[12/07/10 - 10:49 AM]
CBS.com and Sears to Launch Second Online Survivor(TM) "Casting Call" Contest
Last year's winner, James "Jimmy T." Tarantino, appeared on season 21 of the series.

[via press release from CBS]


First Casting Call Contest Winner, James "Jimmy T." Tarantino, Appeared On 21st Season of SURVIVOR

Over 2,000 Video Entries Submitted for First Contest

SAN FRANCISCO � Dec. 7, 2010 - CBS.com and Sears today announced the launch of the second official SURVIVOR(TM) "Casting Call" online contest*. One lucky fan will win a trip to Los Angeles to audition in front of the SURVIVOR(TM) casting team for a potential spot on an upcoming season of the popular CBS reality series. After a decade on the air, SURVIVOR(TM) remains a top 20 show in viewers, continuing to dominate its time period in all key ratings measures.

In January, Sears sponsored the first SURVIVOR(TM) "Casting Call" contest on CBS.com, which garnered over 2,000 video entries from fans across the nation. James "Jimmy T." Tarantino, the winner of the contest, was picked by SURVIVOR(TM)'s casting team to be one of the coveted 20 castaways on this season's SURVIVOR: NICARAGUA.

Starting today, fans can visit the Sears-sponsored SURVIVOR(TM) hub at http://www.cbs.com/primetime/survivor/casting_call/ and upload a 30 to 60-second video of themselves explaining why they think they could win SURVIVOR(TM). The top 10 entries will be selected by the SURVIVOR(TM) casting team.

On Jan. 11, the top 10 selected videos will be presented to the general public for a vote. Fans can vote for their favorite submissions until Tuesday, Jan. 25, 2011. The winner will be flown to Los Angeles to audition for a spot on the show.

"We pride ourselves on providing engaging and interesting content to our customers, and based on their positive response to the first casting call, we are thrilled to once again work with CBS to support SURVIVOR II Casting Call," said David Friedman, Senior Vice President, marketing for Sears Holdings. "We enjoyed watching the casting call winner, Jimmy T., compete as a castaway on SURVIVOR: NICARAGUA this season."

"The first SURVIVOR(TM) 'Casting Call' contest was a huge success and we are excited to partner with Sears to give fans another chance to win a coveted casting opportunity," says Jeff Clark, Vice President of CBS.com. "The response to our SURVIVOR(TM) hub on CBS.com has been fantastic, and this contest will encourage fans to engage with all of the content we've provided for them, from photos to videos to interactive games. We're looking forward to a big turn-out this year from die-hard SURVIVOR(TM) fans."

Twenty castaways have been competing in a tribal battle of the ages on SURVIVOR: NICARAGUA, currently airing on Wednesdays (8:00-9:00 PM, ET/PT) on the CBS Television Network. Since the spring of 2000, SURVIVOR(TM) has traveled to the farthest corners of the planet with over 300 contestants attempting to Outwit, Outplay, and Outlast each other in the quest for $1 million.

*NO PURCHASE NECESSARY to enter or win. Open to legal residents of the 50 United States and Washington, D.C., 18 (or age of majority) and older. Void where prohibited. Entry Period ends at 11:59:59 PM/PT on Dec. 28, 2010. Contest ends at 11:59:00 PM/PT on Jan. 25, 2011. For Official Rules and more information about the contest, go to http://www.cbs.com/primetime/survivor/casting_call/.

About CBS.com

CBS.com, the online home of America's most-watched network, is the #1 broadcast network site in streaming, minutes and viewers. With interactive features, full streaming episodes, sneak peaks, forums and HD video gallery and fantasy games, CBS.com allows fans to stay connected to their favorite shows before, during and after the broadcast.

About CBS Interactive

CBS Interactive, a division of CBS Corporation, is the best online content network for information and entertainment. With more than 200 million people visiting its properties each month, it is the eighth-largest Web property globally. Its portfolio of leading brands, which include CNET, CBS.com, CBSSports.com, GameSpot, TV.com, BNET, CBS Radio and Last.fm, span popular categories such as technology, entertainment, sports, news and business.

To follow CBS Interactive on Twitter, please visit www.twitter.com/cbsi.

About Sears Holdings Corporations

Sears Holdings Corporation is the nation's fourth-largest broadline retailer with approximately 3,900 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, consumer electronics and automotive repair and maintenance. Sears Holdings is the 2010 ENERGY STAR� Retail Partner of the Year. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered by Sears and Kmart. We are the nation's largest provider of home services, with more than 12 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' Web site at http://www.searsholdings.com.

  [december 2010]  


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