or


[11/06/12 - 06:22 AM]
The Disney/ABC Television Group Raises More Than $16.8 Million During Its "Day of Giving"
Plus: The Walt Disney Company has made a $2 million cash commitment to those severely impacted by Hurricane Sandy.

[via press release from The Walt Disney Company]

THE DISNEY/ABC TELEVISION GROUP RAISES MORE THAN $16.8 MILLION DURING ITS DAY OF GIVING, A NATIONAL CALL TO ACTION SPANNING NEWS, DAYTIME, PRIMETIME, LATE NIGHT, OWNED STATIONS, LOCAL AFFILIATES, SYNDICATION, CABLE, ONLINE AND STORES

Unprecedented Response Joins The Walt Disney Company's Relief and Rebuilding Efforts Announced By Robert A. Iger, Chairman and CEO, The Walt Disney Company

Tuesday, November 6, 2012...The Disney/ABC Television Group (DATG) today announced that the national "Day of Giving," held on Monday, November 5, which seamlessly integrated outreach messaging into programming across News, Daytime, Primetime, Late Night, Owned Stations, Local Affiliates, Syndication, Cable, Online and Stores, raised more than $16.8 million dollars for the American Red Cross to aid those impacted by the devastation of Hurricane Sandy.

This unprecedented response joins The Walt Disney Company's existing relief and rebuilding efforts announced by Robert A. Iger, chairman and CEO, The Walt Disney Company, which include a $2 million cash commitment to those severely impacted by Hurricane Sandy. One million dollars will be donated to the American Red Cross for immediate, critical assistance, and another $1 million will be designated for organizations working on rebuilding efforts. In addition, employee eligible donations to organizations involved in disaster relief will be matched, dollar for dollar, by Disney Employee Matching Gifts: A Program of The Walt Disney Company Foundation.

Commenting on the announcement, Anne Sweeney, co-chair of Disney Media Networks and president, Disney/ABC Television Group, said "Our 'Day of Giving' was an enormous success, raising more than $16.8 million dollars to help those impacted by Hurricane Sandy. From 'Good Morning America,' 'The View' and our Owned TV Stations to 'Jimmy Kimmel Live,' ABC Family, and Radio Disney, the Disney/ABC TV Group came together in an unprecedented fashion to address the storm's devastation, and I could not be more proud. But we didn't achieve this alone...The Walt Disney Company led the way with its initial multi-million dollar relief and rebuilding donation, and other divisions of our Company, including Disney.com, Consumer Products and ESPN, joined in our day-long outreach. Working together, we achieved a response to these efforts that was so massive our colleagues with Parks & Resorts were asked to donate their time to help handle the dramatic increase in call volume. This success would not have been possible without everyone's support and enthusiasm."

Peggy Dyer, Chief Marketing Officer, American Red Cross, added, "The American Red Cross was thrilled to work with the Disney/ABC TV Group and The Walt Disney Company yesterday in an unprecedented fashion that will provide additional care and comfort for the families affected by Sandy. While the amount of money raised was impressive, their ability to drive the message into the hearts and minds of millions of Americans is truly breathtaking. We are deeply thankful that we were able to mobilize thousands of donations from Disney/ABC's viewers to help so many in need - the 'all hands on deck' effort by Disney/ABC TV made that a huge success."

The DATG 'Day of Giving' messaging was seamlessly incorporated into "Good Morning America," the eight ABC Owned Television Stations and local affiliates across the nation, "The View," "The Chew," "LIVE with Kelly and Michael," "Katie," "General Hospital," "Who Wants To Be A Millionaire," "World News with Diane Sawyer," "Dancing with the Stars," "Nightline," "Jimmy Kimmel Live," ABC Family, SOAPnet, Radio Disney, the Disney Stores, Disney.com and ESPN. Social media also played a huge role, as our talent took to the digital space to raise awareness and much needed funds.

In addition, Samsung partnered with the "Day of Giving," matching donations with a $3 million dollar contribution.





