THE 2014 MISS USA(R) COMPETITION HEATS UP THE BAYOU JUNE 8 ON NBC (8-11 P.M. ET) LIVE FROM THE BATON ROUGE RIVER CENTER IN LOUISIANA

NEW YORK - March 13, 2014 - NBC, Donald J. Trump and Paula M. Shugart, president of the Miss Universe Organization, announced today that the 2014 MISS USA(R) Competition will air live from Baton Rouge, La., Sunday, June 8 (8-11 p.m. ET) from the Baton Rouge River Center.

"Since the inception of its film commission in 2007, the city of Baton Rouge has quickly become a filming destination for the entertainment industry," says Trump. "There has been an astounding amount of growth in a short amount of time with over 127 productions generating $700 million directly for the city. We are happy the Miss USA telecast will put a focus on the huge economic development that has occurred there."

"We developed strong ties with Mayor Holden and everyone in the Baton Rouge community when they hosted the Miss Teen USA pageant in 2005 and we anticipated coming back the following year. However, three weeks later, the city was faced with challenges left by Hurricane Katrina when the population doubled overnight due to people in damaged areas seeking safety and shelter," explains Shugart. "The sense of community that Baton Rouge has is incredibly inspiring and the hospitality shown to us while we were there was second to none. I am looking forward to bringing an event back to Baton Rouge to experience the charm of the Capital City."

Known as the "Capital City," Baton Rouge represents the best of Louisiana's vibrant culture and is recognized for its lively music scene, unique food and proud people. The thriving city is home to two major universities, diverse career options, booming business opportunities and endless arts and entertainment attractions. The Miss USA coverage will highlight the wonderful growth of Baton Rouge and its many offerings for visitors and locals alike. Whether it's Mardi Gras, food, music, or the tradition of tailgating, Baton Rouge takes advantage of every opportunity to revel in good times.

"It is an honor to host the Miss USA pageant in Louisiana," Lt. Governor Jay Dardenne said. "It is an incredible opportunity for Baton Rouge to shine on a national stage and I expect the delegates will enjoy our unique culture and joie de vivre."

Returning as executive producer for the third consecutive year is Barry Adelman of dick clark productions (dcp). The 2014 MISS USA(R)Competition will feature contestants from all 50 states and the District of Columbia. Contestants will be judged in three categories: swimsuit, evening gown and interview. The show concludes with one contestant ultimately being crowned Miss USA 2014.

Last year's telecast concluded with Erin Brady, Miss Connecticut USA, being crowned Miss USA 2013. The MISS USA telecast now reaches approximately 70 countries and territories.

ABOUT THE MISS UNIVERSE ORGANIZATION

The Miss Universe Organization, a Donald J. Trump and NBCUniversal joint venture, is a global community empowering role models of beauty, health and leadership for young women of today. As part of the Miss Universe Organization, Miss USA is dedicated to partnering with charities around the world, and to increasing awareness of breast and ovarian cancers. For more information, visit: www.missusa.com.

FOLLOW MISS USA:

· Facebook: www.facebook.com/MissUSA

· YouTube: www.youtube.com/MissUSA

· Twitter: @MissUSA

ABOUT NBC ENTERTAINMENT

NBC Entertainment develops and schedules programming for the network's primetime, late-night, and daytime schedules. NBC's quality programs and balanced lineup have earned the network critical acclaim, numerous awards and ratings success. NBC has earned more Emmy Awards than any network in television history. NBC's roster of popular scripted comedies includes the critically acclaimed "Parks and Recreation" and "Community," as well as new series "About a Boy" and "Growing Up Fisher." NBC's drama slate is highlighted by "The Blacklist," veteran series "Law & Order: Special Victims Unit," "Parenthood," "Grimm," second-year series "Chicago Fire" and "Revolution" and its most recently added dramas "Chicago P.D.," "Believe" and "Crisis."

Unscripted series for NBC include the Emmy Award-winning musical competition hit "The Voice" as well as "The Biggest Loser," "Hollywood Game Night" and the perennial #1 most-watched summer series, "America's Got Talent."

In late night, NBC regularly delivers #1 broadcast results with "The Tonight Show Starring Jimmy Fallon," "Late Night with Seth Meyers," "Last Call with Carson Daly" and "Saturday Night Live." NBC Daytime's "Days of our Lives" consistently ranks among daytime's top programs in the valuable women 18-34 category. The five-time, Emmy Award-winning NBC.com streams full episodes and provides original content for NBC entertainment shows online and through apps for mobile and tablet devices. NBC recently launched NBC Kids, a new Saturday morning programming block designed specifically to address the developmental needs of preschool-aged children. Programmed by the kids' experts at Sprout, the nation's first 24-hour preschool television channel, this new three-hour block will feature educational series that promote active, healthy lifestyles for younger children.