GLIMPSE INSIDE NORTH CAROLINA'S BARTER AND AUCTION ECONOMY IN NEW DISCOVERY SERIES "DUKES OF HAGGLE"

-12 Part Series Kicks Off Tuesday, October 1 at 10PM ET/PT-

(LOS ANGELES, CA) For many Americans, cash is king, but things work differently along the back roads of the American south. A cash-strapped economy has given rise to a whole new breed of savvy tradesmen who barter for a living. Deep in the heart of Appalachia, these barterers spend their time scouring farms, flea markets, backyards and junkyards for items they can sell at the weekly auction. The series, premiering on Discovery Channel on Tuesday, October 1 at 10PM ET/PT, will take viewers inside the underground barter and auction economy, where one man's trash is truly another man's treasure.

In the foothills of Hickory, North Carolina, four rival barter teams leave no stone unturned in order to find the items that will earn them a weekly paycheck. This comical group remains fiercely competitive; their livelihood depends on finding valuable items to flip for big profits at weekly auctions. From Prohibition-era kegerators to Civil War swords, from classic Chevy pick-ups to Colonel Sanders weathervanes, these barter sharks go head to head with every tradesman in town to talk the sellers into the most profitable deals. The best swappers in the south only have a few days to fix up their items and flip them at Neal Auction house every Friday night. On Tuesday, October 1 from 10PM-10:30PM ET/PT and from 10:30PM-11PM ET/PT, Discovery Channel invites viewers to step into the old-fashioned and competitive world of bartering.

DUKES OF HAGGLE is produced for Discovery Channel by MAK Pictures. Executive Producers for MAK are Mark Kadin, Will Ehbrecht, Ed Cunningham, Calvin Simmons and Tucia Lyman. For Discovery Channel, Executive Producer is Joseph Boyle with Tara Hunter as Coordinating Producer.

About Discovery Channel

Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 210 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than two billion cumulative subscribers in 223 countries and territories. Discovery is dedicated to satisfying curiosity through 162 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Across the Nordic region, Discovery owns and operates SBS Discovery Media, a top-three portfolio of 20 television brands that feature leading nonfiction content, as well as locally produced entertainment programs, sports and the best scripted series and movies from major studios. Discovery also is the leading provider of educational products and services to schools, including an award-winning series of digital textbooks, and owns and operates a diversified portfolio of digital media services, including Revision3. For more information, please visit www.discoverycommunications.com.