or


[04/11/11 - 08:53 AM]
NBCUniversal's Emmy Award-Winning "The More You Know" Campaign Unveils New Logo, New Faces and New Look
Alec Baldwin, Alison Sweeney, Brian Williams, Seth Meyers, Ken Jeong, Mel B and Matt Bomer are among the featured participants.

[via press release from NBC]

NBCUNIVERSAL'S EMMY AWARD-WINNING "THE MORE YOU KNOW" CAMPAIGN UNVEILS NEW LOGO, NEW FACES AND NEW LOOK

Backstage Access to the Making of this Season's "The More You Know"

New York - April 11, 2011 - NBCUniversal's "The More You Know" public service campaign is kicking off its new season with a redesigned look. "The More You Know's" iconic star, musical notes and powerful messages continue to be the centerpiece of the campaign.

The biggest talent from across NBCUniversal participated in the campaign, including: Alec Baldwin (30 Rock), Alison Sweeney (The Biggest Loser), Brian Williams (NBC News), Seth Meyers (Saturday Night Live), Ken Jeong (Community), Mel B (Style's It's A Scary World) and Matt Bomer (USA's White Collar).

This season, the campaign was honored to have both President Barack Obama and First Lady Michelle Obama participate in the campaign with education and childhood obesity messages, respectively.

Go behind-the-scenes for the making of "The More You Know."

Alec Baldwin from NBC's 30 Rock helps raise environmental awareness by encouraging viewers to make small changes in their daily lives.

"The More You Know" is NBCUniversal's long-standing commitment to its viewers and their communities to help educate and raise awareness of important societal issues. This season, the campaign focuses diversity, education, health and the environment.

Go to www.themoreyouknow.com to view the complete series of public service messages and other resources.

###

About NBCUniversal:

NBCUniversal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.





  [april 2011]  
S
M
T
W
T
F
S
     


· 30 ROCK (NBC)
· BIGGEST LOSER, THE (NBC)
· COMMUNITY (NBC)
· MEL B: IT'S A SCARY WORLD (STYLE)
· SATURDAY NIGHT LIVE (NBC)
· WHITE COLLAR (USA)









[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 03:21 PM]
ESPN NFL Programming Highlights - "Draft Academy" Debuts April 22
Projected first-round picks Blake Bortles, Jadeveon Clowney and Marqise Lee will be part of the four-week series.

[04/18/14 - 12:09 PM]
First Lady Michelle Obama and Kellie Pickler Guest Star on "Nashville"
Said installment revolves around a charity concert at Fort Campbell.

[04/18/14 - 11:25 AM]
"Saturday Night Live" to Celebrate 40th Anniversary on Feb. 15, 2015
Past and present cast members, as well as special and musical guests from the show's incredible five-decade run, will appear on the telecast, with the specific lineup of guests to be determined in the coming months.

[04/18/14 - 10:56 AM]
New truTV Series "The Carbonaro Effect," Starring Comic Magician Michael Carbonaro, Set To Premiere Thursday, May 15th at 10pm ET/PT
The new 12-episode and hilarious series follows Carbonaro as he tricks, amazes and amuses the unsuspecting public.

[04/18/14 - 10:21 AM]
TLC Stitches Up Season Two, And Says I Do to More "Something Borrowed, Something New"
Season three, currently scheduled to premiere in November, promises to deliver more tears shed over old shredded threads.

[04/18/14 - 10:13 AM]
Video: "The Normal Heart" - Trailer (HBO Films)
The trailer will air this Sunday, April 20 just before "Game of Thrones" at 9:00/8:00c.

[04/18/14 - 10:02 AM]
Ariana Grande, Austin Mahone, Becky G, Zendaya, R5 and Fifth Harmony to Perform at the 2014 Radio Disney Music Awards
"Disney Channel Presents The Radio Disney Music Awards," a television special originating from the event, will be presented Sunday, April 27 on Disney Channel.

[04/18/14 - 09:32 AM]
Syfy's Hit Competition Series "Face Off" to Return for 7th Season in July
Season 7 will also introduce new judge, Lois Burwell, a renowned Academy-Award winning makeup artist known for her work on Lincoln, Braveheart, Saving Private Ryan, War Horse and War of the Worlds.

[04/18/14 - 09:30 AM]
Shakira to Sing "Empire" from New Self-Titled Album on Live Tuesday, April 22 Telecast of "The Voice"
In addition to the Grammy Award-winning Shakira, "The Voice" coaches Adam Levine and Blake Shelton will perform a song with their respective teams on the April 22 telecast.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.