or


[05/26/10 - 03:32 PM]
Disney/ABC Television Group Announces Disney Junior, a New 24-Hour Channel for Preschoolers and Their Families
In the U.S., the new Disney Junior channel will take the place of the SOAPnet channel, currently available in 75 million homes.

[via press release from ABC]

DISNEY/ABC TELEVISION GROUP ANNOUNCES DISNEY JUNIOR, A NEW 24-HOUR CHANNEL FOR PRESCHOOLERS AND THEIR FAMILIES

Disney/ABC Television Group will launch Disney Junior, a new multiplatform brand and 24-hour basic cable/satellite channel and online site devoted to preschool-age children. Scheduled to debut in the U.S. in 2012, Disney Junior will invite mom and dad to join their child in the Disney experience of magical, musical and heartfelt stories and characters, both classic and new, while incorporating specific learning and development themes designed for kids age 2-7.

The new Disney Junior brand will also provide affiliate partners with a robust Video-On-Demand offering, a High-definition network and a Spanish language SAP feed.

Disney Junior's animated and live action programming will blend Disney's unparalleled storytelling and characters kids love deeply with learning, including early math, language skills, healthy eating and lifestyles, and social skills.

The 24-hour Disney Junior schedule will include 200 new episodes annually of both new series, including "Jake and the Never Land Pirates," and current hits, including "Mickey Mouse Clubhouse," "Handy Manny," "Special Agent Oso," "Imagination Movers" and "Jungle Junction." Disney's vast array of classic and contemporary movies, including among others "101 Dalmatians," "Aladdin" and "Little Mermaid," will be showcased.

In the U.S., the new Disney Junior channel will take the place of the SOAPnet channel, currently available in 75 million homes. Prior to the launch of the 24-hour channel, the Disney Junior brand will be introduced on Disney Channel's daily programming block for preschoolers (currently branded Playhouse Disney).

Anne Sweeney, co-chair, Disney Media Networks and president, Disney/ABC Television Group, said: "The launch of Disney Junior in the U.S. is the next step in our global preschool strategy, which began 10 years ago with the premiere of our first dedicated preschool channel in the UK. The decision to ultimately transition SOAPnet to accomplish this was not arrived at lightly. SOAPnet was created in 2000 to give daytime viewers the ability to watch time-shifted soaps, before multiplatform viewing and DVRs were part of our vocabulary. But today, as technology and our businesses evolve, it makes more sense to align this distribution with a preschool channel that builds on the core strengths of our company."

Carolina Lightcap, president, Disney Channels Worldwide, said: "Around the world, our Disney-branded channels are burgeoning, distinguished by the special place Disney has in the hearts of kids -- who delight in our characters and stories -- and parents who trust our commitment to entertaining and helping their preschoolers, kids and tweens grow through engaging, relevant programming." She continued, "By adding a dedicated U.S. channel for preschoolers to our global portfolio, we look forward to enhancing that sense of magical storytelling and parental trust, and expanding our offerings, locally and globally, from morning to night, to deliver more Disney-quality content that will resonate with generations to come."

Outside the U.S., the 22 Playhouse Disney channels and blocks, currently available in 29 languages in 156 countries/territories, reaching over 45 million households, will be rebranded Disney Junior beginning in 2011.

Disney's flagship TV content provider, Disney Channel, is the leader in the Kid and Tween (age 6-14) demographic with hit series (including "Hannah Montana," "Phineas and Ferb" and "Wizards of Waverly Place"), and the gold-standard in original movies for kids and families (including "Camp Rock," "High School Musical"). In the U.S., across all basic cable, Disney Channel Original Movies have produced basic cable's #1 movie with Kids 6-11 and/or Tweens from 2002-09.

For 2009, Disney Channel U.S. was TV's #1 network in Total Day among Tweens 9-14, recording its largest annual Total Viewer and Kid 6-11 audiences in the channel's history, and tied 2007 as its top-rated year in Tweens 9-14. Disney Channel was cable's #2 channel in primetime in Total Viewers, the fourth consecutive year it has ranked either #1 or #2 among all cable networks. Among its target demos, Disney Channel primetime was #1 for the seventh consecutive year among Kids 6-11 and for the ninth consecutive year among Tweens 9-14. Disney Channel's daily Playhouse Disney block delivered all-time highs in Total Viewers, Kids 2-5, Girls 2-5, Boys 2-5 and Women 18-49 for the year.

Disney XD was introduced in February 2009 with a demographic target of Kids age 6-14, especially boys, and has 2010-to-date exceeded the year-ago equivalent period by 32% in Boys 6-14, by 30% in Boys 6-11 and by 34% in Boys 9-14.

