[08/16/12 - 11:00 AM]
The CW Unveils Fall 2012 Key Art for New Dramas
Check out the key art designs for "Arrow," "Beauty and the Beast" and "Emily Owens, M.D."

[via press release from The CW]


Creative Campaigns To Appear in Fall Marketing Driving Viewers to Series Premieres

August 15, 2012 (Burbank, CA) - The CW has unveiled its the key art designs for the 2012 Fall Launch campaign for its three new series: ARROW, BEAUTY & THE BEAST and EMILY OWENS, M.D., which will begin rolling out over the coming weeks driving viewers to its series premieres.

For the highly anticipated new drama ARROW, the key art campaign features series star Stephen Amell (Oliver Queen/Arrow). Premiering Wednesday October 10 (8:00-9:00pm ET), ARROW traces the story of Oliver Queen, a billionaire playboy who moonlights as a crime-fighting vigilante looking to clean up the streets of Starling City. The copy reads: Destiny Leaves Its Mark. Credits: Creative Director - Rick Frey, Photography - Nino Munoz.

A modern reimagining of the classic love story, The CW's BEAUTY AND THE BEAST premieres Thursday, October 11 (9:00-10:00pm ET), immediately following the addictive hit series The Vampire Diaries. The key art features BEAUTY AND THE BEAST stars Kristin Kreuk and Jay Ryan. The copy reads: How Brave is Your Love? Credits: Creative Director Rick Frey, Photography - Frank W. Ockenfels III.

The key art for The CW's new series EMILY OWENS, M.D. centers on star Mamie Gummer, who plays the title character, a first-year surgical intern at Denver Memorial Hospital, who is ready to put her geeky awkward school years behind her. The series premieres Tuesday, October 16 (9:00-10:00pm ET). The copy reads: Practicing Medicine. Working on Life. Credits: Creative Director - Rick Frey, Art Director - Brian Hunt, Photography - Nino Munoz.

  [august 2012]  


[10/03/15 - 09:18 AM]
"Dateline NBC" Grows Week to Week by 10% in Both 18-49 and Total Viewers
NBC spins the numbers for Friday, October 2.

[10/03/15 - 09:03 AM]
"Gotham" Week 2 Rises 63% in Nielsen Live + 3 Day, Outrating Season Premiere
FOX further spins the numbers for Monday, September 28.

[10/03/15 - 08:47 AM]
"Blindspot" Generates NBC's Biggest Live + 3 Day 18-49 Lift in Nearly a Year
NBC further spins the numbers for Monday, September 28.

[10/03/15 - 08:21 AM]
ABC Wins Its 2nd Straight Friday in Adults 18-49, Outdelivering Runner-Up CBS by 17%
ABC spins the numbers for Friday, October 2.

[10/02/15 - 03:33 PM]
ABC to Give "Quantico" Another Encore on Tuesday; "Beyond the Tank" Pushed Again
The newcomer's second episode, due this Sunday, will likewise rebroadcast on Tuesday, October 6 at 10:00/9:00c.

[10/02/15 - 02:25 PM]
ABC Family to Give Fans Access to Talent and Unique Photo Opportunities During New York Comic Con on October 8-11
"Pretty Little Liars," "Stitchers" and "Shadowhunters" are among the participating series.

[10/02/15 - 01:52 PM]
"Baring It All: Inside New York Fashion Week," a Special Programming Event, to Air October 14 on ABC Family
The two-hour documentary produced by Gennifer Gardiner and IMG's Will Staeger and Mike Antinoro showcases a fresh take on New York Fashion Week, following industry insiders who are changing the fashion landscape.

[10/02/15 - 01:09 PM]
VH1's Primetime Ratings for Third Quarter Surge Ahead 34% Over Prior Quarter Among Adults 18-49
VH1 spins the numbers for the third quarter of 2015.

[10/02/15 - 12:50 PM]
Investigation Discovery Tops All of Ad-Supported Cable for Delivery of W25-54 in September
Investigation Discovery spins the numbers for the month of September.

[10/02/15 - 12:44 PM]
Showtime(R) Debuts Critically-Acclaimed Documentary Film "Listen to Me Marlon" on Saturday, November 14th at 9 PM ET/PT
Directed by Stevan Riley, the film unlocks two-time Oscar(R) winner Marlon Brando's extensive never-before-heard personal audio archive.

[10/02/15 - 11:11 AM]
ABC Prime Posts the Biggest L+3 Lifts with 6 of the Top 10 Playback Gainers
ABC further spins the numbers for the week of September 21-27.

[10/02/15 - 11:00 AM]
More People Watch Portions of CBS News' Major News Programs During Premiere Week Than Any Other Broadcast Network's News Offerings
CBS News spins the numbers for the week of September 21-27.

[10/02/15 - 10:51 AM]
CBS Premiere Week Multi-Platform Snapshot
CBS further spins the numbers for the week of September 21-27.

[10/02/15 - 10:44 AM]
"The Big Bang Theory" Moves Ahead of "Sunday Night Football" as Premiere Week's Number One Program with L+3 Viewing
CBS further spins the numbers for the week of September 21-27.

[10/02/15 - 10:32 AM]
CBS Renews "Zoo," Summer's #1 Scripted Series, For Summer 2016
"'Zoo's' thrilling stories clicked with audiences each week during a very competitive summer," said Glenn Geller.