or


[01/09/13 - 11:21 AM]
NBC Partners with Sprinkles Cupcakes to Bring a Little Sweetness to the Launch of New Comedy Series "1600 Penn"
The branded cupcakes will be available free of charge in their 11 bakeries - located in New York, Los Angeles, Chicago and Dallas, among others.

[via press release from NBC]

NBC PARTNERS WITH SPRINKLES CUPCAKES TO BRING A LITTLE SWEETNESS TO THE LAUNCH OF NEW COMEDY SERIES "1600 PENN"

Famed Cupcake Bakery Has Designated New Show's January 10 Premiere Date as "Gilchrist Inauguration Day" and Will Distribute Free Specialized "1600 Penn" Cupcakes in Their 11 Nationwide Bakeries

NBC Will Also Award Year's Supply of Cupcakes Through Social Media Contest Half; Hour Comedy Stars Bill Pullman as U.S. President Dale Gilchrist with Josh Gad and Jenna Elfman

UNIVERSAL CITY, Calif. - January 9, 2013 - NBC is partnering with national cupcake bakery Sprinkles to celebrate the launch of the network's newest comedy "1600 Penn." In honor of the show's premiere on January 10, Sprinkles is declaring the day "Gilchrist Inauguration Day" and will mark the special occasion with branded "1600 Penn" cupcakes, which will be available free of charge in their 11 bakeries - located in New York, Los Angeles, Chicago and Dallas, among others. In addition, one lucky winner will receive a year's supply of cupcakes by entering a sweepstakes via Twitter and Instagram using the hashtag #1600Cupcakes.

The half-hour contemporary family comedy starring Bill Pullman ("Independence Day") as U.S. President Dale Gilchrist, Josh Gad (Broadway's "The Book of Mormon") as first son Skip and Jenna Elfman ("Dharma and Greg") as First Lady, Emily, premieres Thursday, January 10 (9:30-10 p.m. ET).

In addition to free cupcakes in the 11 Sprinkles locations (one per customer), NBC will also provide a virtual "cupcake" that will be available to fans and viewers through the show's social media handles (Facebook, Twitter, Instagram and Tumblr) beginning today through January 10. Viewers that post the virtual cupcake with hashtag #1600Cupcakes on Twitter or Instagram will be entered for a chance to win a year's supply of Sprinkles cupcakes. Visitors to the Sprinkles locations may also enter by posting an original photo of their cupcake to Twitter or Instagram using the same hashtag.

NBC will promote this sweepstakes across all social channels. Social handles are as follows - Twitter: @NBC1600Penn; Facebook: https://www.facebook.com/1600penn; Instagram: @NBCTV; YouTube: www.youtube.com/1600Penn; and Tumblr: http://1600penn.tumblr.com/.

From Emmy Award-winning executive producer/director Jason Winer ("Modern Family"), Jon Lovett (former White House speechwriter) and Gad, "1600 Penn" focuses on the Gilchrists - an average American family with one big exception; they live in the White House. President Dale Gilchrist (Pullman), is trying to perform the important duties of his job, while also doing right by his family. First son Skip (Gad), is one of the administration's biggest liabilities and despite his well-intentioned but misguided efforts, is the glue that holds the family together. Stepmom Emily (Elfman) is desperately trying to win over the affections of the kids - including Becca (Martha MacIsaac, "Superbad"), Xander (Benjamin Stockham, "Sons of Tucson") and Marigold (Amara Miller, "The Descendants"). Always in the President's corner is the savvy and loyal White House Press Secretary Marshall Malloy (Andre Holland, "Friends with Benefits"), whose biggest challenge is trying to stay one step ahead of the Gilchrists.

Whether it's entertaining foreign dignitaries, sneaking away for a night out, dealing with middle-school crushes or putting out fires, there is never a dull moment inside the Gilchrist White House. Executive producers are Winer, Gad, Lovett and Mike Royce ("Men of a Certain Age," "Everybody Loves Raymond"). "1600 Penn" is produced by 20th Century Fox Television.

About Sprinkles

Sprinkles Cupcakes opened "the world's first cupcake bakery" in Beverly Hills, as reported by the Food Network, and is credited by the Los Angeles Times as "the progenitor of the haute cupcake craze." Founded by Candace Nelson, judge on Food Network's hit show "Cupcake Wars," and husband Charles, Sprinkles has inspired long lines of devoted Hollywood stars and serious epicureans alike. From Tom Cruise to Oprah Winfrey, Blake Lively to Ryan Seacrest, celebrities are abuzz about Sprinkles! Baked fresh in small batches throughout the day, Sprinkles Cupcakes are handcrafted from the finest ingredients and contain no preservatives, trans fats or artificial flavors. Sprinkles has 11 locations nationwide, a traveling Sprinklesmobile - the world's first cupcake truck, and sells its cupcake mixes at over 250 Williams-Sonoma stores throughout the US and Canada. In 2012, Sprinkles debuted the world's first Cupcake ATM and continued its foray into classic American desserts with the launch of Sprinkles Ice Cream. For additional information and a list of future locations, please visit www.sprinkles.com.





