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[07/29/10 - 06:48 AM]
FOX Broadcasting Company and Vanity Fair Magazine Partner on First-Ever Promotion for New Drama "Lone Star"
A DVD featuring the premiere episode will be included in the October issue.

[via press release from FOX]

FOX BROADCASTING COMPANY AND VANITY FAIR MAGAZINE PARTNER ON FIRST-EVER PROMOTION FOR NEW DRAMA "LONE STAR"

DVD of Premiere Episode Will Be Available in October Issue of Magazine

Full Preview of LONE STAR Pilot Available to Users Who Download October Issue of VANITY FAIR on the iPad

LONE STAR Premieres Monday, September 20, on FOX

Fox Broadcasting Company (FOX) and Vanity Fair Magazine have launched a cross-platform partnership to promote the network's compelling new drama series, LONE STAR. For the first time ever, Vanity Fair will include a special DVD insert of a network pilot in the magazine. The DVD, featuring the premiere episode of LONE STAR as well as a trailer for the upcoming 20th Century Fox film "Wall Street: Money Never Sleeps," will be included in the October issue. In addition, the full-length premiere will be available to users who purchase and download the October issue through Vanity Fair's iPad app.

When users launch Vanity Fair's iPad app, they will be able to watch the full-length premiere episode of LONE STAR. FOX is the first network to make a full pilot available for preview via Vanity Fair's iPad app. The October issue arrives on newsstands on September 7, and the LONE STAR premiere will be viewable on the iPad app for two weeks. Following that, an extended preview of the series will be available in lieu of the full episode.

"LONE STAR is a lush, sophisticated, sexy drama full of complex characters, which makes Vanity Fair a perfect promotional partner," said Joe Earley, President of Marketing and Communications for FOX. "The central story is about a charismatic young man leading two lives, both of which are cons. It's the kind of story you could find in the magazine, and we believe their readers will enjoy the series."

"We like to provide a certain level of access to our readers, and this partnership with FOX is an ideal opportunity for us, and the perfect fit," said Vanity Fair Vice President and Publisher Edward Menicheschi. "Whether you buy the magazine on the newsstand, or via your iPad, you'll be able to see an exciting new show a couple of weeks before it debuts. This is just another way of keeping our audience involved in the cultural conversation."

LONE STAR premieres Monday, Sept. 20 (9:00-10:00 PM ET/PT) on FOX. The series centers on a charismatic and brilliant schemer - BOB ALLEN (newcomer James Wolk) - who has meticulously constructed two lives in two different parts of Texas. In Houston, he's a devoted husband charming his ultra-wealthy in-laws to cement his position in the rich family business he aims to clean out.

More than 400 miles away in the suburban west Texas town of Midland, he lives a second life with his sweet, na�ve girlfriend, playing the perfect boyfriend while secretly bilking local investors of their savings.

As he tries to hold his two lives together, while fending off angry investors and the growing suspicions of those around him, Bob puts it all on the line hoping he can beat the odds, leave the schemes behind and keep two separate relationships afloat.

LONE STAR is a production of 20th Century Fox Television, Depth of Field Productions and Keyser/Lippman Productions. The series stars James Wolk, Adrianne Palicki, Eloise Mumford, Bryce Johnson, Mark Deklin, David Keith and Jon Voight, and is written and executive-produced by Kyle Killen. Chris Keyser, Amy Lippman, Kerry Kohansky, Paul Weitz and Peter Horton also serve as executive producers. Marc Webb directed the pilot.

ABOUT FOX BROADCASTING COMPANY

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2009-2010 season at No. 1 for the sixth consecutive year - a broadcast television industry record - while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week, as well as late-night entertainment programming, major sports and Sunday morning news.

ABOUT VANITY FAIR MAGAZINE

With its mix of muscular journalism, stunning photography, in-depth reporting, and memorable profiles of the movers and shakers of the age, VANITY FAIR has become, by many estimates, the magazine world's acknowledged arbiter of modern society, power, and personality. Since Graydon Carter became editor in 1992, the magazine has won numerous awards - and he has assembled a group of A-list contributors, and expanded the magazine's mandate to cover politics, business, and world affairs. For more information, please visit vanityfair.com.





