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[01/10/13 - 03:03 PM]
ABC at TCA: We Were Number One in "C3 Entertainment" This Fall
By Brian Ford Sullivan (TFC)

LOS ANGELES (thefutoncritic.com) -- ABC Entertainment Group President Paul Lee says they were number one... in C3 entertainment programming this fall. "We have a very, the most upscale audience on ABC," Lee said in the opening to his executive session at the TCA Winter Press Tour. "We make the most appointment television, and our C3s really go up, and that's tremendously valuable to us. We're going to continue to build that."

Nevertheless across all genres, the Alphabet currently ranks number four in live plus same day among adults 18-49 and third in total viewers. That meant lots of questions about its failures this fall and how the network plans to rebound going forward:

Lee admits "Dancing with the Stars: All-Stars" was disappointing. "Turns out people like to see bad dancing as much as they do good dancing, but we believe passionately in that franchise," he said. "We were getting 16 million plus viewers for that, and we're certainly going to be casting that in the normal way and supporting it as we go through the spring cycle."

"Happy Endings" and "Don't Trust the B---- in Apartment 23" are still very much alive. "We didn't have much place to put them because we can't put them at 8:00, so if you look at the nights of the week, really, Tuesday was the only place to do it." As far as the additional Sunday airings, Lee likened them to a "cable play," using those slots "to raise sampling on those shows and get people to see them."

"Last Resort" didn't connect with women, "666" was a "surprise" failure. "[It] was a surprise to us because it tracked so well early on," Lee said about the latter's awareness going into the fall. As for "Last Resort," the executive said, "I think Shawn [Ryan] did a fabulous job... it was a male show. We had a very passionate male audience. We did not connect with the relationships to the women." He would later go on to note that "if we do shows that guys like that women don't want to come to, then that doesn't work for us."

"Nashville's" audience will hopefully grow. "It's a big show for us for the younger audience, for the 18-34s," he said. "But there was a sense among 35-49s, [that they] were disappointed. And there may have been a barrier to entry. It may be for that audience, you know, country in itself was more difficult to get into." Lee went on to say their strategy going forward is to use multiple platforms to "promote and sustain, which I think ABC didn't do particularly well in the past, and we actually learned from CBS how to sustain shows.

"S.H.I.E.L.D." has the potential to bring a very different audience. The Joss Whedon-helmed pilot is not surprisingly a favorite of Lee's. "There are a lot of really funny male/female relationships, some very flirtatious ones that go through it. But it's also Joss, too, and it's Marvel, and there's a lot of action to it."

Midseason series reveal episode orders. Panels for "Red Widow" (eight episodes), "Zero Hour" (13 episodes) and "Mistresses" (13 episodes) confirmed the length of their freshman runs.





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· 666 PARK AVENUE (ABC)
· DANCING WITH THE STARS (ABC)
· DON'T TRUST THE BITCH IN APARTMENT 23 (ABC)
· HAPPY ENDINGS (ABC)
· LAST RESORT (ABC)
· MARVEL'S AGENTS OF SHIELD (ABC)
· MISTRESSES (ABC)
· NASHVILLE (ABC)
· RED WIDOW (ABC)
· ZERO HOUR (ABC)









[12/22/14 - 09:31 AM]
ABC Family Hosts End-of-the-Year Programming Event "That's So Throwback"
The block features Disney Channel classic comedy series "Lizzie McGuire," "That's So Raven," "Even Stevens," and original movies "The Cheetah Girls" and "Halloweentown."

[12/22/14 - 09:05 AM]
New TLC Special "My Husband's Not Gay" Explores Unconventional Mormon Marriages
The one-hour special premieres Sunday, January 11 at 10:00/9:00c.

[12/22/14 - 08:33 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[12/22/14 - 08:27 AM]
NBC Is Currently #1 for the Night Among the Big 4 in All Key Measures Plus Total Viewers
NBC spins the numbers for Sunday, December 21.

[12/22/14 - 08:14 AM]
A&E Presents "Duck Dynasty," "Wahlburgers" and Series Premiere of "Donnie Loves Jenny"
Look for all three series back-to-back beginning Wednesday, January 7 at 9:30/8:30c.

[12/22/14 - 07:36 AM]
Destination America Expands Weekend Wrestling Lineup with Addition of "TNA Wrestling's Greatest Matches"
With a special live broadcast, "Impact Wrestling" debuts on Destination America on Wednesday, January 7 from 9-11 PM ET, televised from New York City's legendary Manhattan Center.

[12/22/14 - 07:04 AM]
Syfy Acquires New Unscripted Series "Troy: Street Magic," Featuring One of England's Hottest Young Magicians
The 10-part series showcases 25-year-old magician Troy Von Scheibner as he hits the streets of London to astound unsuspecting locals, tourists and hipsters alike with his distinctive blend of close-up magic and spectacular stunts.

[12/21/14 - 07:16 PM]
Bengals-Steelers to Be NBC "Sunday Night Football" Game on December 28
The final Week 17 NFL schedule will be announced following the Denver Broncos at Cincinnati Bengals game tomorrow night.

[12/21/14 - 10:00 AM]
2014 "Thursday Night Football" Season on CBS and NFL Network Earns Overnight Ratings Increase of 45% Over Last Year
CBS spins the numbers for Saturday, December 20.

[12/21/14 - 09:11 AM]
Saturday's Broadcast Ratings: CBS Tops Evening with "Thursday Night Football" Special
The Eye's primetime NFL coverage wins the night in both total viewers and adults 18-49.

[12/21/14 - 08:56 AM]
"Saturday Night Live," With Host Amy Adams, Was the #1 Big 4 Non-Sports Telecast of the Night in Both Households and 18-49
NBC spins the numbers for Saturday, December 20.

[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 05:41 PM]
NBC Shuffles Its Friday Lineup; "Constantine" to Open Night
Beginning January 16, look for "Constantine" at 8:00/7:00c followed by "Grimm" at 9:00/8:00c and "Dateline NBC" at 10:00/9:00c.

[12/19/14 - 03:15 PM]
David Schwimmer Cast as Attorney Robert Kardashian in "American Crime Story: The People v. O.J. Simpson"
He'll join the previously announced Cuba Gooding Jr. as O.J. Simpson and Sarah Paulson as Marcia Clark.