or


[06/20/12 - 10:18 AM]
Style Media Embraces Stylish Living With Glossy, Bold Rebrand
The "Work It. Love It. Style It." tagline will go into effect on Monday, June 25, with all-new episodes of "Tia & Tamera" and "Chicagolicious."

[via press release from Style]

STYLE MEDIA EMBRACES STYLISH LIVING WITH GLOSSY, BOLD REBRAND

Work It. Love It. Style It.

STYLE MEDIA EMBRACES STYLISH LIVING WITH GLOSSY, BOLD REBRAND AS NETWORK CONTINUES ITS REIGN AS THE FASTEST GROWING WOMEN'S CABLE NETWORK

MyStyle.com to Enhance Viewers' Experience with New Fashion-Forward Redesign, Connecting Viewers with Style Talent and Experts through Innovative Interactive Functions and Content

LOS ANGELES - June 20, 2012 - Style Media announced today plans to refresh the network's brand and image across all platforms by embracing a glossy, bold new look that appeals to women's desire for a stylish lifestyle. The Style circle logo is replaced with the strong, classic midnight blue typeface word Style accented by a splash of light blue. The new logo is mutable and will be filled in with different patterns and colors that reflect the ever-changing trends in fashion and stylish living while embodying how viewers see the world through a prism of Style. Additionally, the new tagline will be "Work It. Love It. Style It." The network rebrand will go into effect on-air and online on Monday, June 25, with all-new episodes of "Tia & Tamera" and "Chicagolicious."

Internationally, the global channels division of NBCUniversal will roll out the refreshed Style brand, beginning later this year in November. As Style continues to be the fastest growing women's cable network, the re-launch of its digital component, myStyle.com, with an adaptable form-fitting "A-line" screen design, will offer viewers a 360 experience, from in-depth #trendsetting and #storytelling content through a stylish living filter, to enhanced social interactions to unique stylish tips and insights from favorite Style talent.

"The bold, freestyle expression of the new redesign is an extension of our viewers who are unapologetic in their love, passion and obsession for all things style," said Salaam Coleman Smith, President, Style Media. "The re-imagination of the Style brand was an inclusive and collaborative process involving the entire team and tapped into the incredible passion and creativity of Style's award-winning Creative Director and brand strategist, Bear Fisher."

While continuing to offer relatable and aspirational programming and content, Style's vision celebrates women whose desire to style every aspect of their lives varies from how they beautify themselves to enriching the world around them. The brand promises to fuel women's insatiable appetites for all things style.

"This rebrand will cement Style as the leader in the fashion, beauty and stylish living space, while elevating the company's identity and partnerships as a global cable network and digital business," said Frances Berwick, President, Bravo and Style Media.

Style Digital, which includes myStyle.com and presence on various social media platforms such as Facebook, Twitter, Pinterest and Pose, also will re-launch on June 25, integrating the changes seen on-air. The first phase of the updated myStyle.com from an editorial, design and usability standpoint will explore the essence of stylish living through the lens of its series and talent with in-depth analysis of their style and details about how to take it to the next level. In addition to the new aspirational content, the bespoke myStyle.com will present an edgy left-to-right navigation, innovative adaptability and responsive design, liquid content display and a fierce look to match. The restyled website will adapt to fit the screen of any device it is displayed on similar to an "A-line" gown that flatters all body types. The responsive design will change the hierarchy of the site's content to better respond to the needs of today's on-the-go user while Liquid User Interface technology provides flexible templates that move content and advertising to eliminate banner-blindness.

About Style Media

Style Media, a global multimedia company that includes Style and myStyle.com, is the destination for women 18-49 seeking to fuel their insatiable appetite for looking great and living stylishly. Style currently counts nearly 78 million cable and satellite subscribers and is the fastest growing women's network in the U.S. MyStyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Tia & Tamera," "Jerseylicious," "Giuliana & Bill," "Chicagolicious," "Empire Girls: Julissa & Adrienne" and "Big Rich Texas." Style is a network of NBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Follow us on Twitter at https://twitter.com/StyleNetPR.





