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[via press release from Investigation Discovery]

The End Is Just the Beginning for Investigation Discovery's New True Crime Series with a Backward Twist: "REDRUM"

America's Guilty Pleasure Network Unveils the First Upside Down Murder Mystery

SILVER SPRING, Md., Jan. 2, 2013 -- Investigation Discovery turns traditional crime drama on its head with the new series, REDRUM premiering Tuesday, January 15, at 10pm E/P. Moving in reverse, this show debuts the next great angle in compelling storytelling as it starts at the scene of the crime and goes backwards in time to reveal the killer, revealing their motive and the truth behind what really drove them to murder.

"As a destination for people who crave crime and mystery programming, we are always searching for innovative ways to tell our stories and keep our audience captivated," said Henry Schleiff , president and general manager of Investigation Discovery. "REDRUM brings a unique angle and to me, there's nothing 'better for change' than literally, flipping the script."

REDRUM illustrates how a murder investigation never starts at the beginning, but when a body is found. It's up to the investigators to piece together the story, tracing the series of intersecting, and often complex events and relationships that unfolded to arrive at the root of the crime. Viewers follow the backward tale of murder from the false motives and mistaken witnesses to conversations taken completely out of context, until the truth finally comes out at the very end. With interviews from friends and family close to the victims, and sometimes even the killer themselves, this chilling and haunting series uses a combination of traditional elements of true crime programming by integrating first person interviews along with stylized recreations.

And leading up to the premiere, ID has partnered with Grubwithus.com to bring ID fans together for murder mystery dinner events in cities across the country including New York, Los Angeles, DC, Philadelphia, Chicago, Austin and Atlanta. Viewers can check out https://www.grubwithus.com/investigationdiscovery to get an advanced screening of REDRUM along with alerts for upcoming events. The promotion will be live on Investigation.Discovery.com, as well as the network's social pages including IDAddicts.com.

REDRUM is produced for Investigation Discovery by Stephen David Entertainment with Stephen David as executive producer, along with Randy Counsman and Randy Martin as co-executive producers. For Investigation Discovery, Keila Woodard is associate producer, Eugenie Vink is executive producer, Sara Kozak is SVP of production, and Henry Schleiff is president and general manager.

About Stephen David Entertainment:

Stephen David Entertainment is an end-to-end television production and development company based out of New York City, with its own in-house post-facility. The company focuses on reality shows, docu-series as well as select scripted shows. Stephen David Entertainment is a leader in quality television productions, with Mr. David hand-selecting every project that gets the company's stamp of approval. Stephen David Entertainment is currently producing projects for a wide-range of networks, including, TLC, Investigation Discovery, Lifetime, HGTV and History Channel.

About Investigation Discovery

Investigation Discovery (ID) is America's leading mystery-and-suspense network. From harrowing crimes and salacious scandals to the in-depth investigations and heart-breaking mysteries that result, ID challenges our everyday understanding of culture, society and the human condition. ID delivers the highest-quality programming to nearly 80 million U.S. households with viewer favorites that include On the Case with Paula Zahn ; Homicide Hunter: Lt. Joe Kenda ; Who the (Bleep) Did I Marry?; Disappeared; Stalked: Someone's Watching; and Redrum. For more information, please visit Investigation.Discovery.com, facebook.com/InvestigationDiscovery, or twitter.com/DiscoveryID. Investigation Discovery is part of Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), the world's #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 209 countries and territories.

  [january 2013]  


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