About Disney Channels Worldwide:

Disney Channels Worldwide is a portfolio of Disney's successful and burgeoning global kids' TV business -- Disney Channel, Disney XD and Playhouse Disney channels and blocks (soon to be rebranded Disney Junior), which in total reach more than 600 million viewers in over 100 countries in the U.S., Europe, the Middle East, Asia Pacific, Latin America and Africa. This month the Company announced it plans to launch Disney Channels in Russia and South Korea. Radio Disney Network, which has set the radio industry standard for kid and family content over the past decade, is also part of the portfolio. Disney Channels Worldwide is part of the Disney/ABC Television Group and Disney Media Networks, a division of The Walt Disney Company.





  [may 2010]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[04/01/15 - 11:41 AM]
"Idol" Fan Save on Twitter Adds New and Dramatic Real-Time Twist to Season!
Beginning this week, fans have the opportunity to save a finalist from elimination by a real-time vote using Twitter.

[04/01/15 - 10:49 AM]
ABC Family Picks Up Three New Unscripted Series: "Startup U," "Next Step Realty: NYC" and "Monica the Medium"
These unscripted series join recently greenlit series "Becoming Us" (formerly "My Transparent Life") and "Job or No Job," which will all premiere this summer.

[04/01/15 - 10:30 AM]
E! Continues to Boost Original Programming with Introduction of Three New Series and Return of Three Hit Franchises
"#RichKids of Beverly Hills" (Sunday, May 24), "Total Divas" (Summer 2015) and "Christina Milian Turned Up" (Fall 2015) are all due back.

[04/01/15 - 10:03 AM]
truTV Spring 2015 Highlights
Said offerings include the return of "Fake Off" (Wednesday, May 6), "Barmageddon" (Monday, June 1) and "How to Be a Grown Up" (Tuesday, June 2).

[04/01/15 - 10:00 AM]
Fifth Harmony, Carly Rae Jepsen, Chelsea Kane, Sweet Suspense, Kelsea Ballerini, and Stars of "black-ish" and "Teen Beach 2" to Present at the 2015 Radio Disney Music Awards
A 30-minute pre-show originating from the red carpet and a 90-minute awards show telecast will be presented on multiple platforms around the world beginning Sunday, April 26 (7:30 p.m., ET/PT) on Disney Channel.

[04/01/15 - 10:00 AM]
CBS Announces Season Finale Airdates
Plus: "Stalker" will rejoin the schedule on Monday, May 4 at 9:00/8:00c.

[04/01/15 - 09:45 AM]
Creative Team Behind "The Bachelor" Franchise Introduces New Luxurious Line of Hot Tubs to Be Sold at Retailers Nationwide Beginning April 1
"Hot tubs represent a great way of life - a life filled with romance and passion," said Bachelor creator/executive producer Mike Fleiss.

[04/01/15 - 09:38 AM]
USA Network's WWE "Monday Night Raw" Attracts Largest Audience in Nearly Three Years
USA spins the numbers for Monday, March 30.

[04/01/15 - 09:31 AM]
Second Round of Performers Announced to Perform on "ACM Presents: Superstar Duets," Friday, May 15 on CBS
The special, taping April 17-18 at the two-day ACM Party for a Cause Festival at Globe Life Park in Arlington, Texas, will be broadcast Friday, May 15 (9:00-11:00 PM, ET/PT).

[04/01/15 - 08:45 AM]
NBC Ties for the Nightlong Win Against All-Original Competition on the Big 4, Despite Encores of "Voice" and "Chicago Fire"
NBC spins the numbers for Tuesday, March 31.

[04/01/15 - 08:38 AM]
Tuesday's Broadcast Ratings: "NCIS," "Dovekeepers" Top Viewers for CBS
The Eye however shares the adults 18-49 crown with NBC last night.

[04/01/15 - 08:36 AM]
"Forever" Is No. 1 at 10pm in Adults 18-49 with an 11% Rise Week to Week
ABC spins the numbers for Tuesday, March 31.

[04/01/15 - 08:29 AM]
Nat Geo WILD Celebrates Earth Day with Slate of Original Animal Programming Throughout April
To help localize the Earth Day effort, Nat Geo WILD will invite people to post a selfie with the part of the Earth they most want to protect, using the hashtag #earthdayselfie.

[04/01/15 - 07:24 AM]
NBC Sports Group Fills Out 2015 Stanley Cup Playoff Bracket with Complete Coverage Beginning April 15
During April, May and June, NBC Sports Group will televise as many as 105 playoff games and possibly more than 260 hours of programming.

[04/01/15 - 07:21 AM]
CNBC's "Consumed: The Real Restaurant Business" Premieres Wednesday, May 13 at 10PM ET/PT
CNBC takes viewers behind-the-scenes of five very different restaurants in the ultra-competitive New York food scene, chronicling their every struggle and occasional triumph.