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[02/19/13 - 09:33 AM]
All-Star Sponsors on Board for NBC's "All-Star Celebrity Apprentice," Premiering Sunday, March 3
Trump will "hire" the All-Star winner in a live broadcast on Sunday, May 19.

[via press release from NBC]

ALL-STAR SPONSORS ON BOARD FOR NBC'S "ALL-STAR CELEBRITY APPRENTICE," PREMIERING SUNDAY, MARCH 3

NEW YORK - February 19, 2013 - Donald J. Trump and Mark Burnett have partnered with some of the world's most prominent and recognizable brands for NBC's "All-Star Celebrity Apprentice," premiering Sunday, March 3 (9-11 p.m. ET).

Continuing to revolutionize brand integration on television, "All-Star Celebrity Apprentice" welcomes world-class brands to its All-Star season, including: Australian Gold, Farouk Hair Systems' Chi and BioSilk products, Foxwoods Resorts, Kraft, LG Electronics, South African Tourism Board and Walgreens.

"This season's All-Star cast brings creativity and energy to every task, which offers an extraordinary value for our sponsors" said Trump, series host and executive producer. "We continue to be the top television show for branded integration and have lined up a fantastic group of sponsors."

Over the past 12 seasons, big-name brands have partnered with "The Apprentice" franchise in order to take advantage of the high-profile series for astonishing sales results. In "Apprentice" history, many of America's largest and most successful companies have eagerly chosen to showcase new or current products in the form of "Apprentice" tasks, including Best Buy, Burger King, Dove, Domino's Pizza, Dairy Queen, The Dial Corporation, General Motors, Home Depot, Kodak, Lexus, Microsoft, Nestle, Outback Steakhouse, Procter & Gamble, Staples, Pontiac, Pedigree, Priceline.com, Right Guard, Rockport, Snapple and Unilever.

"'The Celebrity Apprentice' franchise continues to work with the biggest names in advertising in order to launch and promote products from America's top companies," said executive producer Page Feldman. "We have created a format that continues to adjust with new trends."

A few sales highlights from past seasons are:

· Most successful product launch for the home care division for Dial US in 2007 with Softscrub

· Doubled sales of Kodak printers in 2008

· Chicken of the Sea was voted the most effective integration on a TV show by The New York Times in 2009

· Clock Work Home Services received a 30 per cent lift in call volume in 2010

· 7UP experienced a significant lift in WOM and online chatter, increasing its Facebook fan base by over 330 per cent in 2011

· Show ranked as top series in branded recall for 2011 season in ranking by The New York Times

· Walgreens received an 80 per cent lift from the Walk with Walgreens campaign in 2012

Of equal importance, since the 2007 premiere of the "Celebrity" version of the franchise, the series has generated millions of dollars for charities worldwide.

This season, Trump returns with the first-ever "All-Star Celebrity Apprentice," including 14 fan-favorite celebrities fighting for a second chance to raise money and awareness for their charity of choice. The last person standing will have the honor of delivering a $250,000 bonus check to their designated charity.

The celebrity contestants are: Trace Adkins, Stephen Baldwin, Gary Busey, Marilu Henner, La Toya Jackson, Penn Jillette, Lil Jon, Claudia Jordan, Bret Michaels, Omarosa, Lisa Rinna, Brande Roderick, Dennis Rodman and Dee Snider.

"All-Star Celebrity Apprentice" airs Sundays (9-11 p.m. ET) beginning Sunday, March 3. Starting Sunday, March 31, the series will then air Sundays (10-11 p.m. ET). Trump will "hire" the All-Star winner in a live broadcast on Sunday, May 19.

"All-Star Celebrity Apprentice" is produced by Mark Burnett in association with Trump Productions. Mark Burnett, Donald Trump, Page Feldman, and Eric Van Wagenen are executive producers. Sadoux Kim, Johnny Petillo and Michael Dietz are co-executive producers.

Please visit NBC.com's official show site: http://www.nbc.com/the-apprentice/

Please follow us on Facebook at http://www.facebook.com/celebrityapprentice and on Twitter www.twitter.com/ApprenticeNBC





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[03/04/15 - 03:03 PM]
Nickelodeon Renews Two Live-Action Hits "Bella and the Bulldogs" and "The Thundermans"
Year-to-date, "Bella and the Bulldogs" is the number-one show on Nickelodeon with premieres averaging two million total viewers.

[03/04/15 - 01:43 PM]
Taryn Manning, Raymond Cruz, Samantha Droke, Katie Sarife, Pam Grier and Joe Morton Star in the Lifetime(R) Original Movie "Cleveland Abduction" Premiering April 25
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[03/04/15 - 12:39 PM]
Adventure Junkies Take Off-the-Beaten Path and Brave Nature's Extreme Elements in Animal Planet's "100 Miles from Nowhere"
Beginning Sunday, April 5, weekend adventurer Matt Galland and his adrenaline-fueled best buddies Danny Bryson and Blake Josephson venture to some of the most untouched pockets of the planet where cameras - let alone people - rarely have gone.

[03/04/15 - 11:38 AM]
National Geographic Channel and Acclaimed Actor Kal Penn Explore the Hidden Ways Information, Data and Maps Provide Insight Into the World Around Us... And Our Daily Lives
"The Big Picture with Kal Penn" launches Monday, March 30 at 9:00/8:00c on the network.

[03/04/15 - 11:30 AM]
Starz Releases New, Darker Key Art for Continuation of "Outlander" Season One
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[03/04/15 - 11:10 AM]
Eight New Episodes to Be Presented Over Four Days of "Tune in 4 What?!" Programming Event, March 26-29 on Disney Channel
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[03/04/15 - 10:15 AM]
TNT Extends "Cold Justice" with Additional Spring & Summer Episodes, Plus Two New Justice Served Specials Hosted by John Walsh
The show's winter finale is set for March 6, with the spring episodes slated to launch April 10.

[03/04/15 - 10:01 AM]
From Rainn Wilson's Production Company SoulPancake, "Impress Me" Set To Make Exclusive Television Premiere Wednesday, March 18 on Pop
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[03/04/15 - 09:18 AM]
Netflix and Leonardo DiCaprio to Partner on Upcoming Documentary Projects
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[03/04/15 - 09:04 AM]
ABC Entertainment and Marvel Television Launch "Marvel's Agents of S.H.I.E.L.D.: Double Agent" on MarvelsDoubleAgent.com, ABC.com and the WATCH ABC App
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[03/04/15 - 09:02 AM]
TV One to Premiere Original Film "Hear No Evil" Starring Jahnee Wallace, Jill Marie Jones, Richard T. Jones and Jackie Long
Russ Parr, from Up To Parr Productions, serves as the Director and Screenwriter.

[03/04/15 - 08:50 AM]
NBC Dominates the Night, "Voice" Delivers Its Second-Most-Watched Tuesday Ever
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[03/04/15 - 08:37 AM]
Tuesday's Broadcast Ratings: "The Voice," "Chicago Fire" Claim Top Spots
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[03/04/15 - 07:32 AM]
ESPNU Celebrates Its 10th Anniversary Today
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[03/04/15 - 07:31 AM]
ESPN, NHL & NHLPA Reach Agreement for 2016 World Cup
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