or


[11/13/12 - 12:59 PM]
Science Channel's Special Event "Firefly: Browncoats Unite" Skyrockets to Out-of-This-World Ratings on Sunday Night
Science Channel spins the numbers for Sunday, November 11.

[via press release from Science]

SCIENCE CHANNEL'S SPECIAL EVENT "FIREFLY: BROWNCOATS UNITE" SKYROCKETS TO OUT-OF-THIS-WORLD RATINGS ON SUNDAY NIGHT

-- 1.2 Million Unique Viewers P2+ Tuned-In to the FIREFLY 10th Anniversary Special --

-- The Night Was the Network's Most-Watched Sunday Ever among P25-54 --

(Silver Spring, Md.) - FIREFLY: BROWNCOATS UNITE-Science Channel's long-awaited 10th anniversary celebration of the cult hit series FIREFLY-earned stellar ratings on Sunday night at 10PM/ET, and was the network's most-watched Sunday night ever among P25-54. FIREFLY: BROWNCOATS UNITE garnered 1.2 million unique viewers across the evening and was the network's second-highest-rated telecast of 2012 among P25-54 and M25-54. The special delivered a 0.7HH rating and a 0.5 rating among P25-54. .

The excitement for FIREFLY: BROWNCOATS UNITE also was seen on Twitter with the network's "Flock to Unlock" campaign, where fans had a chance to unlock deleted scenes and cutting room floor footage from the special. On Sunday, Firefly ranked tenth in Twitter TV Ratings in Cable (according to SocialGuide) with more than 25,000 tweets generating 26 million impressions.

The FIREFLY grassroots movement began this past July, when Science Channel's reunion panel became the most-buzzed about television event at San Diego Comic-Con. This was followed up by Nathan Fillion's surprise appearance at New York Comic-Con this past October, which accompanied a sneak preview of footage from the special.

On air, Science Channel's FIREFLY extravaganza began Sunday morning with an all-day marathon of the series. That evening, at 8PM ET/PT, the final two episodes were enhanced and presented as FIREFLY: SPECIAL EDITION where executive story editor Jose Molina gave fans unique insight into the inner workings of the series by revealing FIREFLY facts and behind-the-scenes info. FIREFLY: BROWNCOATS UNITE premiered at 10PM ET/PT.

FIREFLY: BROWNCOATS UNITE is produced by Science Channel. Debbie Myers is general manager and executive vice president of Science Channel. Bernadette McDaid is vice president of production and Kaitlin McIntyre is producer for Science Channel. Jose Molina is executive story editor for the FIREFLY: SPECIAL EDITION enhanced episodes.

About Science Channel:

Science Channel, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is home for the thought provocateur, the individual who is unafraid to ask the killer questions of "how" and "why not." The network is a playground for those with audacious intellects and features programming willing to go beyond imagination to explore the unknown. Guided by curiosity, Science Channel looks for innovation in mysterious new worlds as well as in its own backyard. Science Channel and the Science Channel HD simulcast reach more than 74 million U.S. households. The network also features high-traffic online and social media destinations, including ScienceChannel.com, facebook.com/Science Channel and twitter.com/Science Channel.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 200 countries and territories. Discovery is dedicated to satisfying curiosity through more than 140 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [november 2012]  
S
M
T
W
T
F
S
    


· FIREFLY (FOX)





[04/25/24 - 11:31 AM]
Netflix Greenlights Leanne Morgan Scripted Comedy from Co-Creator Chuck Lorre
Additionally, Morgan will do two stand-up specials for Netflix.

[04/25/24 - 11:01 AM]
Netflix & Shondaland Announce New "Bridgerton" Season 3 Product Collections & Brand Collaborations
In celebration of its upcoming Season 3 premiere, Netflix and Shondaland are announcing new product collections with leading lifestyle brands that speak to the essence of the Bridgerton universe and the underpinnings of the romantic Regency era releasing this spring.

[04/25/24 - 10:37 AM]
ABC's "Will Trent" Continues Momentum as Series Logs Highest Total Viewer Audience to Date and Highest Adults 18-49 Rating in Over a Year
After 35 days of viewing on ABC, Hulu and digital platforms, "Will Trent" continues its ratings climb in episode three of season two, growing to 11.23 million Total Viewers and marking its highest multiplatform telecast to date.

[04/25/24 - 10:07 AM]
Video: "Prom Dates" - Official Trailer - Hulu
"Prom Dates" follows best friends Jess and Hannah, who made a pact at 13 to have the perfect senior prom.

[04/25/24 - 10:02 AM]
HGTV Picks-Up New Season of Popular Hawaii-Based Series "Renovation Aloha"
The new season is slated to premiere in 2025.

[04/25/24 - 10:01 AM]
Video: Paramount+ Debuts Official Trailer and Key Art for Third Season of "Mayor of Kingstown"
In season three, a series of explosions rock Kingstown and its citizens, as a new face of the Russian mob sets up shop in the city, and a drug war rages inside and outside prison walls.

[04/25/24 - 10:00 AM]
The CW Network Enters Exclusive Multi-Year Agreement to Air Miss USA and Miss Teen USA Pageants
The 73rd Miss USA Pageant will air live on Sunday, August 4 while the companion pageant, Miss Teen USA, will air live on Thursday, August 1.

[04/25/24 - 09:29 AM]
The Brenner Brothers Are Back with a Sequel This Holiday Season on Hallmark Channel!
Paul Campbell, Tyler Hynes, Andrew Walker and Margaret Colin reprise their roles in the all-new sequel to "Three Wise Men and a Baby" - the #1 most-watched original movie premiere of 2022.

[04/25/24 - 09:01 AM]
The History Channel to Premiere Two-Night Event "The Great War" Executive Produced by Robin Roberts on May 27
The documentary series is told through dramatic narrative sequences, insightful interviews and contemporary scholarship, and dynamic archival footage.

[04/25/24 - 09:01 AM]
Video: "Clipped" - Official Trailer - Laurence Fishburne, Jacki Weaver, Cleopatra Coleman, Ed O'Neill - FX
The scandalous story of LA's other basketball team.

[04/25/24 - 09:01 AM]
Video: Apple TV+ Debuts Trailer for the New Documentary Series "Hollywood Con Queen," Featuring the Unbelievable Story of One of Hollywood's Biggest Scams, Premiering Globally May 8
"Hollywood Con Queen" hails from Emmy winner Chris Smith and Library Films.

[04/25/24 - 08:30 AM]
CBS Renews Drama "The Equalizer" for the 2024-2025 Broadcast Season
It is a top 10 primetime broadcast drama, ranking #8 overall season-to-date with 7.89 million viewers, according to Nielsen Most Current Data.

[04/25/24 - 08:01 AM]
Paramount+ Announces New Docuseries "Lolla: The Story of Lollapalooza" to Premiere May 21
Directed by the multi-Emmy nominated Michael John Warren and executive produced by multi-Emmy nominees James Lee Hernandez and Brian Lazarte, the three-part series made its triumphant world premiere at the 2024 Sundance Film Festival.

[04/25/24 - 08:00 AM]
Lights, Camera... "Action"! The High-Octane Documentary Series Makes Its Streaming Debut on Peacock on April 26
The new series features the real lives behind some of Hollywood's top stunt performers, including behind-the-scenes footage of Universal Pictures' The Fall Guy (in theaters May 3).

[04/25/24 - 05:00 AM]
Entertainment Icon Reba McEntire to Host the 59th Academy of Country Music Awards
The 16-time ACM Award-winning host will also take center stage to perform new music, in addition to helming country music's longest-running awards show.