or


[11/11/10 - 10:24 AM]
Syfy Partners With "Spider-Man Turn Off The Dark" to Be Key Media Partner
Elements of the partnership include sweepstakes, special promotions, regional affiliate partnerships and prominent media exposure.

[via press release from Syfy]

SYFY PARTNERS WITH "SPIDER-MAN TURN OFF THE DARK" TO BE KEY MEDIA PARTNER

NEW YORK - November 11, 2010 - Syfy, the premier cable entertainment destination for imagination-based entertainment, announced today it would be a lead media partner for SPIDER-MAN Turn Off The Dark, the highly anticipated Broadway show that joins the theatrical and cinematic vision of Julie Taymor with the thrilling musicality of Bono and The Edge, and the iconic Spider-Man brand.

The collaborative partnership allows the brands to join forces to leverage the super-powered consumer bases each reaches. Elements of the partnership include sweepstakes, special promotions, regional affiliate partnerships and prominent media exposure.

"Syfy is thrilled to partner with such an incredibly talented team of luminaries to bring to life the iconic Spider-Man franchise as a spectacular and ground-breaking production for a whole new Broadway audience," said Dave Howe, president of Syfy. "Last year Syfy was a proud sponsor of the Tim Burton exhibit at the Museum of Modern Art, and this year we're honored to lend our support to this ambitious landmark theatrical vision."

SPIDER-MAN Turn Off The Dark will begin performances at Broadway's Foxwoods Theatre (213 West 42 Street) on Sunday, November 28, with Opening Night set for Tuesday, January 11. Tickets are now on sale at the box office and via Ticketmaster.com / (877) 250-2929.

SPIDER-MAN Turn Off The Dark represents the consummate collaboration of cultures by joining the theatrical and cinematic vision of Julie Taymor with the thrilling musicality of Bono and The Edge, and the iconic Spider-Man brand. This project has allowed these artists to create a work specifically designed for a theater environment, one that can't be produced as a stadium show, and is the natural evolution of three remarkable careers. SPIDER-MAN Turn Off The Dark promises to be the most ambitious production ever undertaken on Broadway.

Featuring music and lyrics by 22-time Grammy(R) Award-winners Bono and The Edge of U2, direction by Tony(R) Award-winner Julie Taymor (The Tempest, Across The Universe, The Lion King), a book co-written by Taymor and Glen Berger (Underneath The Lintel) and one of the most iconic title characters of all time, SPIDER-MAN Turn Off The Dark finds astonishingly fresh ways to tell a story inspired by over forty years of Marvel comic books. The show follows the story of teenager Peter Parker, whose unremarkable life is turned upside-down, literally, when he's bitten by a genetically altered spider and wakes up the next morning clinging to his bedroom ceiling. This bullied science-geek suddenly endowed with incredible powers soon learns, however, that with great power comes great responsibility as villains put both his physical strength and strength of character to the test, and being with the girl next door, Mary Jane, may prove to be the greatest responsibility of all. Forget everything you think you know about Broadway; SPIDER-MAN Turn Off The Dark will hurtle the audience through a thrilling experience in ways never-before-dreamed-possible in live theater.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in more than 98 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





  [november 2010]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 01:16 PM]
NBC's "The Night Shift" Collaborates with First Lady Michelle Obama, Dr. Jill Biden and Joining Forces
The First Lady and Dr. Biden will also appear in the show's episode airing on Monday, May 4.

[04/17/15 - 11:47 AM]
CBS Announces 2014-2015 Season Finale Storylines, Featuring Dramatic Conclusions, Big Reveals and a Couple of Weddings
The Eye details its May sweeps programming highlights (SPOILERS!).

[04/17/15 - 10:20 AM]
Spike TV Partners with Jerry Bruckheimer Television and Warner Horizon Television to Develop Family Drama "Harvest"
The project centers on a mild-mannered cemetery caretaker who finds his small town life in jeopardy when his estranged, criminal father tracks him down.

[04/17/15 - 09:04 AM]
The Black Eyed Peas & ESPN Collaborate to Make 2015 NBA Playoffs "Awesome"
The broadcast open stars The Black Eyed Peas members' will.i.am, Taboo and apl.de.ap and features their hit single "Awesome," which they wrote for the NBA Playoffs and to capture the energy and excitement of the action.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.

[04/17/15 - 08:33 AM]
ABC's "Scandal" Returns Up and Wins Its Hour Among Adults 18-49
ABC spins the numbers for Thursday, April 16.

[04/17/15 - 08:22 AM]
LION BABE Covers Legendary Chicago Artist Curtis Mayfield's "Move on Up" for ESPN's NFL Draft
"Chicago has such a great music tradition and since the draft is here for the first time, we really wanted to use the song of a legendary artist from this city," said Kevin Wilson.

[04/17/15 - 08:04 AM]
TLC's "My 600-lb Life" Renewed for Season Four Following Highest Rated Season Ever
Currently in production for season four, the series will return to TLC with ten all new episodes and compelling weight loss stories in 1Q 2016.

[04/17/15 - 06:32 AM]
Early Look at BBC America's New Drama "The Last Kingdom" Coming in 2015
The project is an adaptation of Bernard Cornwell's best-selling series of novels "The Saxon Stories," by award-winning writer Stephen Butchard.

[04/16/15 - 03:20 PM]
Jennifer Lopez to Be Honored with the Hero Award at the 2015 Radio Disney Music Awards
Additionally, Rachel Platten will perform her single "Fight Song" as the RDMA Heroes for Change award is presented to two Radio Disney listeners in recognition of their efforts to make a difference in their communities.