NBC PARTNERS WITH HEALTH AND WELLNESS EXPERT JILLIAN MICHAELS TO RID FAMILIES OF THEIR EXCUSES AND EMPOWER THEM TO TRANSFORM THEIR LIVES IN A NEW LIFE-CHANGING SERIES "LOSING IT WITH JILLIAN"
From Reveille, the Producers of "The Biggest Loser," Executive Producers Michaels and Giancarlo Chersich (Empowered Media) and Executive Producer Ellen Rakieten ("Oprah," NBC's "The Marriage Ref"), Series to Also Feature Celebrity Chef Curtis Stone
UNIVERSAL CITY, Calif. - October 20, 2009 - NBC has partnered with popular health and wellness expert Jillian Michaels ("The Biggest Loser") and Giancarlo Chersich (Empowered Media) along with "The Biggest Loser" producers Mark Koops and Howard T. Owens of Reveille and former "Oprah" executive producer Ellen Rakieten for a riveting new life-changing alternative series "Losing It With Jillian."
In the series, Michaels invades a different family every week to give them her own characteristic brand of tough love. She will get to the bottom of the issues each family member faces -- ones that affect their health and happiness -- and will arm them with the tools necessary to make life-altering changes.
The series will also feature celebrity chef Curtis Stone who will enhance Michaels' efforts by ridding the family's kitchen of all unhealthy foods and educating them on proper nutrition, healthy ingredients, cooking tips and recipes.
The announcement was made today by Paul Telegdy, Executive Vice President, Alternative Programming, NBC and Universal Media Studios.
"Jillian is the world's leading lifestyle expert with a signature style all her own," said Telegdy. "Increasing numbers of families seem to need a motivational boost, and we know that Jillian is an awesome force of nature who will help them transform their lives from the inside out."
Michaels added, "When your health is out of balance everything else suffers - finances, relationships, work and family dynamics. I'm moving in with families across the country, getting down and dirty and rooting out bad habits in every corner of their lives that are preventing them from health and happiness. Get ready America because I'm heading out and you never know, I might just end up on your doorstep so watch out!"
"It's time for Americans to stop making excuses for being unhealthy and take back their lives. Jillian is going to show them exactly how to do just that starting in their own homes," said executive producer Mark Koops. "This is a natural addition to the Reveille brand of powerful, inspirational series."
"I love the idea of Jillian crisscrossing America to actually move in with families in desperate need of her tough love wake up call. It's the knock on your door that could save your life," said executive producer Ellen Rakieten.
The eight-episode series for 2010 will feature Michaels, the renowned fitness trainer and wellness expert, as she helps unhealthy families to move off their collective couches and put their lives back on more rewarding tracks while Chef Stone helps with proper nutrition.
Michaels' dramatic confrontations will produce inspirational results and ultimately, through her tough love approach, she'll help these families realize that they can finally take control of their lives and make a change for good.
For information on how to apply to be on the show, go to www.nbc.com/casting.
"Losing It With Jillian" is produced by Reveille in association with Empowered Media. Jillian Michaels, Giancarlo Chersich, Mark Koops ("The Biggest Loser," "Breakthrough with Tony Robbins"), Howard T. Owens ("The Biggest Loser," "Breakthrough with Tony Robbins") and Ellen Rakieten ("The Oprah Winfrey Show," NBC's "The Marriage Ref") are the executive producers.