  [june 2012]  
S
M
T
W
T
F
S
     


· CHICAGOLICIOUS (STYLE)
· TIA & TAMERA (STYLE)





[10/22/17 - 08:32 AM]
Saturday's Broadcast Ratings: ABC Tops FOX, NBC in College Football Showdown
The Alphabet wins the night in both total viewers and adults 18-49.

[10/21/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Holds Onto Demo Crown
"Blue Bloods" and "Hawaii Five-0" lead said categories for the Eye.

[10/20/17 - 11:48 PM]
Development Update: Friday, October 20
Updates include: CBS eyes "Magnum, P.I." as latest reboot series; Jane Lynch targeted for Telepictures talk show; and Raoul Trujillo signs onto FX's "Sons of Anarchy" spin-off.

[10/20/17 - 09:42 AM]
Live + 3 Day Ratings: ABC's "Good Doctor" Tops CBS' "NCIS" and NBC's "This Is Us" as the Season's Most-Watched Drama
ABC further spins the numbers for the week of October 9-15.

[10/20/17 - 09:18 AM]
FXX Scares Up Tricks and Treats for Halloween
FXX will celebrate Halloween with a The Simpsons "Treehouse of Horror" programming event culminating with a 13-hour marathon on Monday, October 31.

[10/20/17 - 08:42 AM]
"Will & Grace" Is the #1 Entertainment Show of the Night in 18-49 and Total Viewers
NBC spins the numbers for Thursday, October 19.

[10/20/17 - 08:15 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Keeps CBS on Top
The Eye claims top honors in both total viewers and adults 18-49.

[10/20/17 - 07:01 AM]
"A Very Pentatonix Christmas" Delivers the Holiday Spirit to NBC on Monday, Nov. 27 at 10 P.M. ET/PT
The one-hour television event will feature a duet with Jennifer Hudson and take viewers on a musical journey filled with joy, heart and laughter as the group performs some of their holiday favorites.

[10/20/17 - 06:50 AM]
"Thursday Night Football" on CBS and NFL Network Scores Another Ratings Increase, Up +5%
CBS spins the numbers for Thursday, October 19.

[10/19/17 - 11:36 PM]
Development Update: Thursday, October 19
Updates include: Hulu gives final season to "Casual"; Steve Buscemi to replace Owen Wilson in "Miracle Workers" at TBS; and Erica Ash to lead BET's new drama "In Contempt."

[10/19/17 - 02:02 PM]
Video: December 15 - "The Ranch" Part 4 Comes to Netflix and the Binge Race Begins
"The Ranch" is the third most binged-raced show on Netflix.

[10/19/17 - 01:30 PM]
All-Star Autism Benefit "Night of Too Many Stars: America Unites for Autism Programs," Hosted by Jon Stewart, to Be Presented Live on HBO Nov. 18
Louis C.K., Stephen Colbert, Abbi Jacobson, Jordan Klepper, Hasan Minhaj, John Mulaney, Olivia Munn, John Oliver and Adam Sandler are among the initial wave of performers.

[10/19/17 - 01:29 PM]
"Bring It!" and "The Rap Game" Return November 24
Lifetime's Friday mainstays will once again air back-to-back beginning at 9:00/8:00c.

[10/19/17 - 12:50 PM]
"2017 CMT Artists of the Year" Special Soars to New Ratings Highs and Ranks as Most Watched in Event History
CMT spins the numbers for Wednesday, October 18.

[10/19/17 - 12:06 PM]
AMC Launches New Virtual Reality App, AMC VR, with Brand-New "The Walking Dead" VR Content
Additionally, timed to "The Walking Dead's" 100th episode, AMC VR will debut an extended 360-degree bonus scene from the Season 8 premiere starring Jeffrey Dean Morgan and Seth Gilliam.