or


[11/17/10 - 07:53 AM]
Heatwave Interactive, CMT Partner to Create "CMT Presents Platinum Life: Country"
"Platinum Life" is a depot where "country music fans will meet for social network gaming and community interaction."

[via press release from CMT]

Heatwave Interactive, CMT Partner to Create "CMT Presents Platinum Life: Country"

CMT and Heatwave Team up for Unique Online Game to Deliver Virtual and Social side of Country

AUSTIN, Texas and NASHVILLE, Tenn. - Nov. 17, 2010 - Heatwave Interactive and CMT (Country Music Television) have partnered to develop a new social game that offers up a country music and lifestyle twist with the development of CMT Presents Platinum Life: Country. CMT and Heatwave will share their passion for country music and digital media to deliver quality online entertainment for each brand's family, friends and new fans.

Together, the two leaders in their respective industries will create:

· A depot where country music fans will meet for social network gaming and community interaction.

· A viral, captivating platform across social networks to connect fans and expose new country music.

· An extension of country music and lifestyle into the interactive entertainment realm.

"The CMT audience lives and breathes country music online," said Jay Frank, senior vice president of music strategy at CMT. "This unique social game connects fans with CMT and country artists in a whole new unique way. This will be another important extension of our goal to bring new country music to all platforms in the most entertaining way."

"We've always intended to expand the Platinum Life brand and knew the country music community lacked an online game that suits their way of life," said Mykel Mitchell, studio executive at Heatwave Interactive. "CMT's dedication to the country music audience pairs well with our ability to develop engaging online entertainment experiences. It's an ideal partnership to develop a social game built for country music fans."

With CMT Presents Platinum Life: Country, Heatwave and CMT will be connecting fans on a global scale, allowing players to discover and enjoy on a new level the music and lifestyle they love. With the partnership, CMT and Heatwave hope to give new fans, as well as the established country community, an additional reason to get country and get social.

About Heatwave Interactive:

Based in Austin, Texas, and established in 2007, Heatwave Interactive, Inc. is a game development studio and online publisher specializing in cross-media properties for gaming, film, music and television. The credited works of the veteran team include more than 200 commercial video, PC and tabletop games and Academy Award-winning films. Heatwave's current products offerings include iSamJackson for iPhone and iPod touch and SamDroidJackson for Android smartphones as well as the recently re-launched hip-hop social gaming experience Platinum Life: Web Edition for social networks Facebook and MySpace. The company is also developing the highly anticipated massively multi-player online game Gods & Heroes: Rome Rising.

About CMT

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 91 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.





  [november 2010]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[10/21/14 - 08:42 AM]
Monday's Broadcast Ratings: NBC Tops Demos for Fifth Consecutive Week
Plus: The CW's "Jane the Virgin" grows by a tenth of a ratings point in its second week.

[10/20/14 - 03:29 PM]
"Gold Rush" Season Five Premiere Tops Cable Television on Friday
Discovery spins the numbers for Friday, October 17.

[10/20/14 - 02:02 PM]
John Ondrasik of Five for Fighting to Perform Original Song for 100th Episode Of "Hawaii Five-0," Nov. 7
The song, titled "All For One," will premiere during the broadcast of the milestone episode.

[10/20/14 - 01:20 PM]
CMT's Highest-Rated Series Ever "Party Down South" Keeps the Party Going This Holiday Season with Two All-New, One-Hour Specials
"Party Down South: Drunksgiving" airs Thursday, November 20 followed by "Party Down South: Christmas Hangover" on Thursday, December 18.

[10/20/14 - 01:19 PM]
HGTV and DIY Network Greenlight Seven New Series
"America's Most Desperate Kitchens," "Log Cabin Living," "Shalina Joy Project" and "Real Estate Riches" are on tap at the former while "First Time Flippers," "Miami Rehab" and "The Treehouse Guys" are coming to the latter.

[10/20/14 - 12:42 PM]
Discovery Fit & Health Pulls Back the White Curtain on Outrageous Medical Emergencies When "Untold Stories of the ER" Returns with the Craziest Cases Special and 100th Episode
The 100th episode kicks off all-new episodes, beginning Friday, November 14 at 10:00/9:00c.

[10/20/14 - 12:22 PM]
Three Families Are "Risking It All" for a Life Off the Grid
TLC's latest original series premieres Tuesday, November 18 at 10:00/9:00c.

[10/20/14 - 12:22 PM]
"Real World: Skeletons" Set to Premiere December 16, 2014 at 10:00 PM ET/PT on MTV
This season, the series begins in the traditional way with seven strangers moving into an old nightclub turned fabulous urban loft in Chicago's West Loop, but each of these roommates has skeletons in their closets.

[10/20/14 - 12:18 PM]
USA Network Orders Third Season of Breakout Comedic Reality Series "Chrisley Knows Best"
Plus: look for a half-hour "Chrisley" holiday special set for this December.

[10/20/14 - 12:10 PM]
Ariana Grande and Meghan Trainor to Perform Duets with Top Country Acts on "The 48th Annual CMA Awards"
Grande will be joining two-time CMA Vocal Group of the Year Little Big Town for an on-air collaboration.

[10/20/14 - 11:51 AM]
ABC Family Invites Fans to Tweet the "Dearly Departed" During a Halloween Special of "Pretty Little Liars," Airing Tuesday, October 21
Janel Parrish ("Mona"), Andrea Parker ("Mrs. DiLaurentis") and Bryce Johnson ("Det. Darren Wilden") will live tweet with fans during the East Coast broadcast.

[10/20/14 - 11:49 AM]
"Untold with Maria Menounos" Premieres Thursday, October 30th at 8:00PM ET/PT
The series takes a closer look at two major entertainment stories that are making headlines today: the Transgender movement and Depression in Comedians.

[10/20/14 - 11:06 AM]
Live + 7 Ratings: ABC's "How to Get Away with Murder" Is the Week's #1 Biggest Gainer in TV Playback in Adults 18-49
ABC further spins the numbers for the week of September 29-October 5.

[10/20/14 - 11:04 AM]
A Wedding, a Breakup and a Divorce?! Don't Miss the "Total Divas" Mid-Season Finale Sunday, October 26 at 9pm ET on E!
Plus: WWE(R) Diva Alicia Fox(TM) and WWE Diva Paige(TM) joint the cast when new episodes resume Sunday, January 4 at 10:00/9:00c.

[10/20/14 - 10:55 AM]
CBS Freshman Dramas Post Strong Second-Week Live +7-Day Lifts
CBS further spins the numbers for the week of September 29-October 5.