or


[06/26/13 - 09:18 AM]
VH1 Joins with Greater Than Aids and Alicia Keys to Spotlight Impact of HIV on Women in the U.S.
The spots are part of a new campaign that encourages women to lead in their everyday lives in response to HIV/AIDS.

[via press release from VH1]

VH1 JOINS WITH GREATER THAN AIDS AND ALICIA KEYS TO SPOTLIGHT IMPACT OF HIV ON WOMEN IN THE U.S.

June 26, 2013 - VH1 is helping to bring attention to the impact of HIV/AIDS on women with a new series of public service ads slated to air during its popular Monday night programming block starting June 24. The spots are part of a new campaign from Greater Than AIDS and Grammy Award-winning artist Alicia Keys, called EMPOWERED that encourages women to lead in their everyday lives in response to HIV/AIDS.

"They say that knowledge is power. And that adage has never been truer today in the ongoing fight against HIV/AIDS awareness as National HIV Testing Day approaches on June 27," said Tom Calderone, President, VH1. "We at VH1 are more than happy to partner with the wonderful Greater Than AIDS team and the talented and dedicated Alicia Keys this summer to amplify their EMPOWERED campaign and promote across our platforms their important messages and stories about HIV prevention and current treatments."

Of the more than 1.1 million people living with HIV in the U.S. today, one in four is a woman. Women of color have been disproportionately affected. One in 32 Black women will contract HIV today if current trends continue.

"Women are vital in changing how we think and talk about HIV/AIDS in our relationships, our families, and our communities," said Alicia Keys. "When we empower women to have a voice and share their stories to help educate and bring understanding we're taking charge in the fight to make the end of AIDS a reality."

"Media plays a powerful role in confronting the stigma that still surrounds this disease. With VH1's support, EMPOWERED will reach millions of viewers across the country with information about HIV/AIDS and real stories of women who are both living with HIV and thriving," said Tina Hoff, Senior Vice President and Director of the Health Communication and Media Partnerships program at the Kaiser Family Foundation.

A focal point of the EMPOWERED campaign is a conversation between Ms. Keys and five women living with HIV. Each week VH1 will feature a new spot profiling each of the EMPOWERED women and their stories, including:

· Cristina, a graduate student from the San Francisco Bay Area who was born with HIV;

· Eva, a home health care worker living in Atlanta with her family;

· Jen, a wife and mother in Portland (OR) who has being living with HIV for more than 20 years;

· Kym, a young professional living in Texas who learned she was positive after her new husband became sick and died as a result of HIV;

· Stephanie, a recent college graduate from North Carolina, who appeared in an MTV special on youth and HIV last year.

They each open up about their lives in the hopes of showing other women that we are all empowered in this fight.

Additional VH1 properties will extend the reach of the messages on-air and online, including airings on sister channels VH1 Soul and Palladia, Viacom Media Networks' high-definition music channel, as well as digital placements with pre-roll video messages and banners on VH1.com.

HIV is both preventable and treatable. For those who are positive, there are highly-effective therapies today that improve health and extend life, as well as help prevent the spread of the disease. Research confirms that people living with HIV who are on regular antiretroviral treatments reduce the chances of passing the virus to sexual partners by as much as 96 percent. Furthermore, according to the CDC, condoms are highly effective in preventing the spread of STDs during sexual contact.

Yet, despite the progress of the past three decades since the first diagnosis, stigma and misconceptions continue to be significant drivers of HIV today, keeping many from taking actions - such as talking openly, using protection, getting tested or staying on treatment - that can stem the spread of the disease.

Launched in March 2013, EMPOWERED highlights the power of women - as mothers, daughters, sisters, friends, partners and people living with HIV - to change the course of this disease through everyday actions. The theme of empowerment carries throughout the cross-platform campaign, which includes TV, radio, outdoor, print and digital public service ads (PSAs), special programming and editorial, social media promotions, informational resources, community programs and more.

For more information about Greater Than AIDS and the EMPOWERED campaign, as well as to view the video of Alicia Keys conversation with women living with HIV, visit: www.greaterthan.org/empowered.

About VH1

VH1 delivers the ultimate mash-up of music, pop culture and nostalgia for adults who still want to have fun. VH1 is available in 99 million households in the U.S. VH1 also has an array of digital channels and services including VH1 Classic, VH1 Soul, VH1 Mobile and VH1.com and @VH1, the hub for all things music and pop culture. VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms. For more information, go to www.vh1press.com, VH1.com, or the VH1 Facebook page. Follow us on Twitter @VH1PR.

About Greater Than AIDS

Greater Than AIDS is a leading national public information response focused on the U.S. domestic epidemic. Launched in 2009, it is supported by a broad coalition of public and private sector partners, including: major media and other business leaders; Federal, state and local health agencies and departments; national leadership groups; AIDS service and other community organizations; and foundations, among others.

Through targeted media messages and community outreach, Greater Than AIDS works to increase knowledge, reduce stigma and promote actions to stem the spread of the disease. While national in scope, Greater Than AIDS focuses on communities most affected.

