or


[04/12/11 - 07:32 AM]
The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"
The premiere of the "Glam Fairy" special on January 30 drew nearly 250,000 total viewers.

[via press release from Style]

The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"

New One-Hour Makeover Format Show from Endemol USA Follows Outrageous New Jersey Makeup Artist Alexa Prisco

Glam Fairy (n) - A name signifying one who has the capacity to transform a person by waving metaphorical wands thereby releasing a Glamazon.

Los Angeles, April 12, 2011 - The Style Network has ordered ten episodes of "Glam Fairy," a spin-off of the network's most-watched and highest-rated series, "Jerseylicious." Produced by Endemol USA, the new makeover format show takes viewers inside the glittery, high-energy world of makeup artist extraordinaire and "Glam Fairy" herself, Alexa Prisco. After leaving the Gatsby Salon, Alexa establishes a new business headquarters - 'The Glam Factory' - to serve as home base where she can showcase her makeover magic and build up clientele. Each fashion and beauty-centered episode will follow Alexa, accompanied by her team of "fairies," as she takes on new clients and uses her signature New Jersey style to transform women with hot new looks for all kinds of special occasions. The series will premiere this October on Style.

"I'm thrilled that the hit status of 'Jerseylicious' has spawned 'Glam Fairy' and launched Alexa from a pivotal character in the series to the star of her own makeover show. Her tremendous viewer popularity and extensive expertise make her a natural to continue to sprinkle her fairy dust over more deserving women with her own show," said Salaam Coleman Smith, President, The Style Network.

"'Glam Fairy' is the first exciting spin-off of the growing 'Jerseylicious' brand," said David Goldberg, Chairman of Endemol North America. "Our show's loyal and growing fan base has obviously responded to Alexa's talent and vibrant personality, and we couldn't be happier to extend our partnership with Style for another successful series."

Alexa Prisco is one of the top on-location airbrush makeup artist in New York and New Jersey, and her "fairies," including her best friend and client liaison John, and "Jerseylicious" hairstylist Briella, have business booming despite having just opened their new headquarters, 'The Glam Factory.' Providing hair, makeup and even photo services to women looking to be glamorous is not an easy task and one Alexa can't take on by herself so she decides to hire a young new assistant, also named Alexa, who is eager to follow in her glittery footsteps. Dubbed A2, the new assistant looks to be a promising addition to the 'Glam Fairy' team and shares Alexa's vision in taking business to the next level, but will need to earn her position as a reputable fairy.

In the new series, Alexa and her team's transformations will include a Weight Watchers group who have reached their goal weight and want to celebrate with "after" photos; a group of military wives looking to spice themselves up with retro "pin-up" shots, and a woman who wants to celebrate being 40 and single with a makeover and grand entrance at her "Fab at 40" birthday party. Each emotional episode culminates in a big reveal showcasing Alexa and her team's astounding makeovers.

In addition to revealing Alexa's life-changing makeovers, the series also explores her personal life, including Alexa's attempt to get her body back in shape when the team signs up for a "glammy boot camp." Alexa also begins to think about her future family life and explores a variety of options, including freezing her eggs. And in an effort to clear Glam Factory's spiritual energy, Alexa directs her team to hire a real-life Ghostbusters company.

The premiere of the "Glam Fairy" special on January 30, 2011 drew nearly 250,000 total viewers, which exceeded the time period average by more than +70% thanks to a strong delivery among Women 18-34. The special has gone on to reach over three million total viewers to date. In the special, Alexa showcased her makeover magic on a group of "boring" sorority girls, turning them into total babes by making their beauty on the outside match what's on the inside.

"Glam Fairy" is produced by Endemol USA for The Style Network. Three-time Emmy winner Alex Duda is the Executive Producer, joined by Style Executive Producers Sarah Weidman and Merah Chung.

