or


[04/06/10 - 07:42 AM]
MTV and Green Day Pull Back the Curtain as the New Broadway Musical "American Idiot" Takes Over the Network
"Green Day Rocks Broadway" premieres Friday, April 16 at 7:00/6:00c.

[via press release from MTV]

MTV AND GREEN DAY PULL BACK THE CURTAIN AS THE NEW BROADWAY MUSICAL "AMERICAN IDIOT" TAKES OVER THE NETWORK

Exclusive Behind-The-Scenes Special "Green Day Rocks Broadway" Set To Air on Friday, April 16 at 7pm ET/PT

Network To Give 300 Fans Opportunity To Attend First Look Performance Opening Week

New York, NY - April 6, 2010 - MTV and Green Day take on Broadway with an unprecedented partnership to celebrate the new musical American Idiot, which opens on Tuesday, April 20. The deal will put the multi-platinum selling and Grammy� Award winning band - credited for putting punk rock back on the map - and their thrilling new Broadway show, directed by Tony winner Michael Mayer and featuring an incredible cast of 19 performers, into the spotlight throughout the month of April leading up to opening week. Every day is a "Green Day" in April as MTV brings viewers special programming including the behind-the-scenes special "Green Day Rocks Broadway," the premiere of the band's new video "Last of the American Girls" and a sweepstakes giving 300 lucky fans the opportunity to attend the show opening week.

"Green Day has rocked MTV for years, now its Broadway's turn. We're so excited to continue our partnership with the band as they revolutionize Broadway with American Idiot," said Amy Doyle, Executive Vice President of Music and Talent, MTV. "We're thrilled to offer our viewers hours of exclusive band content, a special behind-the-scenes look of the show and free tickets for opening week."

Programming paying homage to the band invading Broadway is set to infiltrate MTV on-air and online. With daily pieces of original content and customized Green Day promo spots including performances, show rehearsals, interviews, behind-the-scenes footage and more, MTV and all its on-air, online platforms and sister channels including MTV.com, MTV2, mtvU and MTV Hits will unite to bring music fans the ultimate Green Day experience 24-7.

"We are really excited to partner with MTV to introduce American Idiot to our fans," said Green Day's Billie Joe Armstrong. "We've had an amazing relationship with them throughout our career, and the network and its viewers have always been supportive no matter what we've thrown at them."

American Idiot follows the exhilarating journey of a new generation of young Americans as they strive to find meaning in a post 9/11 world, borne along by Green Day's electrifying score. The musical includes every song from the acclaimed album American Idiot, as well as several songs from the band's GRAMMY� Award-winning new release, 21st Century Breakdown. Billie Joe Armstrong and the band collaborate with one of the theatre's most acclaimed creative teams, led by Michael Mayer (Spring Awakening), two-time Tony Award-winning composer and orchestrator Tom Kitt (Next to Normal), and Olivier Award-winning choreographer Steven Hoggett (Black Watch), to bring this explosive, iconic album to the stage. Tony Award winner John Gallagher Jr, (Spring Awakening) leads the remarkable 19-member cast.

"We're thrilled that MTV has joined us and Green Day as American Idiot begins performances on Broadway. MTV's audience has been amazing supporters of Green Day and we're excited for them to take the journey with the iconic album now as it rocks the stage," said American Idiot producers Ira Pittelman and Tom Hulce.

MTV will take over the St. James Theatre during opening week of Green Day's American Idiot giving 300 of the band's biggest fans the opportunity to attend an exclusive first look. Beginning on Tuesday, April 6 through Sunday, April 11, viewers can go to americanidiot.mtv.com to win tickets to a special April 22 performance.

In addition, Green Day has teamed up with MTV Games and Harmonix, the leading developer of music-based games, along with Reprise / Warner Bros. Records to release Green Day: Rock Band�, the full standalone music video game experience that celebrates Green Day's historic career and genre-defining albums worldwide, on June 8, 2010. Taking on the likenesses of Green Day members Billie Joe Armstrong, Mike Dirnt and Tr� Cool, players progress through the story and history of Green Day rocking along to 47 tracks. In addition, fans will gain access to the band's media vault, where they can unlock more than 100 collectible images, and more than 40 minutes of rare and unreleased video from interviews, outtakes and performances.