  [november 2012]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[02/10/16 - 05:01 PM]
Video: "House of Cards" Season Four Trailer
Kevin Spacey and Robin Wright return in the new season, premiering Friday, March 4 on the streaming service.

[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.

[02/10/16 - 02:45 PM]
Netflix Confirms Additional Casting for "Gilmore Girls" (WT) Series
Milo Ventimiglia, Matt Czuchry, Liza Weil and Yanic Truesdale are set to return to their original characters.

[02/10/16 - 02:30 PM]
All-New Military-Inspired Competition Series "American Grit" to Debut Following Return of "Bones" on Thursday, April 14, on FOX
Starring John Cena, the series follows 16 of the country's toughest men and women as they are split into four teams and face a variety of military-grade and survival-themed challenges set in the wilderness of Pack Forest in Eatonville, WA.

[02/10/16 - 01:08 PM]
"The Late Late Show with James Corden" Breaks New YouTube Record
CBS spins the digital numbers for the series to date.

[02/10/16 - 12:48 PM]
USA Network Announces Series Pick-Up for "Shooter"
Ryan Phillippe and Omar Epps star in the project, based on the Mark Wahlberg-led feature of the same name.

[02/10/16 - 12:40 PM]
Kick-Ash Cast of Starz Original Series "Ash vs Evil Dead" Expands for Second Season
Lee Majors will play the role of Brock Williams, Ash's father, and Ted Raimi will play the role of Ash's childhood best friend, Chet Kaminski.

[02/10/16 - 12:35 PM]
Pre-Game with El Rey Network on Sunday, February 28, As They Celebrate The 88th Academy Awards with the "Director's Chair Red Carpet Marathon"
Quentin Tarantino, George Miller and Sylvester Stallone are among the featured auspices.

[02/10/16 - 12:05 PM]
"The Simpsons" Load Up and Journey to Daytona 500 In Support of 2016 FOX NASCAR Season Opener
"Being able to tap into such a recognizable, iconic part of pop culture is an extremely strong asset to be able to draw on," said Robert Gottlieb.

[02/10/16 - 12:05 PM]
Praise the Lord! Bravo Media's "Thicker Than Water" Season Three Premieres Sunday, March 27 at 10PM ET/PT
This season, Ben faces the stark reality that the Tankard household has become an empty nest and also realizes there are deep emotional wounds that need to be healed within the family.

[02/10/16 - 12:02 PM]
Bob Costas to Host NBC's Primetime Rio Olympics Coverage
Costas has served as primetime host for every Olympics on NBC since 1992, including the 2012 London Games, which is the most-watched television event in U.S. history, reaching 217 million viewers.

[02/10/16 - 11:35 AM]
Video: AMC Releases First Four Minutes of Highly Anticipated "The Walking Dead" Mid-Season Premiere Episode
In addition, Hallmark eCards has partnered with "The Walking Dead" to create unique, original Valentine's Day eCards inspired by the show.

[02/10/16 - 11:16 AM]
WGN America Unveils Key Art and Behind-the-Scenes Music Featurette for "Underground," The Highly Anticipated Escape Thriller Premiering March 9 at 10 PM ET/PT
The featurette goes behind-the-scenes with executive producer and music titan John Legend and composers Laura Karpman, a multi-Emmy Award winner, and Raphael Saadiq, a celebrated singer/songwriter and producer.

[02/10/16 - 10:57 AM]
LMN Bolsters Programming Slate with the Launch of New Docuseries "Codependent" on March 8 and Original Movie "House of Darkness" on April 17
Plus: look for the return of "My Haunted House" and "The Haunting of..." on March 28.

[02/10/16 - 10:45 AM]
E! Vows to Deliver the Drama When the "#RichKids of Beverly Hills" Strut Down the Aisle Beginning Sunday, April 17th at 10PM ET/PT
The eight-episode season will follow blogger babe Morgan Stewart and real estate mogul Brendan Fitzpatrick's diamond encrusted road to the altar.