or


[12/17/09 - 09:03 AM]
Sex and the City's Cynthia Nixon Joins We TV's We Volunteer Public Affairs Campaign "Pledge 24 in 2010"
The campaign encourages women and the people in their lives to volunteer locally for one day (24 hours).

[via press release from WE: Women's Entertainment]

SEX AND THE CITY'S CYNTHIA NIXON JOINS WE TV'S WE VOLUNTEER PUBLIC AFFAIRS CAMPAIGN "PLEDGE 24 in 2010"

ACCLAIMED ACTRESS, MOTHER AND ACTIVIST UNITES WITH WE TV, ENCOURAGING WOMEN ACROSS THE COUNTRY TO MAKE AN EARLY NEW YEAR'S RESOLUTION: PLEDGE 24 HOURS OF VOLUNTEER SERVICE

Nixon to Appear in WE Volunteer PSAs to Debut on WE tv in Early 2010

NEW YORK, NY - December 17, 2009 - Actress/mother/activist Cynthia Nixon (Sex and the City) joins forces with WE tv's national public affairs campaign WE Volunteer (www.WEVolunteer.tv), lending her voice to inspire women to discover the power of volunteering. The announcement was made today by WE tv's President and General Manager Kim Martin and Ms. Nixon in the heart of NYC - Times Square.

As a campaign volunteer, Nixon will help to inform women of all ages about the importance of community volunteerism. Launched in April, WE Volunteer is WE tv's latest WE Empowers Women initiative encouraging women and the people in their lives to volunteer locally for one day (24 hours). The campaign makes it easy for women to learn how to volunteer in their communities, and the www.WEVolunteer.tv database allows them to quickly identify and connect with local organizations of personal interest. For Nixon, her passion lies with The Alliance for Quality Education, a NY state non-profit organization that seeks to give every child a high-quality public education. Nixon will make her WE Volunteer debut in two new Public Service Announcements (PSA) set to be filmed this winter, and which will begin airing multiple times daily beginning in early 2010 on WE tv.

Nixon said: "I am so proud to support WE tv's WE Volunteer and its "Pledge 24 in 2010" campaign. We all know it's vital that we reach out to help lend a hand. As a mother of two children it is very important to me that our schools help all kids reach their potential. Ensuring access to meaningful educational opportunities for all kids is the most important issue facing city and state leaders. Every child deserves a meaningful education. I will continue to fight for my daughter and my son and all the kids who are currently being shortchanged."

Martin noted, "As a woman, a working mother and a public advocate, Cynthia Nixon epitomizes the WE tv brand and the message of WE Volunteer that volunteering just one day a year makes a difference in the lives of the people and special causes we help," said Martin. "Cynthia is a respected role model for millions of women nationwide. We are thrilled and proud that she is joining WE tv's efforts to inspire women to give back to their communities."

The new PSAs starring Nixon follows in the footsteps of the campaign's launch "What a Difference a Day Makes" PSAs, which drove home the message that volunteering doesn't have to be overwhelming. The launch PSAs focused on healthcare, economy and education issues in response to initial viewer feedback (ages 18-49) about women's top priority areas of concern.

The Alliance for Quality Education (AQE) has quickly become New York state's lead community-based organization in the fight for high quality public education. A statewide non-profit, AQE unites a coalition of over 230 organizations of parents, children's advocates, schools, teachers, clergy, and others. Working with parents and youth, AQE serves to empower and inspire a life-long commitment to responsible, philanthropic involvement. Since her daughter started kindergarten in 2001, Nixon has been an active spokesperson in the campaign to get more funding for our public schools. Ms. Nixon is a parent of two children, a daughter and a son.

Nixon is an Emmy and Tony-award winning actress. She is currently in production on Sex and the City: the Movie 2, the sequel to New Line's 2008 summer blockbuster, which will be released by Warner Bros on May 28, 2010. Born and raised in New York City, Nixon attended Hunter College High School and has a degree in English Literature from Barnard College. She and her fianc´┐Ż Christine live in New York City with their daughter, Samantha, and son, Charlie.

WE Volunteer (www.WEVolunteer.tv), motivates women to become more involved in their communities by connecting them with local causes that they are passionate about and encouraging them to volunteer. WE Volunteer is the latest campaign of WE Empowers Women, the network's four-year-old public affairs initiative dedicated creating programs that foster and celebrate women's strength, confidence and diversity. The campaign's website, powered by VolunteerMatch, makes it easy to search for and sign up for volunteer experiences with nonprofit organizations based on location and personal interest. The site also allows participants to track the amount of hours volunteered and share their volunteer stories to inspire others. Each person that takes the pledge will be automatically entered in the network's "Chic in the City" grand sweepstakes for the opportunity to win a trip for two to New York City to attend a fabulous red carpet movie premiere and after-party, two-night stay at a boutique hotel, dinner at trendy New York hot spot, and a shopping spree at Saks Fifth Avenue, to name a few.