MTV GREEN DAY PROGRAMMING FOR THE MONTH OF APRIL

MTV World Premiere of Green Day Video "Last of the American Girls"

Thursday, April 1

� On Thursday, April 1, MTV will be the exclusive on-air and online destination for the global premiere of Green Day's newest video, "Last of the American Girls." The video will air on MTV, MTV2, and mtvU, MTV Hits, and MTV.com as well as well as on MTV international channels. "Last of the American Girls" will be the latest video from the rock trio's Grammy Award winning Album 21st Century Breakdown.

MTV "Green Day Rocks Broadway" Sweepstakes

Sweepstakes begins on Tuesday, April 6 through Sunday, April 11

� MTV will take over the St. James Theatre during opening week of Green Day's American Idiot giving 300 of the band's biggest fans the opportunity to attend an exclusive first look. Beginning on Tuesday, April 6 through Sunday, April 11, viewers can go to americanidiot.mtv.com for a chance to win tickets to a special April 22 performance.

MTV "Green Day Rocks Broadway" Special

Friday, April 16 at 7pm ET/PT

� MTV News will spotlight the new Broadway musical American Idiot April MTV event with "Green Day Rocks Broadway." The half-hour behind-the scenes special will give fans who can't make the trip to New York City to see the show live, a look at the making of the musical, including exclusive interviews with Green Day and show cast & creative team members, rehearsal footage and fan reactions. The MTV News "Green Day Rocks Broadway" will air on MTV, MTV2 mtvU, MTV Hits and MTV.com.

Additional Airings: MTV2 on Saturday, April 17 at 12pm ET/PT mtvU on Saturday, April 17 at 5pm ET/PT MTV Hits on Monday, April 19 at 1pm ET/PT

About Green Day:

American Idiot launched Green Day into the stratosphere. American Idiot debuted at No. 1 on the Billboard chart, spawned five hit singles, earned seven Grammy(r) nominations (winning two, including Rock Album of the Year), and raised the bar for modern rock and roll. Last year, Green Day released its new album 21st Century Breakdown, which was nominated for three 2010 Grammy(r) Awards and won Best Rock Album. It also spawned two hit singles: the gold "Know Your Enemy," which was the first song ever to top Billboard's Rock, Alternative, and Mainstream Rock charts simultaneously, and the platinum "21 Guns," which earned two Grammy(r) nominations and won three 2009 MTV Video Music Awards including Best Rock Video. Green Day also took home an American Music Award for Favorite Alternative Rock Music Artist. In September 2009, Green Day launched a stage version of American Idiot directed by Michael Mayer, who collaborated on the story with Armstrong, in a record-breaking and critically acclaimed engagement at Berkeley Rep. The show opens on Broadway at the St. James Theatre, 246 W. 44th Street, on April 20, 2010. For more about the band, visit www.greenday.com. For more about the Broadway production of American Idiot, visit: www.AmericanIdiotOnBroadway.com.

About MTV Network:

MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 28 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV is the number one rated full-day ad-supported cable network for P12-24. Online, MTV.com averaged 24.6 million monthly unique visitors during the first quarter of 2010 -- up +9% from Q4/2009 and up +13% year-over-year. Average video streams for the first quarter of 2010 increased +19% from the Q4/2009 and is up +18% over the same time period last year. And MTV's successful sibling networks MTV2 and mtvU each deliver unprecedented customized content, super-serving young males, music fans, and college students like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [april 2010]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/04/15 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Rides "Big Brother," "Big Bang" to Another Victory
Said duo are the night's top draws among total viewers and adults 18-49.

[09/03/15 - 02:37 PM]
"The Late Late Show With James Corden" To Host Top Entertainment Celebs, Sept. 8 - Sept. 10
Corden will welcome Alison Brie, Bradley Cooper, Fall Out Boy, Andrew Garfield, Wiz Khalifa, Jeremy Renner and Jason Sudeikis in the course of just three days.

