[07/12/11 - 07:06 AM]
BBC Worldwide to Offer Television Episodes to Rent for the First Time on Facebook(R)
Users visiting the official "Doctor Who" page will be able to stream a selection of nine stories from the history of the Time Lord.

[via press release from BBC Worldwide]


New York - In a new venture for BBC Worldwide, the BBC's commercial arm will tomorrow offer a series of digitally remastered Doctor Who stories to rent via Facebook. By using Facebook credits, users visiting the official Doctor Who page will be able to stream a selection of nine stories (each containing several episodes) from the history of the Time Lord, including digitally remastered classics such as 'Tomb of the Cybermen' as well as modern day favourites 'Silence in the Library' and 'End of the World'. 'The Greatest Show in the Galaxy' will be a Facebook exclusive, having never been released on DVD.

The episodes will be available for Facebook users in the USA, Canada, Europe, Australia and New Zealand. Once rented, episodes will be available to view for 48 hours.

John Smith, Chief Executive at BBC Worldwide said "As we have grown internationally, we've seen through our Facebook channel that fans who are loving the new series are asking for a guide into our rich Doctor Who back catalogue. Our approach to Facebook and other leading edge platforms is to be right there alongside them in fostering innovation. We see this service as a perfect way to give our fans what they want, as well as a great way for them to get their fix between now and late summer when Series Six continues".

"Millions of people engage with their favourite TV shows on Facebook every day and we're now seeing broadcasters look at innovative ways to use Facebook tools to connect their fans with exclusive content," said Christian Hernandez, Director, Platform Partnerships, Facebook. "Through its Facebook page, BBC Worldwide is giving Doctor Who fans a quick and easy way to access these iconic episodes."

Facebook credits provide a familiar and consistent payment experience, and a trusted space to store payment information. Credits can be purchased within an app, or through the payments tab within the users account settings.

Doctor Who is one of BBC Worldwide's flagship brands; sold to over 50 territories worldwide and with over 65 awards to its name. The official Doctor Who Facebook page can be found at www.facebook.com/doctorwho

Facebook(R) is a registered trademark of Facebook Inc.

About BBC Worldwide Americas:

BBC Worldwide is the main commercial arm and a wholly-owned subsidiary of the British Broadcasting Corporation (BBC). BBC Worldwide Americas brings together all of BBC Worldwide's businesses in North and South America. The company exists to maximize the value of the BBC's assets for the benefit of the UK license payer, and invests in public service programming in return for rights. The company has seven core businesses: Channels, Sales and Distribution, Content and Production, Consumer Products, Digital Media, Magazines, and recently formed Brands, Consumers & New Ventures. Under these businesses fall two key brands in the U.S. - digital cable channel BBC America and a bi-coastal production arm responsible for the smash hit Dancing with the Stars for ABC.

  [july 2011]  


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