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[04/04/12 - 11:05 AM]
"My Kid Would Never Do That" Franchise Returns to "Dateline"
The feature, reported by Natalie Morales, returns for a four-week run beginning Sunday, April 15 at 7:00/6:00c.

[via press release from NBC]

"MY KID WOULD NEVER DO THAT" FRANCHISE RETURNS TO "DATELINE"

Reported by Natalie Morales, 4-Week Series Debuts Sunday, April 15 at 7p/6c

April 4, 2012 - New York, NY - Reported by Natalie Morales, "Dateline's" My Kid Would Never Do That series premieres on Sunday, April 15 at 7p/6c. With the help of parents and child behavior experts, "Dateline's" hidden cameras capture children as they make critical choices about stranger safety, drunk driving, cheating and discrimination. Parents and experts watch as the surprising, revealing scenarios unfold and share tips that will help children prepare for these situations in real life.

"We encourage parents to watch this series with their children," said Liz Cole, Executive Producer, Dateline. "Each hour takes on an issue that keeps moms and dads up at night, and provides concrete advice that will help parents teach their kids to do the right thing."

Sunday, April 15 at 7p/6c: Stranger-Danger

While stranger abductions are rare, all parents worry about keeping kids safe. Does your child know what to do when approached by a stranger?

· We test elementary school kids as they are invited for a private tour of an ice cream truck - will they remember what their parents have taught them about never getting into a vehicle with a stranger?

· And giving out personal information in the digital age can be dangerous - will some young teens tell a stranger their names and addresses, even though they've been warned not to? Anxious parents will be watching, and our experts will be standing by to offer advice about what to tell kids.

Sunday, April 22 at 7p/6c: Driving

Giving your teenager the keys to a car is one of the scariest moments of parenthood. Will they make safe choices? We watch, along with Robert Turrisi, a Penn State professor and consultant to MADD, as teens make decisions in what appeared to be three potentially dangerous situations:

· Will they text while driving, even though they've promised not to?

· Will they get into a car with a teen they think has been drinking?

· What about with a driver who says he is high?

Sunday, April 29 at 7p/6c: Cheating

Experts say cheating in schools is an epidemic, but most parents think their kid would never do it. From using cell phones to look up answers on a quiz to changing scores in an athletic drill, parents watch to see if their kids will be tempted to cheat. The report features insight and advice from Rosalind Wiseman, noted author of "Queen Bees and Wannabees" and an expert on teen ethics and behavior.

Sunday, May 6 at 7p/6c: Discrimination

This generation of American kids is the most diverse in history, but do teens know what to do when confronted with racial and ethnic discrimination and do they understand how hurtful it can be? In partnership with theGrio.com and NBCLatino.com, we place teenagers in situations where they will have to make some tough decisions. Will they base those choices on religion and/or the color of someone's skin or will they treat everyone equally? Their parents watch ... and learn powerful lessons that apply to all of us.

The series, available for purchase after it airs, can be found at datelinenbc.com.





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· DATELINE NBC (NBC)









[12/17/14 - 02:44 PM]
Join Us Saturday, February 28 8/7c for the Two-Hour World Premiere Event of "Good Witch" A Hallmark Channel Original Primetime Series
Catherine Bell, Bailee Madison and James Denton star in the project, based on the series of TV movies of the same name.

[12/17/14 - 01:59 PM]
Nickelodeon Premieres a New Live-Action Comedy Series That Follows One Girl's Dream from the Sideline to the Gridiron in "Bella and the Bulldogs," Saturday, Jan. 17, at 8 P.M. (ET/PT)
In the special two-part series premiere, head cheerleader Bella earns a chance to try out to be quarterback of her middle school football team.

[12/17/14 - 12:51 PM]
Two Lucky Fans Will Win Trip to Super Bowl XLIX by Entering NBC Sports Super Bowl Fan Challenge
Fans can complete weekly challenges for a chance to win the grand prize - VIP access and two tickets to Super Bowl XLIX, as well as hotel and airfare accommodations.

[12/17/14 - 12:00 PM]
"Beautiful & Twisted" Starring Rob Lowe, Paz Vega and Emmy(R) and Golden Globe(R) Winner Candice Bergen, To Premiere January 31
The film is the true story of a couple's obsession, jealousy and greed, which ends in one of the most notorious cold-blooded murders in recent history.

[12/17/14 - 11:48 AM]
NASA's Curiosity Rover Finds Organics on Mars and Discovery Channel Gets Unprecedented Access Every Step of the Way
"Red Planet Rover" premieres this Thursday, December 18 at 10:00/9:00c.

[12/17/14 - 11:44 AM]
Channing Tatum Returns to Launch "Team Oscar(R)"
Winners will deliver Oscar statuettes to celebrity presenters at the 87th Academy Awards(R) on Oscar Sunday, February 22, live on ABC.

[12/17/14 - 11:22 AM]
Decorate the Tree and Ring in the New Year with Some of Your Favorite "Ink Master" Alumni on "Merry Ink" and "New Year's Ink" Specials
Every drop of ink counts, there are no flash challenges on these episodes and after every round, one artist is eliminated from their chance at "Ink Master" redemption.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:59 AM]
Emmy(R)-Winning Comedy Series "Girls," Created By and Starring Lena Dunham, Returns for Fourth Season Jan. 11, Exclusively on HBO
New guest stars this season include Ana Gasteyer, Anthony Edwards, Natasha Lyonne, Gillian Jacobs, Marc Maron, Zachary Quinto, Jason Ritter, Maude Apatow and Spike Jonze.

[12/17/14 - 10:52 AM]
HGTV's Stars to Celebrate New Year's Day with Fans During Live All-Day Twitter Party
The viewing and Twitter party begins with Drew Scott and Jonathan Scott as they co-host HGTV's Rose Parade 2015 with Josh Temple, who will be on the ground offering unique street-side perspectives and spectator interviews.

[12/17/14 - 10:51 AM]
SEC Network Warms Up Christmas Morning with Yule Log and Fight Songs
On Christmas morning, SEC Network will warm up any living room with a fireplace featuring a burning blaze, accompanied by a playlist of Southeastern Conference college fight songs and holiday music.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 10:32 AM]
"The Biggest Loser: Glory Days" Kicks Off the New Year with 4 Must-See Episodes Leading Up to the Exciting Season 16 Live Finale January 29
In a special two-hour, live finale from 8-10 p.m. ET, all of the former athletes who made up the season 16 cast return to weigh-in one last time.

[12/17/14 - 10:17 AM]
The Battle of the Bulbs Will Continue as "The Great Christmas Light Fight" Returns for Season Three in 2015
"The Great Christmas Light Fight" first debuted on ABC in December 2013 and continued in 2014, increasing the field from 20 to 24 participating families.

[12/17/14 - 10:01 AM]
FXX Gets Animated - New One-Hour Late Night Animation Block Kicks Off on January 22 With Special Sneak Preview
The block will feature all-new episodes of "Lucas Bros. Moving Co." and "Stone Quackers."