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[07/29/10 - 09:39 AM]
MTV's "The Real World: New Orleans" Helps Viewers Join Gulf Coast Recovery Efforts
All profits MTV earns from its "Real World: Near Orleans Gulf Recovery" t-shirt sales will go to the NRDC's Gulf Recovery Fund.

[via press release from MTV]

MTV'S "THE REAL WORLD: NEW ORLEANS" HELPS VIEWERS JOIN GULF COAST RECOVERY EFFORTS

Network Unveils RW: NOLA Gulf Recovery T-Shirt; Profits Help The Natural Resources Defense Council Aid People, Wildlife, and Ecosystems Affected by the Oil Spill

New York, NY - July 29, 2010 - As our nation recovers from one of the biggest environmental disasters in its history, MTV and "The Real World: New Orleans" are giving fans across the country an easy way to get involved and make an impact. In partnership with the Natural Resources Defense Council (NRDC), one of the nation's largest environmental action groups, MTV has introduced a limited-edition Real World: Near Orleans Gulf Recovery t-shirt. The shirt was unveiled during last night's episode of "The Real World: New Orleans," which airs on Wednesday nights at 10 pm et/pt.

"The gushing has stopped and attention has dimmed, but Gulf residents and the surrounding environment need our help more than ever," said Phil Gutis, NRDC communications director. "The devastating impacts of the oil disaster continue, and we can all play a role in helping the local restoration efforts that are an essential part of the long term recovery. Through this t-shirt, MTV is engaging their fans in joining the effort by donating funds and spreading the message that the Gulf still needs our help."

All profits MTV earns from t-shirt sales will go to the NRDC's Gulf Recovery Fund, assisting local Gulf Coast and New Orleans non-profit groups working to help people, wildlife, and ecosystems recover from the disaster. The NRDC is also helping lead a charge towards sustainable clean energy solutions that move America into a new era and make oil spills a thing of the past.

To find out how to show your support, and buy the official T-shirt, head to http://realworld.mtv.com.

About MTV:

MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 28 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV is the number one full day-ad supported network for P12-24. Online, MTV.com averaged 24.5 million monthly unique visitors during the second quarter of 2010 -- up +13% year-over-year. Average video streams for the second quarter of 2010 increased +8% from Q1/2010. And MTV's successful sibling networks MTV2 and mtvU each deliver unprecedented customized content, super-serving young males, music fans, and college students like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.

About NRDC:

The Natural Resources Defense Council is a national, nonprofit organization of scientists, lawyers and environmental specialists dedicated to protecting public health and the environment. Founded in 1970, NRDC has 1.3 million members and online activists, served from offices in New York, Washington, Chicago, Livingston, MT, Los Angeles, San Francisco and Beijing.





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· REAL WORLD, THE (MTV)





[07/22/14 - 01:49 PM]
Hide the Donuts! FXX Is Bringing Homer Simpson's Dome to Comic-Con
Starting in August, FXX will become the cable network home for all seasons of "The Simpsons," excluding seasons airing in their first run on FOX.

[07/22/14 - 01:47 PM]
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HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 01:14 PM]
Velocity's Hit Car Restoration Series "FantomWorks" Returns for Season Two on Sunday, July 27 at 9 and 10 PM ET/PT
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[07/22/14 - 12:10 PM]
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Plus: from Thursday through Sunday, a cavalcade of talent will be signing for fans at the Warner Bros. booth.

[07/22/14 - 12:04 PM]
Spike TV's "Comic-Con All Access" to Be Programmed and Controlled by Fans Via Social Media
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[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
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[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:16 AM]
Hilarious Roastmaster Jeff Ross Mentors Comics to Roast Famed Funnyman Gilbert Gottfried on NBC's "Last Comic Standing" Thursday, July 24
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[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 11:12 AM]
HBO Confirms Sept. 20 Debut for "On the Run Tour: Beyonce and Jay Z"
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[07/22/14 - 10:32 AM]
PBS Arts Fall Festival 2014 Kicks Off September 26
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[07/22/14 - 10:31 AM]
PBS and BBC Worldwide North America Sign Deal to Bring Fourth Season of "Call the Midwife" to U.S.
Look for a special holiday episode on Sunday, December 28 followed by season four on Sunday, March 29.

[07/22/14 - 10:30 AM]
PBS Announces New Series: "The Brain with Dr. David Eagleman"
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[07/22/14 - 10:29 AM]
New PBS Documentary Reveals the Untold Story of the U.S. Navy SEALs
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[07/22/14 - 10:28 AM]
PBS and "American Experience" Announce "Walt Disney" to Premiere Fall 2015
The film features rare archival footage from the Disney vaults, scenes from some of his greatest films, and includes interviews with animators and artists who worked with him.