or


[06/11/13 - 02:20 PM]
MTV and Sony Pictures Entertainment Join Forces Like Never Before for the Film "This Is the End," in Theaters June 12
Seth Rogen, Danny McBride, James Franco, Craig Robinson and Jay Baruchel will star in "The Real World: This Is the End Edition" during tomorrow's "Real World: Portland" finale.

[via press release from MTV]

MTV AND SONY PICTURES ENTERTAINMENT JOIN FORCES LIKE NEVER BEFORE FOR THE FILM "THIS IS THE END," IN THEATERS JUNE 12

MTV Pits Seth Rogen, James Franco, Danny McBride, Craig Robinson and Jay Baruchel with Real World: Portland Cast to Face Apocalypse

(New York, NY) June 11, 2013 - MTV's Real World: Portland partnered with Sony Pictures Entertainment to create a high-concept and off-color mini-episode to promote the studio release of This Is The End, which hits theaters nationwide on June 12th, 2013. This Is The End actors Seth Rogen, Danny McBride, James Franco, Craig Robinson, and Jay Baruchel star in the short-form episodic titled, The Real World: This is the End Edition, which will air in a 4-part story arc on MTV during the Real World: Portland finale and reunion on Wednesday, June 12th at 10p.m. ET/PT. An uncensored and extended webisode is currently available on ThisIsTheEnd.MTV.com.

"MTV's Studio Integrated Marketing and Production team continues to deliver entertaining and truly custom, co-branded content for our partners; and our collaboration with Sony Pictures Entertainment demonstrates that capability by seamlessly uniting the hilarious This is the End cast, within the themes characterized in MTV's longest running franchise, The Real World" said Dario Spina, Executive Vice President, Integrated Marketing, Viacom Media Networks. "This creative and comedic content is not only entertaining, but travels across many platforms to connect with audiences where they are."

In support of the film's June 12th opening week, The Real World: This is the End Edition campaign will air spots on MTV and MTV.com supported by extensive social promotion across MTV's Facebook, MTV's Twitter, and MTV's Tumblr.

Inspired by the film's "end of the world" theme, the cast will face off in a Real World setting with recognizable faces, Averey-Lee Jane and Joi Niemeyer from the Real World: Portland cast. The Real World: Portland takes place in a city known for expressing individuality and the roommate's bring their own unique personalities into the house. Similarly the This Is The End actors "stop being polite and start getting real," exposing all their quirky behaviors under one roof - paying homage to some of the most infamous moments and jaw-dropping surprises that people have come to expect from the vibrant MTV franchise. Don't miss this epic combination of A-list star-power and the reality show that changed the landscape of television content.

"The Real World" was created for MTV by Jonathan Murray and Mary Ellis-Bunim of Bunim/Murray Productions. Jonathan Murray, Gil Goldschein and Jim Johnston serve as Executive Producers of "The Real World: Portland." Jackie French is the MTV Executive overseeing the project

About This is The End

The comedy This Is The End follows six friends trapped in a house after a series of strange and catastrophic events devastate Los Angeles. As the world unravels outside, dwindling supplies and cabin fever threaten to tear apart the friendships inside. Eventually, they are forced to leave the house, facing their fate and the true meaning of friendship and redemption. The film is directed by Seth Rogen and Evan Goldberg from a screen story and screenplay by Seth Rogen & Evan Goldberg and stars James Franco, Jonah Hill, Seth Rogen, Jay Baruchel, Danny McBride, Craig Robinson, with Michael Cera and Emma Watson. The film is produced by Seth Rogen, Evan Goldberg, and James Weaver.

About Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com.

About MTV:

MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy(R), Grammy(R) and Peabody(R) award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is a leading destination for music, news and pop culture. MTV is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms.

About Bunim/Murray Productions:

Bunim/Murray Productions is the leading producer of innovative entertainment content. The Emmy Award-winning company is widely credited with creating the reality television genre with its hit series The Real World (28 seasons for MTV). BMP continued to innovate with the first reality game show, Road Rules (MTV), in 1995; the first reality sitcom, The Simple Life (E!), in 2003; and the first reality soap opera, Starting Over, in 2003. Bunim-Murray's current programming includes The Bad Girls Club, Love Games and Best Ink (Oxygen), Keeping up with the Kardashians, Kourtney and Khloe Take Miami, Kim and Kourtney Take New York, Khloe and Lamar and Mrs. Eastwood & Company (E!), The Real World and The Challenge (MTV), Project Runway and Project Runway All Stars (Lifetime). Bunim/Murray Productions has also produced films, including Pedro (MTV) and the Emmy Award-winning Autism: The Musical (HBO). Based in Van Nuys, CA, Bunim/Murray Productions was founded in 1987 by Jonathan Murray and the late Mary-Ellis Bunim, who were inducted into the Television Academy of Arts & Science's Hall of Fame in 2012. The company joined Banijay Group in 2010





  [june 2013]  
S
M
T
W
T
F
S
      


· REAL WORLD, THE (MTV)









[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 03:21 PM]
ESPN NFL Programming Highlights - "Draft Academy" Debuts April 22
Projected first-round picks Blake Bortles, Jadeveon Clowney and Marqise Lee will be part of the four-week series.

[04/18/14 - 12:09 PM]
First Lady Michelle Obama and Kellie Pickler Guest Star on "Nashville"
Said installment revolves around a charity concert at Fort Campbell.

[04/18/14 - 11:25 AM]
"Saturday Night Live" to Celebrate 40th Anniversary on Feb. 15, 2015
Past and present cast members, as well as special and musical guests from the show's incredible five-decade run, will appear on the telecast, with the specific lineup of guests to be determined in the coming months.

[04/18/14 - 10:56 AM]
New truTV Series "The Carbonaro Effect," Starring Comic Magician Michael Carbonaro, Set To Premiere Thursday, May 15th at 10pm ET/PT
The new 12-episode and hilarious series follows Carbonaro as he tricks, amazes and amuses the unsuspecting public.

[04/18/14 - 10:21 AM]
TLC Stitches Up Season Two, And Says I Do to More "Something Borrowed, Something New"
Season three, currently scheduled to premiere in November, promises to deliver more tears shed over old shredded threads.

[04/18/14 - 10:13 AM]
Video: "The Normal Heart" - Trailer (HBO Films)
The trailer will air this Sunday, April 20 just before "Game of Thrones" at 9:00/8:00c.

[04/18/14 - 10:02 AM]
Ariana Grande, Austin Mahone, Becky G, Zendaya, R5 and Fifth Harmony to Perform at the 2014 Radio Disney Music Awards
"Disney Channel Presents The Radio Disney Music Awards," a television special originating from the event, will be presented Sunday, April 27 on Disney Channel.

[04/18/14 - 09:32 AM]
Syfy's Hit Competition Series "Face Off" to Return for 7th Season in July
Season 7 will also introduce new judge, Lois Burwell, a renowned Academy-Award winning makeup artist known for her work on Lincoln, Braveheart, Saving Private Ryan, War Horse and War of the Worlds.

[04/18/14 - 09:30 AM]
Shakira to Sing "Empire" from New Self-Titled Album on Live Tuesday, April 22 Telecast of "The Voice"
In addition to the Grammy Award-winning Shakira, "The Voice" coaches Adam Levine and Blake Shelton will perform a song with their respective teams on the April 22 telecast.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.