PARTICIPANT MEDIA'S "PIVOT TV" AUTHENTICATED ONLINE SERVICES NOW AVAILABLE FOR DIRECTV CUSTOMERS
New Television Network Targeting Millennials To Be Offered To Customers Through Pivot's Downloadable App
Los Angeles, July 26, 2013 -- Participant Media's new television network Pivot (Pivot.tv) announced that its unique downloadable app -- "Pivot TV" -- will be offered to DIRECTV customers beginning August 1st. DIRECTV is the first affiliate partner to authenticate customers that receive the Pivot TV channel through the app. In addition Pivot will be available in the DIRECTV XTRA package and above on channel 267.
The app will allow DIRECTV customers to view Pivot's entertainment programming on connected devices, giving them the opportunity to stream the new network on computers, tablets and smart phones, anytime and anywhere. In addition to the app, DIRECTV customers can access Pivot TV's on demand content through DIRECTV Everywhere.
"DIRECTV supported our network and our business model from the beginning," said Stephanie Ruyle, Pivot's Executive Vice President, Distribution. "They are terrific partners and we look forward to our continued relationship in the years ahead."
Pivot (Pivot.tv), launching August 1st, is a new television network from Participant Media serving passionate Millennials (18-34) with a diverse slate of talent and a mix of original series, acquired programming, films and documentaries. Pivot focuses on entertainment that sparks conversation, inspires change and illuminates issues through engaging content and, through its website TakePart.com, connects audiences to a wealth of content and customizable actions. Pivot is also changing the media landscape, available via traditional Pay TV subscription and integrating a Live and on demand streaming option via its interactive, downloadable Pivot APP. In both content and delivery, Pivot is TV for The New Greatest Generation. Follow Pivot on Twitter at @pivot_tv and on Facebook at facebook.com/pivottelevision.
About Participant Media
Participant is a global entertainment company founded in 2004 by Jeff Skoll to focus on feature film, television, publishing and digital content that inspires social change.
Participant's more than 40 films include GOOD NIGHT, AND GOOD LUCK, SYRIANA, AN INCONVENIENT TRUTH, FOOD, INC., WAITING FOR 'SUPERMAN', THE HELP, CONTAGION and LINCOLN. Through its films, social action campaigns, digital network TakePart.com and Pivot, its new television network for Millennials, Participant seeks to entertain, encourage and empower every individual to take action.