or


[04/04/11 - 09:39 AM]
Animal Planet and GlobalGiving Join Forces to Maximize Fundraising for the Network's Charitable Giving Initiative - R.O.A.R.
The network's non-profit initiative stands for Reach Out. Act. Respond.

[via press release from Animal Planet]

ANIMAL PLANET AND GLOBALGIVING JOIN FORCES TO MAXIMIZE FUNDRAISING FOR THE NETWORK'S CHARITABLE GIVING INITIATIVE - R.O.A.R.

New Partnership Gives Consumers and Viewers the Opportunity to Support Leading Animal Organizations and Their Key Programs

(Silver Spring, MD) - Animal Planet and GlobalGiving are working together to increase fundraising opportunities for participants in the network's non-profit initiative, R.O.A.R., which stands for Reach Out. Act. Respond. This new partnership allows participating R.O.A.R. charities to raise additional funds online from consumers while also continuing to receive donations through the sale of Animal Planet's consumer products. Participating organizations include: American Humane Association, Earthwatch Institute, the Jane Goodall Institute, National Wildlife Federation, the Petfinder.com Foundation, South Shore Natural Science Center, Villalobos Rescue Center and Australia Zoo Wildlife Warriors Worldwide. Beginning this fall, Animal Planet will enhance its partnership with GlobalGiving by developing a matching campaign during which consumer donations will be matched dollar for dollar from the sale of Animal Planet licensed products. To donate to R.O.A.R. charities and read more about the specific projects, consumers can visit www.globalgiving.org/ROAR. To read more about the initiative, consumers can visit www.animalplanet.com/roar.

The R.O.A.R. partners benefitting from this new donation platform help wild and domestic animals in the U.S. and abroad. Consumers will have the opportunity to donate to the R.O.A.R. Fund, which will be divided evenly among all of the R.O.A.R. partners, or contribute to projects individually. Projects range from helping homeless dogs, to protecting wild chimpanzees, to supporting animal emergency responders, to adopting a wildlife acre. The partnership will also allow Animal Planet to mobilize its supporters around timely issues impacting animals and the environment such as the crisis in Japan. Consumers interested in helping animals affected by this recent disaster can donate to the American Humane Association's Red Star Animal Emergency Services Program.

"Animal Planet is excited that our partnership with GlobalGiving gives us a chance to engage and activate our viewers to act on behalf of animals in a direct and meaningful way," says Victoria Lowell, senior vice president of marketing and operations for Animal Planet Media. "Our hope is that together with consumers we will help R.O.A.R. charities meet their goals and further the great work they are doing to improve the world for animals."

Established in 2006, Animal Planet's R.O.A.R, is a key Discovery Impact nonprofit initiative dedicated to improving the lives of animals in our communities and in the wild. The campaign aligns Animal Planet with a powerful roster of leading animal and environmental organizations. Animal Planet licensees contribute a portion of their sales to R.O.A.R with the intention of giving something back to the animals that the network celebrates daily. The Animal Planet consumer products program includes pet products and lifestyle products from apparel to toys to home d�cor. Products span across all channels of distribution from mass to specialty. To see some of the Animal Planet R.O.A.R. products, consumers can visit http://animal.discovery.com/in-stores-now/ and look for the R.O.A.R. Contributor notation.

About Animal Planet Media Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 97 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.

About Discovery Impact Through its Discovery Impact programs, Discovery Communications (Nasdaq: DISCA, DISCAB, DISCK) leverages the power of its brands, businesses and employees to give back to the world. From programming that inspires and educates to annual events that make a direct impact on the communities in which we live and work, Discovery strives to celebrate, support and sustain the majesty of the earth's people, animals and natural beauty. For more information about how Discovery is making an impact, please visit: http://impact.discovery.com.

About GlobalGiving GlobalGiving (www.globalgiving.org) enables individuals and organizations to find and direct funds to high-impact, grassroots projects. By aggregating many donors, GlobalGiving is creating a new source of funding for people with innovative solutions to challenging world issues. Corporate partners include Pepsi, Discovery Communications, Gap, Inc., Ford Motor Company, and Nike, among others. In addition, major funding partners include Omidyar Network, the Hewlett Foundation, and Sall Family Foundation. To date the GlobalGiving community has made over $40 million in contributions to more than 3,800 projects around the world.





  [april 2011]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[07/01/15 - 12:45 PM]
"Suits" Continues to Set the Bar High as USA Network Renews the Hit Original Drama for a Sixth Season
"'Suits' has set the bar high in every way and continues to be a strong performer and marquee property for USA," said Chris McCumber.

[07/01/15 - 12:27 PM]
DIY Network's "Building Belushi" Premieres on July 11 at 10 P.M. ET/PT
The six-episode series follows Jim and his team of experts as they build a riverfront retreat cabin outside of Medford in Southern Oregon.

[07/01/15 - 11:38 AM]
Investigation Discovery's "Prison Break: The Manhunt Ends" Airs This Friday at 9/8c
The epic chase for prison escapees David Sweat and Richard Matt is over, however many questions still remain in this investigation.

[07/01/15 - 11:04 AM]
Video: A Special Announcement from "Review's" Forrest MacNeil
The Andy Daly-led comedy kicks off its second season on Thursday, July 30 at 10:00/9:00c.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:35 AM]
A Panel of Celebrities Work Together "To Tell the Truth" on ABC's New Comedic Variety Show
The all new version will take the excitement to another level featuring fun characters from pop culture over the six-episode series.

[07/01/15 - 10:22 AM]
E! Picks Up Hit Series "Botched" for Season Three to Air in 2016
"Botched's" second season mid-season finale airs July 12 at 9:00/8:00c, and the series will return this fall with eight episodes that will conclude season two.

[07/01/15 - 10:16 AM]
Spike Presents an Inside Look at the Life and Career of the Unforgettable and Widely Celebrated Comedic Performer, Chris Farley
"I Am Chris Farley" features interviews with Christina Applegate, Tom Arnold, Dan Aykroyd, Bo Derek, Jon Lovitz, Lorne Michaels, Jay Mohr, Mike Myers, Bob Odenkirk, Bob Saget, Adam Sandler, Molly Shannon, David Spade and more!

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.

[07/01/15 - 09:23 AM]
Academy(R) Award Nominee and Emmy(R) Award Winner Laurence Fishburne to Star as Alex Haley in "Roots"
Fishburne will play Haley, the author of the novel "Roots: The Saga of an American Family," an American family origin story based around the life of Kunta Kinte.

[07/01/15 - 09:01 AM]
International Music Sensation Little Mix to Perform New Single "Black Magic" on "Teen Choice 2015" Live Sunday, August 16, on FOX
In addition, Jack Black, Sarah Hyland, Bethany Mota, Tyler Oakley, Gregg Sulkin, Bella Thorne and R5 are among the Choice Stars scheduled to appear.

[07/01/15 - 08:52 AM]
"I Can Do That" Is Up for a Second Straight Week to Its High Since June 9
NBC spins the numbers for Tuesday, June 30.

[07/01/15 - 08:41 AM]
Tuesday's Broadcast Ratings: Women's World Cup Sparks Demo Victory for FOX
The network edges out NBC for the top spot among adults 18-49.

[07/01/15 - 08:04 AM]
Pawfully Exciting News: Betty White to Host Discovery Family Channel's "Pawgust"
"Pawgust" will also feature the highly anticipated world premiere of Discovery Family's original series "From Wags to Riches with Bill Berloni."