or


[04/05/12 - 12:03 PM]
Disney and Common Sense Media Team for Anti-Cyberbullying Campaign on Disney Channel, Disney XD and Disney.com
Cast members from "Lab Rats," "A.N.T. Farm," "Austin & Ally," "Good Luck Charlie," "Jessie" and "Shake It Up" are featured in the PSAs.

[via press release from Disney Channel]

DISNEY AND COMMON SENSE MEDIA TEAM FOR ANTI-CYBERBULLYING CAMPAIGN ON DISNEY CHANNEL, DISNEY XD AND DISNEY.COM

Public Service Announcements Feature Bridgit Mendler, Common Sense Media's "Role Model of the Year" Honoree

For a proactive, far-reaching campaign that encourages kids and families to take a stand against cyberbullying, Common Sense Media teamed with Disney's Friends for Change, the popular initiative that inspires kids to make a difference in their world. Public Service Announcements geared towards kids age 6-14 and their families, each featuring the stars of Disney Channel and Disney XD hit series, will be presented multiple times per day beginning THURSDAY, APRIL 5 on Disney Channel, Disney XD and Disney.com. The messages were developed under the guidance of Common Sense Media, an independent non-profit organization which helps parents and teachers manage the media and technology in kids' lives. For more information, each PSA directs viewers to www.Disney.com/commonsense.

The PSAs feature Bridgit Mendler, Common Sense Media's "Role Model of the Year" honoree, who will be recognized APRIL 25 in San Francisco for her outstanding leadership and enthusiasm to inspire kids to make a difference.

Adam Bonnett, Senior Vice President, Original Programming, Disney Channel, said, "As the media platforms and viewing patterns of our audience become more interactive, it's become more important for us to reinforce the significance of positive social communication. We're proud to be working with Common Sense Media on this effort, giving an opportunity for our talent to connect with our viewers against cyberbullying, and in support of responsible, respectful behavior on-line and in-person."

"Today's kids connect, create, and collaborate through media. But it's extremely important for them to understand the implications of their online actions," said James Steyer, CEO and founder, Common Sense Media. "This campaign will help empower kids to think critically about how they interact with others in their online and mobile lives, and help them become smart and respectful digital citizens."

In one PSA, 16 year-old Billy Unger of the Disney XD series "Lab Rats," provides a personal account of being bullied while he was in the fourth grade and how, through the guidance of his parents and school administrators, he managed to navigate it.

In other messages in the campaign, Disney Channel stars help raise awareness of the issue of cyberbullying. They are: China Anne McClain, Sierra McCormick, Jake Short, Stefanie Scott and Carlon Jeffery of "A.N.T. Farm," Ross Lynch, Laura Marano, Raini Rodriguez and Calum Worthy of "Austin & Ally," Bridgit Mendler, Jason Dolley, Leigh-Allyn Baker, Bradley Steven Perry and Eric Allan Kramer of "Good Luck Charlie," Debby Ryan, Kevin Chamberlin, Peyton List, Cameron Boyce, Karan Brar and Skai Jackson of "Jessie," Bella Thorne, Zendaya, Davis Cleveland, Roshon Fegan, Adam Irigoyen, Kenton Duty and Caroline Sunshine of "Shake It Up."

Disney's Friends for Change activities foster creativity, conservation and compassion. To date, Friends for Change kids in thirty-three countries around the world have taken almost five million actions to help people, their communities and the planet. For more information, please visit Disney.com/friends.

Common Sense Media is dedicated to improving the lives of kids and families by providing the trustworthy information, education, and independent voice they need to thrive in a world of media and technology. We exist because our kids are growing up in a culture that profoundly impacts their physical, social, and emotional well-being. We provide families with the advice and media reviews they need in order to make the best choices for their children. Through our education programs and policy efforts, Common Sense Media empowers parents, educators, and young people to become knowledgeable and responsible digital citizens. For more information, go to: www.commonsense.org.

Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. Currently available on basic cable in over 99 million U.S. homes and to millions of other viewers on Disney Channels around the world, Disney Channel is part of the Disney/ABC Television Group.

