or


[11/13/12 - 12:59 PM]
Science Channel's Special Event "Firefly: Browncoats Unite" Skyrockets to Out-of-This-World Ratings on Sunday Night
Science Channel spins the numbers for Sunday, November 11.

[via press release from Science]

SCIENCE CHANNEL'S SPECIAL EVENT "FIREFLY: BROWNCOATS UNITE" SKYROCKETS TO OUT-OF-THIS-WORLD RATINGS ON SUNDAY NIGHT

-- 1.2 Million Unique Viewers P2+ Tuned-In to the FIREFLY 10th Anniversary Special --

-- The Night Was the Network's Most-Watched Sunday Ever among P25-54 --

(Silver Spring, Md.) - FIREFLY: BROWNCOATS UNITE-Science Channel's long-awaited 10th anniversary celebration of the cult hit series FIREFLY-earned stellar ratings on Sunday night at 10PM/ET, and was the network's most-watched Sunday night ever among P25-54. FIREFLY: BROWNCOATS UNITE garnered 1.2 million unique viewers across the evening and was the network's second-highest-rated telecast of 2012 among P25-54 and M25-54. The special delivered a 0.7HH rating and a 0.5 rating among P25-54. .

The excitement for FIREFLY: BROWNCOATS UNITE also was seen on Twitter with the network's "Flock to Unlock" campaign, where fans had a chance to unlock deleted scenes and cutting room floor footage from the special. On Sunday, Firefly ranked tenth in Twitter TV Ratings in Cable (according to SocialGuide) with more than 25,000 tweets generating 26 million impressions.

The FIREFLY grassroots movement began this past July, when Science Channel's reunion panel became the most-buzzed about television event at San Diego Comic-Con. This was followed up by Nathan Fillion's surprise appearance at New York Comic-Con this past October, which accompanied a sneak preview of footage from the special.

On air, Science Channel's FIREFLY extravaganza began Sunday morning with an all-day marathon of the series. That evening, at 8PM ET/PT, the final two episodes were enhanced and presented as FIREFLY: SPECIAL EDITION where executive story editor Jose Molina gave fans unique insight into the inner workings of the series by revealing FIREFLY facts and behind-the-scenes info. FIREFLY: BROWNCOATS UNITE premiered at 10PM ET/PT.

FIREFLY: BROWNCOATS UNITE is produced by Science Channel. Debbie Myers is general manager and executive vice president of Science Channel. Bernadette McDaid is vice president of production and Kaitlin McIntyre is producer for Science Channel. Jose Molina is executive story editor for the FIREFLY: SPECIAL EDITION enhanced episodes.

About Science Channel:

Science Channel, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is home for the thought provocateur, the individual who is unafraid to ask the killer questions of "how" and "why not." The network is a playground for those with audacious intellects and features programming willing to go beyond imagination to explore the unknown. Guided by curiosity, Science Channel looks for innovation in mysterious new worlds as well as in its own backyard. Science Channel and the Science Channel HD simulcast reach more than 74 million U.S. households. The network also features high-traffic online and social media destinations, including ScienceChannel.com, facebook.com/Science Channel and twitter.com/Science Channel.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 200 countries and territories. Discovery is dedicated to satisfying curiosity through more than 140 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [november 2012]  
S
M
T
W
T
F
S
    


· FIREFLY (FOX)





[11/23/20 - 01:01 PM]
"Resident Alien" - New Dramedy Starring Alan Tudyk Premieres Wednesday, January 27 at 10pm ET/PT on Syfy
Based on the Dark Horse comic, the series follows Harry, an alien played by Alan Tudyk that crash lands on Earth and passes himself off as a small-town human doctor.

[11/23/20 - 12:06 PM]
John Barrowman Is Set to Return for the "Doctor Who" Holiday Special on BBC America
In the upcoming special titled "Revolution of the Daleks," Captain Jack will be on hand to help the fam as they discover a disturbing plan forming involving one of the Doctor's most feared and dangerous enemies, the Daleks.

[11/23/20 - 12:00 PM]
TLC's "7 Little Johnstons" Returns with a Season of Love on Tuesday, December 29 at 8PM ET/PT
After each new episode, viewers can get a behind-the-scenes look with the new digital original series "Inside the Episodes," in which the Johnstons dish on all of the moments the cameras didn't capture.

[11/23/20 - 10:00 AM]
FOX and Its Free Streaming Platform, Tubi, to Jointly Encore Season One of Critically Acclaimed Comedy "The Moodys," Starring Denis Leary and Elizabeth Perkins
FOX will air the program's first two episodes on Sunday, December 20, from 8:00-9:00 PM ET/PT.

[11/23/20 - 09:59 AM]
HBO's "The Art of Political Murder," A Real-Life Political Thriller About the Investigation Into the Murder of Guatemalan Bishop Juan Gerardi, Debuts December 16
The film, executive produced by George Clooney and Grant Heslov, tells the story of the 1998 murder of Guatemalan human rights activist Bishop Juan Gerardi, which stunned a country ravaged by decades of political violence, and the fight for justice that ensued.

[11/23/20 - 09:02 AM]
MTV Greenlights "Deliciousness" Hosted by Tiffani Thiessen with Panel of Foodies Including Angela Kinsey, Kel Mitchell and Tim Chantarangsu
The "Ridiculousness" spin-off will kick off with a one week holiday-themed special event from December 14 to December 18 at 7:00/6:00c.

[11/23/20 - 09:01 AM]
All Seems Lost, But the War Rages on - "Transformers: War for Cybertron - Earthrise" Debuts December 30
Netflix confirmed the news on social media this morning.

[11/23/20 - 08:19 AM]
Sunday's Broadcast Ratings: NBC Tops Night with "Sunday Night Football"
The network cruises to another victory in total viewers and adults 18-49.

[11/23/20 - 08:02 AM]
A Record-Setting 62 Million Households Chose to Watch "The Queen's Gambit" in Its First 28 Days
Said numbers make it Netflix's biggest scripted limited series to date.

[11/23/20 - 08:00 AM]
HBO Special Event "Between the World and Me" Available to Stream for Free on HBOMax.com Beginning November 25
Additionally, HBO's "Between the World and Me Podcast," co-produced by Spoke Media and Domino Sound, will be available on all major podcast platforms.

[11/23/20 - 08:00 AM]
Enjoy the Holidays at Home with "CMA Country Christmas" Airing Monday, Nov. 30, on ABC
This year's event will feature performances by Kelsea Ballerini, Gabby Barrett, Dan + Shay, Florida Georgia Line, Lady A, Little Big Town, Tim McGraw, Thomas Rhett, and Darius Rucker with Lindsey Stirling.

[11/23/20 - 07:18 AM]
Crackle Launches Exclusive Documentary Film, "A Reindeer's Journey," Available for Free on Crackle December 1
Narrated by Donald Sutherland and directed by Guillaume Maidatchevsky, the film focuses on Ailo, a newborn reindeer who embarks on an incredible odyssey with the help of his mother.

[11/23/20 - 03:01 AM]
Video: "Home for Christmas" Season 2 - Official Teaser - Netflix
Johanne settles into a promising relationship while contending with new neighbors, ex-boyfriends and her own troubled family.

[11/23/20 - 12:01 AM]
Video: "Equinox" - Official Teaser - Netflix
There's another reality behind the one we're living in.

[11/22/20 - 09:56 AM]
Saturday's Broadcast Ratings: College Football Lifts ABC to Victory
The Alphabet once again takes home top honors in total viewers and adults 18-49.