The Kaiser Family Foundation - a leader in health policy and communication - provides strategic direction and day-to-day management, as well as oversees the production of the campaigns. The Black AIDS Institute - a think tank exclusively focused on AIDS in Black America - provides leadership and expert guidance and supports community engagement. Additional financial and substantive support is provided by the Elton John AIDS Foundation, Ford Foundation and MAC AIDS, among others.

About Alicia Keys

Alicia Keys is a fourteen-time Grammy Award(R)-winning singer/songwriter/producer, actress, New York Times best-selling author, entrepreneur and humanitarian. Since releasing her debut album, songs in A minor, Keys has built an unparalleled repertoire of hits with over 30 million albums sold worldwide. As a philanthropist, Keys co-founded Keep a Child Alive (KCA) which provides AIDS treatment, support, nutrition and love to children and families affected by HIV/AIDS in Africa and India.





  [june 2013]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[07/07/15 - 11:05 AM]
All Six Principal Voice Performers Will Return for the Historic 27th and 28th Seasons of "The Simpsons"
Dan Castellaneta, Julie Kavner, Nancy Cartwright, Yeardley Smith, Hank Azaria and Harry Shearer are all due back.

[07/07/15 - 09:42 AM]
USA Network Orders Fourth Season of Hit Reality Series "Chrisley Knows Best"
The network will soon start production on two previously announced Chrisley pilots including a nighttime talk show hosted by Todd Chrisley from Embassy Row and a spin-off pilot with series partner Maverick TV.

[07/07/15 - 09:12 AM]
Netflix Kicks Off Original Film Initiative with Cary Fukunaga's "Beasts of No Nation," Premiering in All Netflix Territories and Select Theaters on October 16, 2015
Other upcoming titles include "The Ridiculous Six," "Crouching Tiger, Hidden Dragon: The Green Legend" and "Pee-wee's Big Holiday."

[07/07/15 - 08:45 AM]
Showtime(R) Service Is Available Now Over the Internet
The service is available as a stand-alone streaming service on Apple TV(R), iPhone(R), iPad(R), iPod touch(R) and the Roku streaming platform, and consumers can subscribe to the service for one monthly price of $10.99.

[07/07/15 - 08:44 AM]
Monday's Broadcast Ratings: "The Bachelorette" Sparks Victory for ABC
The Alphabet wins the night in both total viewers and adults 18-49.

[07/07/15 - 08:31 AM]
Comedy Central Renews Multiplatform Late-Night Hit Series "@midnight with Chris Hardwick" for Third Season
The third season order of "@midnight," produced by Funny Or Die, is a 40-week run that will air throughout 2016.

[07/07/15 - 08:22 AM]
Alton Brown Brings "Cutthroat Kitchen" to the Great Outdoors in Special Summer Series "Camp Cutthroat"
The primetime tournament begins on Wednesday, August 12 at 9pm ET/PT (all times ET/PT), leading up to a final showdown between the four winners on Wednesday, September.

[07/07/15 - 08:06 AM]
SundanceTV Releases Serial-Inspired Podcast, "Rectify: The Case Against"
Written by Kate Powers, the podcast provides a stirring narrative of the first two seasons of 16 episodes, recapping what we know about Daniel Holden's case.

[07/07/15 - 08:00 AM]
E! Brings Pop Culture Fans Unprecedented Coverage of San Diego Comic-Con
Join E! in celebrating the fandemonium with a front row seat to the main event on-air, online and on social beginning Wednesday, July 8 through Sunday, July 12.

[07/07/15 - 06:00 AM]
Introducing the "WAGS" (Wives and Girlfriends of Sports Stars) from E!'s New Series Premiering Tuesday, August 18th at 10:00PM ET/PT
As part of an elite, exclusive group, the WAGS are close friends who are bound together by a strict hierarchy, unspoken rules and plenty of drama - and those who have the coveted ring and a husband with a contract are the ones with all the power!

[07/06/15 - 03:46 PM]
Marvel & ESPN Films Premiere Short Film Series Beginning July 10
All eight films will have a television premiere and will also be released on the ESPN 30 for 30 Facebook page the same day.

[07/06/15 - 03:35 PM]
National Geographic Channel Announces Cast of Four-Hour Movie Event "Saints & Strangers"
Vincent Kartheiser, Anna Camp, Ron Livingston, Barry Sloane, Ray Stevenson and Natascha McElhone are among the ensemble cast members.

[07/06/15 - 02:20 PM]
Investigation Discovery Closes Out First Half of 2015 Celebrating Best 2nd Quarter and Best June Ever in Prime and Total Day
Investigation Discovery spins the numbers for the second quarter of 2015.

[07/06/15 - 01:37 PM]
Lifetime Renews Critically Acclaimed Drama "UnREAL" for Second Season
Airing on Mondays at 10:00/9:00c, "UnREAL" is Lifetime's youngest scripted series ever, with a median age of 43.

[07/06/15 - 01:20 PM]
Staggering 25.4 Million Witness USA Defeat Japan to Win Coveted FIFA Women's World Cup 2015 Title
FOX Sports spins the numbers for Sunday, July 5.