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.





  [april 2012]  
S
M
T
W
T
F
S


· ANT FARM (DISNEY)
· AUSTIN & ALLY (DISNEY)
· GOOD LUCK CHARLIE (DISNEY)
· JESSIE (DISNEY)
· LAB RATS (DISNEY XD)
· SHAKE IT UP (DISNEY)





[12/06/16 - 03:13 PM]
#DCWeek Gives The CW Its Most Watched Week in Six Years
The CW spins the numbers for the week of November 28-December 4.

[12/06/16 - 01:04 PM]
FOX Sports Scores with College Football Conference Championship Weekend
FOX Sports spins the numbers for the week of November 28-December 4.

[12/06/16 - 12:35 PM]
TBS & TNT Get Into the Holiday Spirit with "SURPRISE! Instant Xmas Carol" and 20th Annual 24 Hours of "A Christmas Story"
The all-new music special puts a unique twist on the caroling tradition.

[12/06/16 - 11:12 AM]
Dodge Those Holiday Blues When Esquire Network Delivers the "Better-Than-a-Sweater" Marathon
The marathon features fan favorite full seasons, including critically acclaimed scripted series "Spotless" and "Beowulf."

[12/06/16 - 10:55 AM]
Hallmark Channel's "Countdown to Christmas" Leads Cable Ratings for Sixth Consecutive Weekend
The Hallmark Channel spins the numbers for the week of November 28-December 4.

[12/06/16 - 10:46 AM]
"The Leftovers" Third and Final Season Debuts April 2017
The Peabody Award(R)-winning drama series focuses on the ways ordinary people react to inexplicable events, following the lives that were forever changed when 140 million people inexplicably vanished from the face of the earth.

[12/06/16 - 09:57 AM]
Video: CBS Unveils First-Look Trailer for "Hunted"
The new competition series premieres immediately following the AFC Championship Game on Sunday, January 22.

[12/06/16 - 09:40 AM]
Travel Channel Greenlights Production on "Booze Traveler: Best Bars" with Jack Maxwell
The series will follow cocktail connoisseur Jack Maxwell on a new, fun-filled mission to find the best bars and drinks in the United States for any and every occasion.

[12/06/16 - 09:21 AM]
Video: Look Away! As Netflix Reveals Second Trailer for Lemony Snicket's "A Series of Unfortunate Events"
Based on the internationally best-selling series of books, the series chronicles the turbulent lives of Violet, Klaus, and Sunny Baudelaire after their parents' untimely death in a fire.

[12/06/16 - 09:17 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
CBS takes a close second among adults 18-49, powered by "The Victoria's Secret Fashion Show."

[12/06/16 - 08:42 AM]
Investigation Discovery Earns Strong Double Digit Growth in November
Investigation Discovery further spins the numbers for the month of November.

[12/06/16 - 08:41 AM]
Bask in the Summer Heat with Bravo Media's New Series "Summer House" Premiering Monday, January 16 at 10PM ET/PT
"Summer House" brings together a group of nine friends who work hard during the week, but on the weekends between Memorial Day and Labor Day, they share a summer house to let loose in a big way that speaks to their exclusive, high-end lifestyle.

[12/06/16 - 08:11 AM]
Ring in the New Year with Marathons of Award-Winning Series "Breaking Bad" and "The Walking Dead" on AMC
Also look for binge opportunities from "Humans" and "Into the Badlands."

[12/05/16 - 06:18 PM]
Jimmy Kimmel Talks Oscars(R) Host Gig on "Jimmy Kimmel Live!"
"Mike [De Luca] and Jennifer [Todd] have an excellent plan and their enthusiasm is infectious," said Kimmel. "I am honored to have been chosen to host the 89th and final Oscars."

[12/05/16 - 05:29 PM]
For the First Time, "This Is Us" Beats "Empire" in L+3 18-49 Ratings for the Primetime Week
NBC further spins the numbers for Tuesday, November 29 and Wednesday, November 30.