[09/03/15 - 02:16 PM]
Check Out John Diggle's New Costume on "Arrow!"
David Ramsey's character will be donning this gear in the premiere episode of "Arrow" on Wednesday, October 7.

[09/03/15 - 02:13 PM]
Darius Rucker's Surprise "CMT Instant Jam" from Charleston, SC Premieres Saturday, September 5 at 10 P.M., ET/PT
The one-hour show features Rucker performing on the beach at local venue The Windjammer to hits including "Homegrown Honey," "Don't Think I Don't Think About It," "Alright," Hootie and the Blowfish favorite "Only Wanna Be With You" and more.

[09/03/15 - 02:10 PM]
"Grandfathered" Celebrates Grandparents Day with 1-800-Flowers Promotion
Starting today, use promo code "Grandfathered" to receive 20% off an exclusive collection of flowers and treats.

[09/03/15 - 01:22 PM]
"In The Cut" Viewership Explodes in Week Two, Second Episode & Series Become Most-Watched Original in Bounce TV's History
Bounce TV spins the numbers for Tuesday, September 1.

[09/03/15 - 12:58 PM]
"The Chew" Is All About You! Season Five Kicks Off Tuesday, September 8 on ABC
Hosts Mario Batali, Michael Symon, Carla Hall, Clinton Kelly and Daphne Oz return for a fun-filled season as your ultimate guides in entertaining from help with a quick fix fabulous meal to aide in a kitchen calamity.

[09/03/15 - 12:31 PM]
CMT Greenlights "Dude Perfect" Series from Rob Dyrdek's Superjacket Productions
The series will combine comedy and live-action stunts and follow the lives of digital stars Dude Perfect as they dream up their next viral video, work with celebrity guests, prep performances and meet fans at live events, or create hilarity in their headquarters in Dallas, Texas.

[09/03/15 - 12:00 PM]
Hallmark Channel's Original Programming Stands Out on Saturday Nights
The Hallmark Channel further spins the numbers for Saturday, August 29.

[09/03/15 - 11:34 AM]
Jimmy Fallon and Seth Meyers Encores Win the Late-Night Ratings Week of Aug. 24-28
NBC spins the late-night numbers for the week of August 24-28.

[09/03/15 - 11:03 AM]
TNT & TBS Stars Rashida Jones, Sean Bean, Samantha Bee, Jason Jones, Rebecca Romijn and Jeff Hephner Coming to New York Comic Con
TBS and TNT are bringing the stars and producers of five of their most anticipated upcoming shows to New York Comic Con in October.

[09/03/15 - 10:07 AM]
British Pop Sensation Little Mix to Perform with "America's Got Talent" Finalists Acroarmy for Sept. 9 Semifinal Results Show on NBC
Little Mix - singers Perrie Edwards, Jesy Nelson, Leigh-Anne Pinnock and Jade Thirwall - have quickly established themselves as one of the brightest pop acts in Britain.

[09/03/15 - 10:01 AM]
Disney XD Greenlights "Lab Rats: Elite Force," a Spin-Off of Popular Series "Lab Rats: Bionic Island" and "Mighty Med"
Reprising their starring roles on their respective series are Billy Unger as Chase and Bradley Steven Perry as Kaz, Jake Short as Oliver, Paris Berelc as Skylar, and Kelli Berglund as Bree.

[09/03/15 - 09:35 AM]
USA Network Wins the Summer, Ranking #1 in Key Demos Across All Basic Cable
USA spins the numbers for the summer to date.

[09/03/15 - 09:18 AM]
SundanceTV Joins Forces with Red Arrow International, Goalpost Pictures Australia and Pukeko Pictures in New Zealand on Original Genre Series "Cleverman"
Set in the near future, the series follows a group of non-humans battling for survival in a world where humans feel increasingly inferior to them, and want to silence, exploit and kill them.