or


[12/18/12 - 01:59 PM]
Oxygen Media Launches "The Face Challenge" on YouTube for New Modeling Competition Series Featuring Naomi Campbell, Karolina Kurkova & Coco Rocha
Fans can submit videos emulating the supermodels for a chance to win the ultimate VIP treatment.

[via press release from Oxygen]

OXYGEN MEDIA LAUNCHES "THE FACE CHALLENGE" ON YOUTUBE FOR NEW MODELING COMPETITION SERIES FEATURING NAOMI CAMPBELL, KAROLINA KURKOVA & COCO ROCHA

Winner Receives Ultimate Supermodel Treatment And Photo Shoot With Series' Host Nigel Barker

Video Submissions To Be Featured On Times Square Billboard On Premiere Day - February 12 at 9PM ET/PT On Oxygen

NEW YORK - December 18, 2012 - Oxygen Media is asking fans to channel their inner supermodel with "The Face Challenge," launching today, on the shows' YouTube channel. This user generated contest and on-the-ground activation is taking "The Face" to the streets and online to get consumers excited and engaged in the network's highly anticipated new modeling competition series. Naomi Campbell executive produced the series and also appears as a supermodel coach; in her role as executive producer, the iconic model brought in key fashion designers, photographers, publications, products and contest partners, and created unique, real-life opportunities for the contestants. Alongside Naomi as supermodel coaches are Karolina Kurkova and Coco Rocha; Nigel Barker serves as the host of the show. Known for unique aspects of their modeling careers', each supermodel coach created a "call to action" video showcasing their signature moves - Naomi's "Walk," Karolina's "Look" and Coco's "Pose." Fans can submit videos emulating the supermodels for a chance to win the ultimate VIP treatment and to see their name announced as the winner during the series premiere on Tuesday, February 12, at 9pm ET/PT. Valid submissions to the contest may be featured on a Times Square billboard throughout the day of the premiere.

"The Face Challenge is another opportunity for us to continue the Oxygen brand beyond the televisions screen, surrounding viewers and allowing them to engage with 'The Face' and its unparalleled cast on a more interactive level," said Jane Olson, Senior Vice President, Marketing and Brand Strategy, Oxygen Media. "Whether fans are submitting videos to YouTube or stopping by one of our activation locations, they will have the chance to experience 'The Face' on multiple levels and win a one-of-a-kind experience."

Fans will be able to submit videos, learn tips from the supermodel coaches, access exclusive content on "The Face," and watch other videos submissions - including celebrity friends of the cast - by visiting "The Face Challenge" contest page on Oxygen's official YouTube channel for "The Face" (www.youtube.com/thefaceonoxygen). In addition, Oxygen will feature a pop-up experience in various locations across the U.S. to give consumers the opportunity to participate in "The Face Challenge" on the ground. Fans will get enhanced treatment with a digital video shoot of their submission plus a social photo activation. The video shoot will capture the fan's modeling skill that will be submitted for the YouTube contest page and the photo activation will capture their best looks resulting in a shareable animated .GIF along with four branded photos to take with them.

The winner of the contest and two guests will get the ultimate supermodel treatment with a trip to New York City where they will receive professional hair, make-up and wardrobes styling for a photo shoot with the show's host and famed photographer Nigel Barker. In addition, they will be sent home with a high quality portfolio of their photo shoot experience. Fans should tune-in to Oxygen on Tuesday, February 12 at 9pm ET/PT, when the winner of the contest will be announced during the premiere episode of "The Face."

"THE FACE CHALLENGE" POP-UP EXPERIENCE LOCATIONS AND DATES:

Wednesday, December 26, 11:00am-5:00pm Dadeland Mall - Miami, FL

Sunday, December 30, 12:00-6:00pm Lenox Square Mall- Atlanta, GA

Saturday, January 12, 11:00am-5:00pm Orland Square Mall- Chicago, IL

Saturday, January 19, 11:00am-5:00pm King of Prussia- Philadelphia, PA

Sunday, January 20, 11:00am-5:00pm The Westchester Mall- White Plains, NY

Saturday, January 26, 11:00am-5:00pm Fashion Center @ The Pentagon- Washington, D.C.

Hosted by world renowned photographer and personality Nigel Barker, "The Face" features supermodel coaches Naomi Campbell, Karolina Kurkova and Coco Rocha as they battle to find the next supermodel and the newest face of ULTA Beauty. The series will give viewers access inside the competitive and cutthroat world of fashion as three teams of aspiring models, each led by one of the supermodel coaches, are guided through real-life challenges depicting the highly sought-after career of a successful supermodel, including photo shoots, runway shows and commercials. The hopefuls have the opportunity to make a life-changing transformation through unprecedented access to real clients, national brands and iconic mentorships from industry veterans.

Fans of "The Face" can access exclusive content and join the conversation on the show's social accounts, including Facebook, Twitter, Tumblr, Google+ and Pinterest. Fans may tweet or read about the series using #TheFace hashtag on Twitter. The supermodel coaches and host can also be followed via Twitter using @NaomiCampbell, @KarolinaKurkova, @CocoRocha and @NigelBarker.