About The Style Network

The Style Network is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyleprogramming. Style currently counts 67 million cable and satellite subscribers and is one of the fastest growing women's networks in the U.S. Mystyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Ruby," "Giuliana & Bill," "Clean House," "Jerseylicious," "Kimora: Life in the Fab Lane," "How Do I Look?" "Too Fat for 15: Fighting Back" and "Whose Wedding is it Anyway?" The Style Network is a network ofNBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

About Endemol USA

Endemol USA is a leading producer of television programming specializing in unscripted andscripted genres for network and cable television. David Goldberg is Chairman of Endemol North America. The company produces the hit shows "Wipeout," "Extreme Makeover: Home Edition," "Jerseylicious" and "Big Brother." Endemol USA is a division of the Endemol Group, a leading international content developer, producer and distributor of television andonline programming. The company, headquartered in the Netherlands and the UK, has subsidiaries and joint ventures in 26 countries, including the major European markets, the U.S., South Africa, Argentina, Brazil, Mexico and Australia. Endemol is owned by a consortium consisting of Goldman Sachs Capital Partners, Mediaset Group and Cyrte Group. For more information, please visit http://www.endemolusa.tv. Endemol is a privately held company.





  [april 2011]  
S
M
T
W
T
F
S
     


· GLAM FAIRY (STYLE)
· JERSEYLICIOUS (STYLE)





[07/25/14 - 10:20 AM]
TLC Jumps Back Into the Competitive Spirit with a New Season of "Four Weddings"
The new season - premiering Friday, August 15 at 9:00/8:00c - kicks off with the show's 100th episode.

[07/25/14 - 10:10 AM]
Demi Lovato to Perform "Really Don't Care" with Cher Lloyd and Rita Ora to Perform "I Will Never Let You Down" on "Teen Choice 2014" Sunday, August 10, Live on FOX
Hilary Duff, Megan Fox, Fifth Harmony, Kevin Hart, Colton Haynes, Josh Hutcherson, Sarah Hyland, Kendall Jenner, Kim Kardashian, Lea Michele, The Band Perry and Nat Wolff are now slated to appear.

[07/25/14 - 09:38 AM]
Great American Country to Go "Off the Map with Shannen & Holly"
Slated to premiere in 2015, the six-episode series follows actresses, former co-stars and real-life friends Shannen Doherty and Holly Marie Combs on a girls' road trip through the southeastern United States.

[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/25/14 - 07:47 AM]
Lucy Hale's Webisode Series, "The Road Between with Lucy Hale," Premieres Exclusively on LucyHale.CMT.com Today
The exclusive world broadcast and online premiere of Hale's video for "Lie A Little Better" hits CMT and MTV Tuesday, July 29.

[07/25/14 - 06:07 AM]
Amazon's Third Original Kids Series "Annedroids" Now Available on Prime Instant Video
Created by Emmy-nominated J.J. Johnson and Sinking Ship Entertainment, the series is aimed at children aged four through seven.

[07/24/14 - 07:32 PM]
Video: FOX Brings "Sleepy Hollow" to San Diego!
Fans can lose their heads at the "Sleepy Hollow" virtual reality experience at the Petco Interactive Zone.

[07/24/14 - 07:21 PM]
Video: FOX's "Gotham" Takes Over San Diego Comic-Con!
Fans can ride the "Gotham" Zip Line located between the Convention Center and the Hilton Bayfront Hotel Thursday through Sunday, from 10:00 AM-6:00 PM.

[07/24/14 - 04:20 PM]
Mayim Bialik to Host TV Land's "Candid Camera" Reboot, Premiering August 11th
Original episodes will also air Tuesday, August 12th; Wednesday, August 13th; and Thursday, August 14th at 8:00/7:00c.

[07/24/14 - 03:45 PM]
MTV Announces "Teen Wolf" Will Return for a 20-Episode Fifth Season
Additionally, the room was given a first-look at the mid-season trailer which is currently available to view on iPhone/iPad or Android via the MTV App.

[07/24/14 - 03:17 PM]
Video: Comic-Con First Look - "Moonbeam City" Comedy Central's Newest Animated Series
The series, debuting in 2015, is an absurdist take on the gritty, sex-drenched crime dramas from the 1980s.

[07/24/14 - 02:01 PM]
NBC to Wrap "Crossbones" Run on Saturday, August 2
The show's planned installments for Friday, August 1 and Friday, August 8 will now air on Saturday, August 2 starting at 8:00/7:00c.

[07/24/14 - 01:42 PM]
FOX Sports Delivers 23 Hours of Live Coverage from "Hot August Nights" Auction Presented by Barrett-Jackson
Bob Varsha leads a seven-member broadcast team, which includes Mike Joy, Steve Magnante, Ralph Sheheen, April Rose, Justin Bell and Tom Jensen.