive Vice President of Integrated Marketing, MTV Networks. "What's great about this integration with Verizon Wireless is how the mystery of 'Valemont' unfolds for its characters across platforms, mirroring the way the audience receives information and interacts with the show."

At ValemontU.com, visitors can apply to the school and receive an interactive Verizon Wireless phone that immerses them into the inner-workings of the private university as a part of the story. Registered users will then engage with clues, tasks and messages that are embedded throughout the site's offerings, which include campus photos and maps, blogs from professors and students, and active in-character student Twitter accounts. MTV and Verizon Wireless will promote Valemont University as a "real" educational institution with listings on Ratemyprofessor.com, mtvU.com and on VerizonWireless.com/Valemont.

About MTV

MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 27 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV is the number one rated full-day ad-supported cable network for P12-24. Online, MTV.com grew a healthy +9% from 1Q09, averaging 23.6M unique visitors for the second quarter of 2009. The site continues to grow video content streams, up significantly from 1Q09 by +15%, generating a whopping 262.2M streams in Q209, a +7% increase from the same time period last year. And MTV's successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [september 2009]  
S
M
T
W
T
F
S
  


· 24 (FOX)
· CITY, THE (MTV)
· HILLS, THE (MTV)
· OC, THE (FOX)
· SIX FEET UNDER (HBO)
· SMALLVILLE (CW)
· UGLY BETTY (ABC)
· WAREHOUSE 13 (SYFY)





[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/26/16 - 09:00 AM]
Production Begins and New Casting Announced on Freeform's New Comedy Pilot "Alone Together" from the Team at The Lonely Island
Esther Povitsky, Benji Aflalo and Eben Russell serve as writers and executive producers on the pilot.

[08/26/16 - 08:19 AM]
Video: Hip Hop Rules Thursday Nights This October on WE tv
Get your first look at the new season of "Growing Up Hip Hop" plus the new series "Money Power Respect."

[08/26/16 - 06:01 AM]
Netflix Releases Key Art for "Chef's Table: France"
The four special episodes are dedicated to four of the world's most renowned French chefs and will all premiere globally on September 2.

[08/25/16 - 02:27 PM]
"Who Wants to Be a Millionaire" Premieres New Season From Las Vegas on Monday, September 12
Las Vegas has become one of the premier entertainment capitals of the world, and beginning this fall, "Millionaire" will originate from its new production home at Bally's Las Vegas.

[08/25/16 - 02:25 PM]
FOX Brings Live MLS Matches Alongside NFL Coverage For First Match Ever
The network will feature two MLS matches airing live adjacent to regional National Football League broadcasts as part of a joint MLS and NFL lineup on Sunday, September 18.

[08/25/16 - 01:04 PM]
A&E Network Premieres Two-Hour Documentary Ahead of the 20th Anniversary of JonBenet Ramsey's Brutal Murder
A&E reveals never-before-seen case details, including Burke Ramsey's 1998 interview tape detailing his first-hand account of the events at that time.

[08/25/16 - 11:50 AM]
Ann Coulter, Jewel, Ralph Macchio, Nikki Glaser Added to #LoweRoast Roster
They'll join Jimmy Carr, Pete Davidson, Peyton Manning, Rob Riggle, Jeff Ross and Roast Master David Spade.

[08/25/16 - 11:38 AM]
Real Estate/Renovation Stars Dave and Kortney Wilson Prep for Season Two of HGTV's "Masters of Flip"
Look for the first of 14 new episodes on Monday, October 3, at 9:00/8:00c.

[08/25/16 - 11:01 AM]
Video: IFC Releases First Full Trailer for the "Season 51" Return of Emmy-Nominated "Documentary Now!"
As previously announced, the series returns Wednesday September 14 at 10:00/9:00c.

[08/25/16 - 11:00 AM]
"CBS All Access" Subscription Service Now Available on Xbox One
For $5.99 a month, CBS All Access offers more than 7,500 on-demand episodes from the current season and previous seasons of classic shows, as well as the ability to stream local CBS stations live in more than 150 markets across the U.S.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 10:02 AM]
FYI Greenlights New Original Series "Stove Tots"
Production begins immediately on 13 one-hour episodes with the series slated to premiere in 2017.

[08/25/16 - 10:01 AM]
IFC's Comedy Crib Partners with the New York Television Festival
The exclusive Comedy Crib collaboration will highlight the selected projects through the end of the year.

[08/25/16 - 10:00 AM]
HBO Confirms Lineup of Comedy Programming for Upcoming Months
Highlights include new specials from Jerrod Carmichael, Pete Holmes and T.J. Miller.