or


[01/08/10 - 09:01 AM]
Electus Announces Exclusive Partnership with Will Arnett & Jason Bateman to Launch New Digital Comedic Content and Marketing Company
Ben Silverman's newly formed multimedia company will work with the duo on developing original digital content.

[via press release from Electus]

Electus Announces Exclusive Partnership with Will Arnett & Jason Bateman To Launch New Digital Comedic Content and Marketing Company

Award-winning duo joins Electus' growing roster of companies

NEW YORK, Jan. 8 -- Ben Silverman's newly formed multimedia company, Electus, an operating business of IAC (Nasdaq: IACI), today announced an exclusive partnership with comedic actors/writers Will Arnett and Jason Bateman, for which Electus will work to develop the duo's new sponsor-driven advertising and production company DumbDumb. Electus will package the twosome's original digital content within Electus' Comedy division where they will be partnered with advertisers to create original commercials and programming for distribution across multiple media platforms, including television and film.

"Will and Jason are not only great actors and comedians, but they also have an intrinsic talent for understanding what makes something funny and how that content will resonate with audiences," said Ben Silverman, CEO of Electus. "Their comedic instinct, combined with our ability to bring them together with the best advertising, production and web-pioneers in the industry, makes this a groundbreaking venture in the evolution of advertising, multimedia production and distribution."

DumbDumb is a comedy enterprise led by Will Arnett and Jason Bateman where the twosome will create commercials along with short and long form programming for distribution across all platforms. For the new endeavor, DumbDumb will utilize web production and development expertise from CollegeHumor.com, an operating business of IAC working in partnership with Electus, whose original content creations have been viewed over 300 million times and its viewers watch 100 years worth of video content each month. With CollegeHumor.com's 10+ years of experience marketing and producing for the web, to create and produce digital content that is in line with a brand's personality and marketing objectives is the perfect match for Arnett and Bateman's well-known comedic tone.

"Ben has been responsible for some of the most interesting stories and greatest comedy in recent memory," said Jason Bateman. "Now, however, he says he'd like to shift the focus away from himself. His new challenge - make them laugh online and on purpose. We're excited to be a part of it."

"Electus is the ultimate partner for Jason and me. Not only is Ben a media pioneer, but he has a great sense of humor and really understands what we want to accomplish," said Will Arnett. "Ben's extensive experience as an agent, producer and advertising innovator will help transform DumbDumb into a truly next generation enterprise."

In addition to a digital partnership, Electus will have an overall first-look deal and international distribution rights on all of DumbDumb's content, including television, motion picture and digital.

Capitalizing on the ever-evolving world of multimedia production and distribution, Electus is the industry's first non-traditional entertainment studio that connects advertisers, distributors and content creators early on in the development process, enabling sponsors to be a partner in campaigns and content creation.

For no further information, please visit www.DumbDumb.com.

About Electus

Electus is the first integrated multimedia company to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world. Headed by Ben Silverman, in partnership with IAC, the company will connect advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be a true partner in campaigns and content creation.

About IAC

IAC operates more than 50 leading and diversified Internet businesses across 30 countries... our mission is to harness the power of interactivity to make daily life easier and more productive for people all over the world. To view a full list of the companies of IAC please visit our website at www.iac.com.





  [january 2010]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[05/14/26 - 11:10 AM]
TLC Introduces "Little Singles" A New Relationship Series About Love, Friendship, and Life Without Limits
The new relationship series follows a vibrant, tight-knit group of little people for a rare opportunity to date, connect, and build community.

[05/14/26 - 10:34 AM]
FOX Sports Films Announces New Documentary Special "The 500: Immortality at Indy" Premiering May 16 on FOX
Hosted by James Hinchcliffe, the special reveals the defining moments at the Indianapolis 500 that turn drivers into legends.

[05/14/26 - 10:31 AM]
Video: "Bad Thoughts" Season 2 - Official Trailer - Netflix
Tom Segura unleashes hilarious chaos with a fresh set of twisted tales from the darkest recesses of his imagination.

[05/14/26 - 10:07 AM]
"Rooster" Capped Off a Standout First Season, Becoming HBO's Most-Watched Comedy Debut in Over 15 Years
The series is averaging 6.5 million U.S. viewers per episode, with the finale reaching 2.2 million viewers in its first three days.

[05/14/26 - 10:01 AM]
Home Run! ESPN Scores Most-Consumed College Softball Regular Season on Record
The 2026 campaign featured four of ESPN's eight most-watched regular season games of all-time and delivered a record-high 10 games with more than 500,000 viewers.

[05/14/26 - 10:01 AM]
Kelsey Plum Joins WNBA on Prime as Player Contributor
Throughout the season, Plum will join the WNBA on Prime studio team to help highlight key storylines around the league, provide on-court insight and authentic analysis.

[05/14/26 - 10:00 AM]
BET and Paramount+ to Premiere "Tyler Perry's The Oval" Season 7 on May 20
The 22-episode season will air weekly, concluding on Wednesday, September 30.

[05/14/26 - 09:31 AM]
Video: "Outlast: The Jungle" - Official Trailer - Netflix
In this ultimate survival game, the contestants must outlast not only the jungle and its elements but also the psychological and social challenges posed by their fellow competitors.

[05/14/26 - 09:11 AM]
Date Announcement: Hulu's "Never Change!"
In 2008 the graduating class of North Meadows High School had their senior year cut short due to a disastrous tornado. Now in their mid 30's they're being forced to return home and finish high school once and for all.

[05/14/26 - 09:08 AM]
New Season of "Maine Cabin Masters" Premieres May 25 on Magnolia Network
There's no shortage of work for Maine-based builder Chase Morrill, whose specialty is renovating rustic cabins and camps all over the Pine Tree State.

[05/14/26 - 09:01 AM]
Jodie Comer Stars in "The Chain," The New Damon Lindelof Limited Series Based Off the Book by Adrian McKinty
Meet Rachel.

[05/14/26 - 09:00 AM]
Wonder Project to Premiere New Original Series "I Gotta Ask," Hosted by Bestselling Author and Podcast Host Annie F. Downs, on May 28
The first two episodes premiere on May 28, followed by two episodes each on June 4 and June 11.

[05/14/26 - 08:45 AM]
Video: "Jesser's Ultimate Kickoff" - Official Trailer - Tubi Presents
Jesser and friends take on epic, high-energy soccer challenges like goal-scoring contests and mystery pool jumps for the entire family to enjoy!

[05/14/26 - 08:01 AM]
Video: Netflix's "Mating Season" Announces Guest Stars and an All New Clip
The world of horny, lovable forest critters gets even wilder adding comedic geniuses as guest stars to the voice cast.

[05/14/26 - 08:00 AM]
BET Enters Microdrama Space with aTwist Partnership Deal to Develop and Distribute Microseries Across Linear and Vertical Platforms
BET will have a limited first-run window of the long-form episodes before moving to aTwist's vertical platform where they will be formatted as microseries.