or


[04/06/11 - 07:14 AM]
Stephen K. Friedman Promoted to President of MTV
During Friedman's tenure, MTV has earned five consecutive quarters of growth.

[via press release from MTV]

STEPHEN K. FRIEDMAN PROMOTED TO PRESIDENT OF MTV

April 6, 2011 - New York, NY - Van Toffler, President, MTV Networks Music & Logo Group, today announced the promotion of Stephen K. Friedman to President of MTV. He had previously served as General Manager, a position he held since the fall of 2008. In this role, Friedman oversees MTV, the world's premier youth entertainment brand and all of its screens, including MTV2, mtvU, MTV.com, MTV Hits and MTV Jams.

"Since Stephen took over the helm at MTV 2 � years ago, he has done an incredible job helping spearhead the reinvention of the MTV brand for millenials," said Mr. Toffler. "He has always placed the audience first, whether it's creating a new pro-social campaign or leading the charge at mtvU and now MTV, his instincts and thinking have always led us to tap into exactly what the audience is looking for, resulting in great creative and business success."

During Friedman's tenure, MTV has earned five consecutive quarters of growth during which the network has launched such landmark series as "Jersey Shore," "Teen Mom," "16 & Pregnant," "The World of Jenks," and "Life as Liz," along with making bold forays into scripted with "The Hard Times of R.J. Berger" and the upcoming "Teen Wolf." He and his team have successfully redefined what the MTV brand means to today's audience through new research strategies, bold marketing campaigns and strategic partnerships which offer MTV's sponsors a visceral connection to the millennial audience.

With a renewed commitment in serving as the premier driver of youth culture, MTV has also experienced some of the best ratings in years for its marquis tent pole events, the "MTV Movie Awards" and "Video Music Awards," as well as growing the audiences for MTV2 and accomplishing double digit growth for mtvU. Additionally, MTV.com just closed out its best year in 2010, increasing traffic across the board for unique visitors, number of visits and streams. Keeping close to his pro-social roots, Friedman has also charged his team to continue building upon MTV's reputation for impactful campaigns, including the most recent, "A Thin Line," designed to help combat digital abuse among young people.

Previously to his being named General Manager of MTV, Friedman was the GM of mtvU, the channel dedicated to college students which he helped launch in 2004. During his tenure there, mtvU's distribution grew more than 70% and advertisers quintupled. He also helped mtvU launch the Emmy Award winning Sudan campaign to fight the genocide in Darfur and the Peabody Award winning Half of Us campaign to help raise awareness of mental health issues on college campuses nationwide.

He joined MTV in 1998, to found MTV's Strategic Partnerships and Public Affairs department, during which he created the Emmy Award winning Fight for Your Rights campaigns, along with helping manage the political campaign, Choose or Lose.

Before joining MTV, Friedman served as Director for the PEN American Center (the international writers' human rights organization). He continues to be based at Viacom's New York City headquarters and reports directly to Mr. Toffler.

About MTV

MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy�, Grammy� and Peabody� award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [april 2011]  
S
M
T
W
T
F
S
     


· 16 & PREGNANT (MTV)
· HARD TIMES OF RJ BERGER, THE (MTV)
· JERSEY SHORE (MTV)
· MY LIFE AS LIZ (MTV)
· TEEN MOM (MTV)
· TEEN WOLF (MTV)
· WORLD OF JENKS, THE (MTV)





[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/25/17 - 07:04 AM]
Video: BBC America Releases "Doctor Who" New Companion Trailer
Peter Capaldi (the Doctor) will be joined this season by Pearl Mackie (new companion Bill) and Matt Lucas (assistant Nardole), with guest appearances from David Suchet and Michelle Gomez.

[02/24/17 - 11:46 PM]
Development Update: Friday, February 24
Updates include: Freddie Highmore is ABC's "Good Doctor"; Cress Williams to play title role in The CW's "Black Lightning"; and Matt Czuchry cast in FOX's "The Resident."

[02/24/17 - 04:46 PM]
The Second Season of "Criminal Minds: Beyond Borders" Will Premiere Wednesday, March 8
The series will replace newcomer "Doubt" in the 10:00/9:00c hour.

[02/24/17 - 03:13 PM]
Jennifer Aniston, Jason Bateman, Warren Beatty, Sofia Boutella, Matt Damon and More Announced as Final Slate of 89th Oscars(R) Presenters
Also on tap: Faye Dunaway, Michael J. Fox, Ryan Gosling, Salma Hayek, Taraji P. Henson, Dev Patel, Seth Rogen, Octavia Spencer, Meryl Streep and Vince Vaughn.

[02/24/17 - 01:09 PM]
E! Exclusive Premiere of "Fifty Shades of Grey" to Air Sunday, March 5 at 7:30 PM ET/PT
The telecast will be followed by the debut of the network's second scripted series "The Arrangement."

[02/24/17 - 11:38 AM]
Platinum-Selling Artists Machine Gun Kelly and Camila Cabello to Perform at "Nickelodeon's 2017 Kids' Choice Awards"
Hosted by WWE Superstar John Cena, the show will air live on Saturday, March 11 from USC's Galen Center in Los Angeles.

[02/24/17 - 10:11 AM]
Animated Adult Television Series "Animals.," Created by Phil Matarese & Mike Luciano, from Duplass Brothers Productions, Returns for Its Second Season March 17, Exclusively on HBO
The series is also available on HBO NOW, HBO GO, HBO On Demand and affiliate portals.

[02/24/17 - 10:04 AM]
Video: The Story of "The Handmaid's Tale"
The 10-episode first season premieres Wednesday, April 26 on Hulu.

[02/24/17 - 09:30 AM]
Tracy Morgan Comes to Netflix with All-New Stand-Up Comedy Special Launching Tuesday, May 16th
Tracy Morgan's "Staying Alive" finds the comedy icon exploring his fresh take on life, career and mortality in the wake of surviving a devastating near-fatal traffic collision in 2014.

[02/24/17 - 09:30 AM]
BBC America's London East End Drama, "Ripper Street," Returns for Its Final Season on March 8
The powerful closing chapter picks up mere days after the grisly death of Detective Inspector Bennet Drake, which reunites his old friends, Detective Inspector Edmund Reid, surgeon Captain Homer Jackson and "Long" Susan Hart, to bring his murderer to justice.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/24/17 - 08:30 AM]
Showtime(R) Celebrates "Twin Peaks" Day, Unveiling Dual Key Art
One poster depicts Laura Palmer (Sheryl Lee), whose mysterious death sparked the "Twin Peaks" saga, while the other showcases series star Kyle MacLachlan as Special Agent Dale Cooper.