  [january 2013]  
S
M
T
W
T
F
S
  


· 1600 PENN (NBC)





[09/25/17 - 12:06 PM]
Live Musical Production of Tony Award-, Grammy Award- and Pulitzer Prize-Winning Musical "Rent" to Air Sunday, January 27, 2019, on FOX
After winning four Tony Awards and the Pulitzer Prize, writer/composer Jonathan Larson's tour de force celebrates its 20th anniversary this year, as it continues to offer an inspiring message of hope and friendship.

[09/25/17 - 12:05 PM]
Emmy(R)-Nominated Sketch Comedy Series "Tracey Ullman's Show" Returns for Second Season Oct. 20 on HBO
Over the course of the new season, Ullman uses her signature brand of sharp satire to shape-shift into a range of public figures and offbeat original characters.

[09/25/17 - 11:10 AM]
Freeform Orders a Pilot Spinoff "Pretty Little Liars: The Perfectionists," From Warner Horizon Scripted Television
Sasha Pieterse and Janel Parrish will reprise their roles from the parent series.

[09/25/17 - 11:06 AM]
History(R)'s New Scripted Drama Series "Knightfall" Delving Into the Mysterious World of the Knights Templar Premieres Wednesday, December 6 at 10 PM ET/PT
"Knightfall" begins after the fall of the city of Acre, the Templar's last stronghold in the Holy Land, where the Holy Grail is lost.

[09/25/17 - 10:30 AM]
Contractor Mike Holmes and His Family Help Homeowners on New DIY Network Series "Holmes: Next Generation"
The six-episode series is scheduled to premiere in March 2018.

[09/25/17 - 10:03 AM]
"The Newspaperman: The Life and Times of Ben Bradlee," An Intimate Documentary Portrait, Debuts Dec. 4 on HBO
Washington Post executive editor Ben Bradlee was largely credited with taking down President Richard Nixon in 1974 after the Post broke the Watergate story, exposing the largest political scandal in American history.

[09/25/17 - 10:01 AM]
Sanaa Lathan Joins Showtime(R) Drama Series "The Affair"
She'll recur as Jenelle, the tough-as-nails principal of the charter school where Noah (Dominic West) teaches, who intrigues him.

[09/25/17 - 09:51 AM]
FX+ Expands Content and Launches on Cox
FX+, a new commercial-free service featuring all seasons of almost every current and library title of FX original series, has added all seasons of 15 additional FX original series.

[09/25/17 - 09:31 AM]
Nickelodeon's Brand-New "SpongeBob SquarePants" Halloween Stop-Motion Animation Special: "The Legend of Boo-kini Bottom" Premieres Friday, Oct. 13, at 7:00 P.M. (ET/PT)
The special tells the story of the Flying Dutchman (Brian Doyle-Murray) coming to Bikini Bottom to make sure everyone in town is scared - especially SpongeBob, who seems to be unflappable in his belief that spooky things are actually funny.

[09/25/17 - 08:32 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top Competition
The Peacock once again leads the night in total viewers and adults 18-49.

[09/25/17 - 08:11 AM]
Paramount Network Announces Launch Date and Logo
The network will officially debut on Thursday, January 18 at 9:00/8:00c with a live one-hour episode of "Lip Sync Battle" emanating from the Paramount lot in Hollywood.

[09/25/17 - 08:03 AM]
SundanceTV Starts Production on the Third Season of Its Critically-Acclaimed Series "Hap and Leonard"
The six-part drama, returning to SundanceTV in early 2018, takes inspiration from "The Two-Bear Mambo," the third installment of Joe R. Lansdale's popular book series.

[09/25/17 - 07:34 AM]
Video: Netflix Debuts New Trailer for the Film "First They Killed My Father"
Directed by Angelina Jolie, the film is the adaptation of Cambodian author and human rights activist Loung Ung's gripping memoir of surviving the deadly Khmer Rouge regime from 1975 to 1978.

[09/25/17 - 07:25 AM]
CBS Sports' Coverage of NFL for Week 3 Up +4% Over 2016
CBS spins the numbers for Sunday, September 24.

[09/25/17 - 06:03 AM]
Renowned Television Creators Amy Sherman-Palladino and Daniel Palladino Sign Multi-Year Overall Deal with Amazon Studios
Sherman-Palladino and Palladino will develop television projects that will add to their unprecedented two-season greenlight of upcoming Amazon Original Series "The Marvelous Mrs. Maisel," which debuts this fall on Prime Video.