[10/30/12 - 04:18 PM]
"The Good Witch's Charm", Hallmark Channel's 2nd Highest Rated Original Movie of the Year Among Key Demo, Bewitches Viewers with 1.9 HH Rating
The Hallmark Channel spins the numbers for Saturday, October 27.

[via press release from The Hallmark Channel]


Film Is Also Hallmark Channel's Highest Rated Movie Of The Year-To-Date Among HH RTG

Nearly 3 million unduplicated viewers fell under the spell of Hallmark Channel's original movie, "The Good Witch's Charm", summoning a 1.9 HH rating for the network during its Saturday, October 27th premiere. The centerpiece in Hallmark Channel's "Countdown to Halloween" campaign, "The Good Witch's Charm" is the network's 2nd highest rated original movie of the year-to-date among women 25-54 as well as the highest rated movie of the year-to-date among households. The film also ranked as the highest rated ad-supported cable movie of the week in household ratings and the 4th highest rated prime time ad-supported telecast of the day among women 25-54.

The fifth installment from Hallmark Channel's highest-rated and longest-running original movie series, "The Good Witch's Charm", ranked in the top 10 for household and key demo ratings in the Saturday 9-11p time period, which includes #2 in HH (1.9 rtg), #2 in P2+ (.9 rtg), and #4 in W25-54 (1.0 rtg). The original movie premiere elevated Hallmark Channel to the #4 rated cable network for the entire day among W25-54 rating and the #3 cable network in prime time for the day among households (1.7 HH rtg).

In "The Good Witch's Charm", good witch Cassie Nightingale (Catherine Bell) has her hands full juggling her new job as mayor while trying to spend quality time with her family. As Cassie plans a long overdue vacation with her new family, things go awry when a crime wave suddenly sweeps through town and an investigative reporter (Geordie Johnson) turns up to do a story on Cassie. To make matters worse, Cassie's estranged foster mother (Janet-Laine Green) appears in town and Cassie's stepdaughter (Hannah Endicott-Douglas) gets accused of the recent robberies. Supported by her loyal family and friends, Cassie must rely on her signature charm to put a stop to the rumors before they completely destroy the town and a Good Witch's reputation! Stars Catherine Bell ("Army Wives"), Chris Potter ("Heartland"), Catherine Disher ("The Border"), Hannah Endicott-Douglas ("Casino Jack"), Geordie Johnson ("Durham County"), and Janet-Laine Green ("Haven").

Source: The Nielsen Company, October 22-28, 2012


Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of nearly 87 million subscribers. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of original TV movies and specials, as well as some of television's most beloved sitcoms and series, including The Golden Girls, Frasier, Little House on the Prairie, and The Waltons. The channel is also home to a diverse range of lifestyle programming, including the newly-launched Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot and Marie, a one-hour talk show hosted by iconic entertainer, Marie Osmond. Hallmark Channel's sibling network, Hallmark Movie Channel, also available in HD and SD, focuses on family-friendly movies with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies, and special events.

  [october 2012]  


[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
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[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
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[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 10:03 AM]
"Madonna: Rebel Heart Tour" to Premiere on Showtime(R) on December 9 at 9 PM ET/PT
The film is co-directed by Danny B. Tull and Nathan Rissman, both of whom have worked extensively with Madonna on her feature films and tour movies.

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
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[10/21/16 - 09:35 AM]
Video: Netflix's "Haters Back Off!" Star Miranda Sings Shares Some of Her Favorite Things
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[10/21/16 - 09:31 AM]
Video: Netflix Unveils The Ivory Game Trailer and Poster
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[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.

[10/21/16 - 09:24 AM]
No One Can Hear You Scream: Investigation Discovery's All-New Series "Dead Silent" Premieres Tuesday, October 25 at 9/8C
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[10/21/16 - 09:02 AM]
Oxygen Media Strikes Again with New True Crime Series "Killision Course" Premiering Saturday, November 5th at 9PM ET/PT
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[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 03:55 PM]
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[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 01:04 PM]
Investigation Discovery Looks at When Happily Ever After Goes Horribly Wrong in All-New Series "Married with Secrets"
The new eight-part series premieres Tuesday, October 25 at 10:00/9:00c.