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· LONE STAR (FOX)









[07/29/15 - 11:32 AM]
OWN: Oprah Winfrey Network Announces Fall Premieres
New seasons of "For Better or Worse," "Iyanla: Fix My Life," "Oprah: Where Are They Now?" and "If Loving You is Wrong" will kick things off in September.

[07/29/15 - 11:32 AM]
E! Announces New Series "Hollywood Teen Medium" (Working Title)
Following the life of 19-year old Tyler Henry, the series explores the world of this self-proclaimed clairvoyant medium as he balances his unique abilities with trying to be a regular teenager.

[07/29/15 - 11:01 AM]
Comedy Central's "The Daily Show" Executive Team to Remain with Late-Night Flagship Franchise
"Steve, Jen, Tim, Jill and Adam have been key architects of 'The Daily Show's' success, and we are excited that they will continue at the core of the creative team working with Trevor Noah as the show evolves," said Michele Ganeless.

[07/29/15 - 10:29 AM]
"The Men in Blazers Show" Season Premiere This Mon., Aug. 3 at 11 P.M. ET on NBCSN
The season premiere of the 30-minute show will feature NBC Sports Group's Premier League analysts Robbie Earle and Robbie Mustoe, hosts of The 2 Robbies "Football" Show on NBC Sports Radio, as they preview the 2015-16 season.

[07/29/15 - 10:08 AM]
Nat Geo WILD Highlights the Importance of Big Cat Awareness with Full Lineup of World Lion Day Programming, Aug. 10
The network's programming initiative also draws awareness to the National Geographic Society's Big Cats Initiative with public service announcements and on-air promotional attention, kicking off Wednesday, July 29.

[07/29/15 - 10:02 AM]
MTV Announces Season Two Pick-Up for "Scream" During Summer TCA Presentation
Plus: the network sets return dates for "Finding Carter" and "Ridiculousness."

[07/29/15 - 09:45 AM]
HBO Documentary Films Acquires U.S. Rights to Leah Wolchok's "Very Semi-Serious: A Partially Thorough Portrait of New Yorker Cartoonists"
The feature-length documentary debuts Monday, Dec. 7 (9:00-11:00 p.m. ET/PT) exclusively on HBO, following a limited theatrical run (Nov. 20-Dec. 3).

[07/29/15 - 09:01 AM]
FX Networks Launches Emojis Based on Hit Original Series
"Archer," "It's Always Sunny In Philadelphia," "The Strain," "Man Seeking Woman" and "Sex&Drugs&Rock&Roll" are among the initial offerings.

[07/29/15 - 08:40 AM]
"Talent" and "Hollywood Game Night" Are the #1-2 Shows of the Night on the Big 4 in 18-49
NBC spins the numbers for Tuesday, July 28.

[07/29/15 - 08:40 AM]
NBC Confirms "Welcome to Sweden" Exit, "Hollywood Game Night" Repeats to Fill Slot
Plus: look for the "Mr. Robinson" one-hour premiere to rebroadcast Sunday, August 9 at 7:00/6:00c.

[07/29/15 - 08:33 AM]
Tuesday's Broadcast Ratings: NBC Stays on Top with "America's Got Talent"
Plus: "Zoo" on CBS rises to match its series high among adults 18-49.

[07/29/15 - 08:20 AM]
Animal Planet Statement Re: Kipenzi the Giraffe
"Like our friends and fellow animal lovers at the Dallas Zoo and around the world, Animal Planet is completely heartbroken after learning of the tragic news of Kipenzi's death."

[07/29/15 - 07:43 AM]
HGTV Delivers Its Highest-Rated July Ever
HGTV spins the numbers for the month to date.

[07/29/15 - 07:35 AM]
truTV Announces Fall Lineup, Including Highly Anticipated "Funny or Die's Billy on the Street" and First-Ever "Impractical Jokers LIVE Punishment Special" Hosted by Howie Mandel
Chris Pratt, Will Ferrell, Anna Kendrick and Julianne Moore are among those featured in the new season of the former.

[07/29/15 - 07:16 AM]
Video: "Kendra on Top" Supertease - Season Four Premieres Friday, August 21 at 10PM ET/PT on WE tv
The series will move to its regularly scheduled timeslot Fridays at 9:00/8:00c on WE tv, beginning with the second episode.