"The Face" is produced by Shine America with Elisabeth Murdoch, Eden Gaha, Paul Franklin, Andrew Frank and Naomi Campbell serving as executive producers.

About Oxygen Media

Oxygen Media is a multiplatform entertainment brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content, including "The Glee Project," "Best Ink," and "Bad Girls Club," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. "The Glee Project" is a winner of a 2012 Gracie Award which honors programming created for women, by women and about women for "Outstanding Reality Show." A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad. Oxygen is available in 80 million homes, and can be found online and on mobile devices at www.oxygen.com. Follow us on Twitter at www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.





  [december 2012]  
S
M
T
W
T
F
S
      


· FACE, THE (OXYGEN)





[09/17/25 - 12:21 PM]
Prime Video Announces Franchise Expansion with Greenlight of "The Summer I Turned Pretty" Movie
While story details are still under wraps, the surprise news was announced this evening at the series' finale red carpet celebration in Paris, France.

[09/17/25 - 12:01 PM]
Most Valuable Promotions Moves Blockbuster Jake Paul vs. Tank Davis Event to Miami, Florida's Kaseya Center on Friday, November 14, Live Globally Only on Netflix
The blockbuster event, Jake vs. Tank, pits boxing's most-watched disruptor against one of the sport's most feared punchers in a collision that has been four years in the making.

[09/17/25 - 12:01 PM]
"Camp Rock 3" Officially Greenlit for Disney+ and Disney Channel
Joe, Nick and Kevin Jonas will return to their iconic roles.

[09/17/25 - 12:00 PM]
"The Price Is Right" and "Let's Make a Deal" Kick Off New Seasons Beginning Monday, Sept. 22 with Special Episodes
The former returns for its landmark 54th season and will introduce a new pricing game in partnership with BetMGM, "The Lion's Share."

[09/17/25 - 10:26 AM]
USA Network Serves Up "Everything on the Menu with Braun Strowman," Premiering Friday, October 24 at 10:00 P.M. ET/PT
The travel series follows WWE legend Braun Strowman as he swaps body slams for bite-sized adventures at some of America's favorite local eateries.

[09/17/25 - 10:23 AM]
"Unaccustomed Earth" Adds Justin Bartha, Jayant Kripalani, Parveen Kaur, Swayam Bhatia and Palomi Ghosh to Cast
They join the previously announced Freida Pinto, Siddharth, Sarayu Blue, Indraneil Sengupta, Adi Roy, and Iyla Sundarsingh Mckaig.

[09/17/25 - 10:13 AM]
Video: Official Trailer - "Abbott Elementary" Returns October 1 on ABC and Stream on Hulu
Watch the season premiere Wednesday, October 1 at 8:30/7:30c on ABC and stream on Hulu.

[09/17/25 - 10:01 AM]
Award-Winning Artist and Horror Aficionado Janelle Monae Returns as "HalloQueen" for AMC Networks' "FearFest" Programming Event Celebrating Horror and Genre
The long-running, annual horror and genre programming event featuring over 650 hours of iconic horror films franchises, new series, specials and more, across linear and streaming.

[09/17/25 - 10:00 AM]
Mario Lopez Set to Host the 52nd Annual Daytime Emmy Awards in Exclusive Collaboration with "Access Hollywood"
The event will be streamed live at watch.theemmys.tv and via The Emmys app on Friday, October 17.

[09/17/25 - 09:07 AM]
The CW Gives Classic TV Fans the Chance to Step Back in Time with "TV We Love"
The nostalgic series celebrates eight of America's most iconic television shows and the indelible mark they left on popular culture.

[09/17/25 - 09:00 AM]
'Tis the Season for "A PAW Patrol Christmas," A New Animated Holiday Special Premiering Friday, Nov. 28, on CBS
The hour-long special offers viewers the opportunity to create new shared family holiday traditions with the "PAW Patrol" pups.

[09/17/25 - 08:31 AM]
Video: "Nobody Saw Us Leave" - Official Trailer - Netflix
Amid divorce, a mother faces stigma and a painful separation when her husband takes her kids in a conflict that shapes her life. Inspired by a true story.

[09/17/25 - 08:04 AM]
MGM+ Acquires a New Adaptation of "A Tale of Two Cities" Starring Kit Harington, Francois Civil and Mirren Mack
Federation Stories, Thriker Films and Federation Studio France's new four-part drama adaptation of Charles Dickens's literary classic is set to air on MGM+ in the US and the BBC in the UK.

[09/17/25 - 08:04 AM]
Paramount+ Unleashes Peak Screaming Collection for Halloween Season
The popular collection returns bigger than ever with over 450 titles spanning iconic horror movies, complete collections of genre-defining franchises and Halloween episodes from fan-favorite series, so there's something for everyone this spooky season.

[09/17/25 - 08:02 AM]
Amazon MGM Studios has Renewed "We Were Liars" for a Second Season
Based on the best-selling novel by E. Lockhart, "We Were Liars" second season will premiere exclusively on Prime Video in more than 240 countries and territories worldwide.