About WE tv

WE tv (http://www.wetv.com), a subsidiary of Rainbow Media Holdings LLC, is the premier source for women looking to satisfy their curiosity with fascinating, original stories and entertaining, fresh content that is relevant to key stages of their lives. Available in 75 million homes, WE tv's programming offers viewers compelling perspectives on women's lives ranging from the ordinary to the extraordinary, presented in a non-judgmental voice. The network's originals such as the provocative signature series Bridezillas; and critically acclaimed, viewer favorites The Locator - the network's most watched series ever, Secret Lives of Women, Amazing Wedding Cakes and My Fair Wedding with David Tutera, allow viewers to observe and become emotionally involved in the real-life stories of everyday women. WE tv is available in HD and WE tv On Demand is available in more than 30 million homes.





  [december 2009]  
S
M
T
W
T
F
S
  


· SEX AND THE CITY (HBO)





[05/04/16 - 04:31 PM]
ABC Announces the Teams Competing on the "Battlebots: The Gears Awaken" Preview Special, Airing Tuesday, May 10
The epic robot-fighting tournament "BattleBots" is back for season two this summer on Thursday, June 23.

[05/04/16 - 04:00 PM]
GSN Celebrates Mother's Day with Special Mom-Themed Marathon of "Family Feud," Sunday, May 8
Each of the 10 specially selected half-hour shows features questions designed to remind viewers about the woman they love the most - their mom - on her special day.

[05/04/16 - 02:15 PM]
Seth MacFarlane to Create, Executive-Produce and Star in New Hour-Long, Live-Action Comedic Drama Series for FOX
Set 300 years in the future, the series follows the adventures of the Orville, a not-so-top-of-the-line exploratory ship in Earth's interstellar Fleet.

[05/04/16 - 02:11 PM]
Geniuses Face Off in an Intense Test of Knowledge and Stamina on the Season Premiere of ABC's "500 Questions"
The five-night event series concludes with a two-hour season finale on Wednesday, June 1.

[05/04/16 - 01:03 PM]
"Saturday Night Live" Returns in May with Three Back-to-Back Shows
Brie Larson (May 7), Drake (May 14) and Fred Armisen (May 21) will close out the show's season.

[05/04/16 - 01:01 PM]
Megyn Kelly to Sit Down with Laverne Cox during "MEGYN KELLY presents," Airing Tuesday, May 17, on FOX
As previously announced, the special also will feature Kelly's first extensive sit-down interview with presumptive Republican presidential nominee Donald Trump.

[05/04/16 - 12:02 PM]
"Check It Out! With Dr. Steve Brule" Season 4 Premieres Friday, June 17th at 11:00 p.m. ET/PT on Adult Swim
The new season will be followed by "Decker: Unclassified," starring Tim Heidecker and Gregg Turkington.

[05/04/16 - 12:00 PM]
Start Your Summer with an Animated Adventure During Freeform's "Funday" Weekend Programming Event on May 14 and 15
Experience college through Mike Wazowski's eye, whip up recipes with Remy, and cheer on Wreck-It Ralph and Aladdin as they attempt to prove themselves as heroes.

[05/04/16 - 11:57 AM]
GSN to Launch First Spinoff Series from "Skin Wars" Franchise; "Skin Wars: Fresh Paint" Debuts Wednesday, June 15 at 10PM ET/PT
The series features three of "Skin Wars" top former contestants who mentor six new, highly accomplished artists each week.

[05/04/16 - 10:49 AM]
National Geographic Launches a Covert Investigation Into the Disappearance of Adventurer Cody Dial in Riveting True-Crime Series, "Missing Dial"
The six-part series launches Sunday, May 22 at 10:00/9:00c on the network.

[05/04/16 - 10:25 AM]
Valerie Bertinelli Entertains Friends & Family on the Return of "Valerie's Home Cooking"
Valerie is back in the kitchen sharing her tips for easy-to-make, delicious dishes and homemade recipes, adding her own signature touches and flavor along the way.

[05/04/16 - 10:08 AM]
TNT Teams Up with E4 on "Foreign Bodies"
The series is the story of a motley gang of travellers embarking on a three-month trip around Asia.

[05/04/16 - 10:01 AM]
2015 FIFA Women's World Cup Champion Abby Wambach Joins ESPN
Wambach will cover international sporting events for the network later this summer at the UEFA European Football Championship 2016 in France and 2016 Summer Olympics in Rio de Janeiro.

[05/04/16 - 09:39 AM]
E! Announces Four New Unscripted Series as the Pop Culture Powerhouse Continues to Expand on Successful Primetime Slate
Highlights include a spin-off of hit franchise "WAGS" (Wives and Girlfriends of Sports Stars) set against the sunny, sexy backdrop of South Florida.

[05/04/16 - 09:34 AM]
Netflix Celebrates "Marseille"
In advance of the series launch on May 5, Netflix surprised the residents of Marseille today in true Hollywood fashion when a french twist of the original "Hollywood" sign was erected to overlook the city.